Motivational Carrots

Five days to go... until November and NaNoWriMo.

October is planning for the writing onslaught. If you are thinking about writing 50,000 words in a month check out the latest Spa Girls podcast where the girls have decided to have NaNo writing party. This could be your big inspiration/whip/ carrot.... (fill in motivator here.)

Angela Ackerman and Becca Puglisi have just launched their latest thesaurus and it’s been hotly anticipated. The Emotional Wound Thesaurus is out. As usual they have are great launch giveaway promotion.

Amazon has been trying to nail trolls this week. Think of a giant sledgehammer... Anne R Allen has a great post on the latest machinations in the world of Zon. This is a read it and be warned post... if you read the comments... have tissues.

Meanwhile David Gaughran tireless and fearless defender of the writer has been closely following what is happening to writers who have been rank stripped by Amazon in their crack down. It looks like the trolls are fighting back and Amazon is stumbling around looking for them in all the wrong places.

This week all over Social Media there was a campaign to show how many people had been affected by sexual harassment. The #metoo campaign even touched publishing... that bastion of good manners and correct behaviour. Hair curling stuff!

As the holiday season approaches many authors will find themselves manning stands at book fairs. Here is a little post full of tips for the hand selling authors out there.

Hallmark loves the holiday season. Christmas cards... holiday movies on its television channel... book publishing.... Book Publishing? Yes. If you have a clean holiday themed romance or mystery Hallmark wants to talk to you!

In The Craft Section,

Opening scenes

Character profile questionnaire- Angela Ackerman

How I cut 33k from my MS- Bookmark

Idea to novel workshop- Janice Hardy- Bookmark

Illuminating dark contemporary fiction- Writer Unboxed

Formulaic story structure- K M Weiland – Bookmark

Fast draft writing for NaNoWriMo

In The Marketing Section,

How to build a media kit- Molly Greene

Fantastic ways to sell books in the holidays- Bookbub- Bookmark

How to make Perennial Bestsellers- Ryan Holiday- Joanna Penn podcast- Bookmark

Email marketing in 2018

David Gaughran looks at the two marketing systems of Amazon- Bookmark

Draft 2digital templates- Elizabeth S Craig

To Finish,

Resources and deals are always around at NaNoWriMo time.

If you haven’t checked out the NaNo Storybundle of writing craft books you should.

Jane Friedman has a chapter in a new book on Editing that looks interesting.

Judy Blume has joined the Master Class teaching website. If you write for kids this Master Class series could be just the motivator present you are looking for! I’m tempted... Are you?

Maureen

@craicer

In my monthly newsletter I round up the best of the bookmarked craft and marketing links as well as some other bits and pieces. When you subscribe you will also get a nifty book crammed full with marketing notes. Thanks for hitting the coffee button this week.

Pic: Flicker Creative Commons/ Jeremy Keith

The Diverse Future Of Publishing

It’s been a busy week in publishing.

The wait is over and everyone now knows who won The Man Booker. The type of book is a little eyebrow raising. The author writes in 166 different voices to tell the story. Literary writing is becoming very experimental.

While everyone was waiting for the award to be announced, that perennial favourite in publishing, diversity, was back in water cooler discussions. Has the publishing industry got any better since the last time we all said we needed more diverse voices in publishing?

Chris Jackson has an essay on Lit Hub about the need for social diversity in publishing. Are we just getting the same old stories being selected by the Ivy League grads?

Diversity in children’s publishing is also a hot topic. At the recent trade fair in the Pacific Northwest booksellers were told that the majority of American kids are not white and children’s publishing is moving to reflect that.

Also in children’s publishing Macmillan has created a new imprint and handpicked a team to lead it. It’s all about interactivity... the hot new thing in non fiction children’s books...

While Macmillan gears up to change the children’s book scene... Hyperion has launched a new digital hub for children centered around Rick Riorden. Are they copying anyone?

Createspace closed its doors on its online bookstore this week. Did you know they had a bookstore? Me neither.

Remember last week... Yes it was so long ago, when I introduced my blog saying the big talking points at Frankfurt were the rise of audio books and free speech. GQ magazine explains the history and rise ofAudible and why audio books are an addiction.

Besides the rise in audio being discussed at Frankfurt there was also a future look at a new looming disrupter to the publishing industry.Blockchains. Try and get your head around this possibility. Every item created will have its own identifier which will enable the purchaser to pay the creator instantaneously.

If you haven’t checked out the Indie fringe conference... The videos are up. Immerse yourself in a treasure trove of content all about Author Business.

Kris Rusch has a great post on author subsidiary rights. Do you know what these are and how you can earn money from them?

In The Craft Section,

How to write good endings- Roz Morris- Bookmark

Plot planners – Martha Alderson

How Google Docs can improve your writing

Occupation Thesaurus- Angela Ackerman

5 tips for telling resistance stories- Mythcreants- Bookmark

Brainstorming  a great novel hook- Janice Hardy-Bookmark

How to write a webseries

Tips to train your writing brain DIYMFA

In The Marketing Section,

How to crush social media as an introvert- Bookmark- Frances Caballo

Tips to get noticed on Social Media

How to improve your About Me page- Bookmark

Selling direct from your site and other goodies from the SFF Marketing podcast team. You should 

watch it.

Writing to match genre categories- Debbie Young -Alli Blog

To Finish,

Two CEO’s were talking at Frankfurt about their industry. One was optimistic that Young People would continue to read lots of print books and that publishing was doing well. The other talked about the huge amount of customers who used to come to them but no longer do... Mike Shatzkin reflects on their speeches and what the messages might actually be.

N.B These CEO’s head up two of the biggest publishing houses in the world.

Looks like murky waters ahead...

Maureen

@craicer

In my monthly newsletter I round up the best of the bookmarked craft and marketing links as well as some other bits and pieces. When you subscribe you will also get a nifty book crammed full with marketing notes. Feel free to hit the coffee button. I live on the fumes of that most excellent drink.
 

Pic: Flickr Creative Commons- Stad Amsterdam – Denna Jones

Coming Together With Purpose

It’s Book Expo time...in Frankfurt.

The big talking points are...

The rise and rise of audio books,

Fake News and why books are needed more than ever,

and Free Speech.

German and European publishers are coming out to highlight the need for publishers to stand firm with a mission and a social duty forfreedom of the press.

While the Frankfurt Book Fair is on the Alliance of Independent Authors have the last of their Free Online Fringe conferences this weekend. These conferences are held at the same time as the big book fairs and have a different theme for each one. This time the conference theme is Author Business. These conferences are free and the content stays online. They have live Q and A and lots of chances to get discounts on products and services. This is well worth attending from the comfort of your own chair.

Last weekend New Zealand children’s writers and illustrators got together for their biennial conference where there was much discussion over new trends in publishing. Mid Grade is where its at.... Kathryn Van Beek has a little roundup of great takeaways.

The Independent Book Publishers Association published an update to their members this week on their dialogue with Amazon over third party vendors bidding for control of the buy button on the Amazon storefront. If you missed this bit of news in May, check out their update.

The Romance Bookstore, The Ripped Bodice has released a report on the state of racial diversity in romance publishing. Over the last few years on Twitter it has been common to see MSWL tags asking for Own Voices and P.O.C. stories. This report shows what is happening in publishing in reality. Book Riot has an overview of the report, it makes for sad reading.

This week I came across a great article by Kevin Tumlinson on goal setting in your author business. Do you even make goals? This is worth a read and a good think over. What’s your Mountain is the title of the essay. If you are asked this question in New Zealand it means what landscape has shaped you and is very important in your identity. Goal setting in this context can be just as important to your writer identity.

NaNoWriMo is about to fall upon us. (National Novel Writing Month) November becomes the month of quiet as writers commit to writing a 50,000 word novel. October is prep month. December is editing month. January is agent collapse month as the books pour in. Joanna Penn has a blog post dedicated to the resources you will need if you are attempting this. Even if you are not, you should get your hands on the NaNo Storybundle collection.

In The Craft section,

Genre is world building- Jami Gold – Bookmark

Backstory- why what we’ve been taught is wrong- Writer Unboxed

Well motivated villains- Angela Ackerman- Bookmark

Taking a book idea to the next level- Mary Kole

Characters misbelief drives plot- Lisa Cron – Bookmark

Are you a real writer- Anne R Allen- Bookmark

In The Marketing Section,

Book Marketing Basics- Molly Greene- Bookmark

Content ideas for Book Marketing – Penny Sansevieri

Your pub date is not as important as you think- Writer Unboxed- Bookmark

Indie Publishing paths- Janice Hardy

An actionable plan for finding new readers- Book Marketing Tools

To Finish,

Jane Friedman was recently interviewed for the Backmatter podcast by Leanpub. It was a wide ranging interview about aspects of Jane’s career and her thoughts for the future of publishing. Jane reiterated her belief in publishing collectives as a way forward for authors and small publishers. (Long time readers of this blog know what the next sentence is going to be....) I think this is a good idea and I try to highlight different models as I come across them. This week the launch of J L Pawley's new book, Air Born highlighted another publishing collective. Steampress, a funky Sci Fi /Horror press and the publisher of Air Born, has joined the Eunoia Collective of publishers. This is a group of small New Zealand publishers all doing their own publishing under the Eunoia banner where they can access International Rights selling, translations, Frankfurt Book fair visibility and Film and Television Rights selling. It is a great initiative and a good use of resources and knowhow.

Congratulations Jess!

Maureen

@craicer

In my monthly newsletter (I'm writing it... I'm writing it...) I round up the best of the bookmarked craft and marketing links as well as some other bits and pieces. When you subscribe you will also get a nifty book crammed full with marketing notes. Thanks everyone who hit the coffee button this week. I appreciate the virtual coffee love.
 

Pic: Flickr Creative Commons GoToVan/ Canada Pride Parade

Who Are You

What are the themes of your writing life? Do you know? Sara Letourneau explains how to find them in your writing. Will knowing about your unique themes make you a better writer? This is a great read on an interesting topic.

This week Children’s authors in the U K were not happy. Every year a range of books are made available for one pound for children. The new line up for World Book day 2018 heavily features celebrity authors. Any children’s bookseller can tell you that very few celebrities can write for children. Are we dumbing down our kids literature on purpose?

I have reported over this year Amazon’s venture into brick and mortar stores. First with their bookshops... or book showrooms as they seem to be, then buying the chain of Whole Foods shops and now they are venturing overseas. Can you see them in France?

David Gaughran has made it his mission to defend the innocent writer from Author Solutions shady practices. A S has many names and seems to be able to survive by changing names but not tactics. Lately David has been turning his crusader eyes to the shady practices of Kindle Unlimited scammers.

What is the psychology of good cover design? Is it to fit in or stand out? Damon, the man behind Damonza book covers tells all.

The next ALLi Indie Fringe conference is coming up in two weeks. If you haven’t dropped in on the other two this year don’t miss this one! It’s free. The Alli conferences are on around the time of the big Book Fairs. With Frankfurt Book Fair coming up this Indie Fringe conference is on Author Business. Check out the speakers they have lined up.

Some of the speakers at the Alli conference have writing books in this years NaNoWriMo Storybundle which is available now. Every year I point out this bundle of books going into National Novel Writing Month. October is NaNoPrepMo. This years NaNo Storybundle is stuffed full of workbooks for writers. For the cost of one book get 15 and there are some gems among them!

Chris Syme is pulling back on Facebook ads. Chris is a marketing guru whom I’ve often linked to in my roundups. She has an interesting article on why she is cutting back and the new strategy to be more effective going forward. This is a bookmark post.

Another bookmark post with warnings is Chuck’s post on saggy middles. If you have read Chuck Wendig before you will be prepared for his 25 ways to fight saggy middles. If you haven’t read a Chuck post... be warned!

In The Craft Section,

How authors can write faster- Daisy Hartwell- Bookmark

How and why you should write an anti hero- Jessie Mullins

How to make your reader cry- Livia Blackburne

What is an emotional wound? – Becca Puglisi-Bookmark- This is a sneak preview into the next Emotion Thesaurus, coming soon from the Dynamic Duo!

5 ways to instantly improve your story- Christopher Kokoski

What’s the dark moment all about?- C S Lakin- Bookmark

Plot isn’t Story- K M Weiland- Bookmark

Developing Themes- The inciting incident- Sara Letorneau- Bookmark

In The Marketing Section,

5 ways to market a memoir- Andrew Emery

The ideal cover photo size- Bufferapp

Indie Ebook promotion strategies- Penny Sansevieri- Bookmark

3 basic rules and 5 best practices of Social Media- Frances Caballo - Bookmark

Inspirational Marketing tips from Authors- Bookbub

Multi tiered price strategies- Martin Cavannagh - Bookmark

Book Marketing checklist- Tim Grahl- Bookmark if you haven’t already

To Finish

This week Anne R Allen decided to explore whether having a pen name was still relevant in this day and age. With Google search at everyone’s fingertips can we stay anonymous? Do we still need a pen name?

Maureen

@craicer

My monthly newsletter will be ready to go out soon.  I round up the best of the bookmarked craft and marketing links as well as some other bits and pieces. When you subscribe you will also get a nifty book crammed full with marketing notes. Thanks everyone who hit the coffee button this week. I appreciate the virtual coffee love.

Pic: Flickrr Creative Commons Fiction of Reality

Writing To Conquer

This morning I read a nifty blog post by Hugh Howey* entitled What Is A Book Worth.

I have been mulling over it all day. A book can be a brief escape or a lifeline. It can mean the key to passing a grade or a library fine. Some stories resonate so deeply you must have them in every form available. Some stories only last in the memory a few hours.

Hugh was exploring the moment when the book crosses over and it becomes something you must have as a high end artifact. Bring back personally bound books of beauty.

This week Kris Rusch has been exploring what I.P. means to her. She has a great post on this. Too often she sees writers squandering their IP as they don’t even know what they have until its gone. If you have no idea what I.P. is, Read The Blog Post!

Ricardo Fayet of Reedsy was Joanna Penn’s guest this week on her podcast. Joanna asked Ricardo about the top 5 mistakes he sees Indie Authors making all the time. This is a full and frank discussion about attitude and execution.

Barnes and Nobel have thrown in the towel over the Nook platform. Nate Hoffelder of The Digital Reader explains where they went wrong and what it means for Authors who sell on the Nook platform. (Again there is that scary thought... is the whole company going down the tubes.)

Bookfunnel have done a crazy thing that has some authors cheering... They have extended their service to hosting shops for authors. Book funnel is a great service that takes the hassle out of delivering ARC’s and Book Prizes.

The Independent Book Publishers Association have pulled out of Book Expo America- The biggest book fair. Among their reasons, they feel they get no value for money from it. They feel B.E.A is increasingly fixated on the Big 5 traditional publishers. (What big 5? Amazon, Random Penguin, Hachette, Harper Collins...)

Will they start up their own fair?

(This week I have been watching NZ’s own Indie publishers doing an Expo style road trip to all our big cities just to gather booksellers together for wine, nibbles, goodie bags and the chance to view the latest catalogue offerings for Christmas.)

This week I was struck by two little articles dealing with imposter syndrome. I think every writer suffers from this. I definitely do. Usually when I’ve finished editing and doubt my own skills in telling a story. You are not alone- Neil Gaiman suffers from it... and so does Nathan Bransford.

Seven offensive mistakes that well intentioned writers do. Once you start reading these... the ghosts of past books rises up before your eyes... Note To Self: Be Better!

In The Craft Section,

How many words in a novel- Reedsy- Bookmark

10 Key scenes for framing your novel-C S Lakin- Bookmark Print out!

How to write a scene-and Writing scene transitions- Now Novel  - Bookmark

Writing sad scenes- Ryan Casey

7 character non negotiables- Novel Rocket

Chris Fox has a great video on the one big mistake authors make when writing to the market.

In The Marketing Section,

How to become a best seller-Bookbub case study and How to get on the USA today Bestseller list- Writelife

Advanced marketing skills – Kevin Tumlinson- Bookmark

Sending cold emails- Copyhacker- Bookmark

What to do with snarky reviews

How to attract more readers with a playlist strategy.

To Finish,

Do you ever think about your writing process? How do you trick the muse into turning on just when you want it? Ruth Harris has written a fantastic blog post on writing process. This is where bite sized goals really work! 

Pat Olsen also has a great post on focus... especially when you are in a busy household. She has some tips to help. Between them you will feel that you can conquer anything!

Maureen

@craicer

* Kia Ora Hugh, Welcome to New Zealand!

I round up the best of the bookmarked craft and marketing links as well as some other bits and pieces every month in a newsletter. When you subscribe you will also get my nifty book crammed full with marketing notes. Feel free to hit the coffee tab. I need all the coffee I can get. One series in production... another being written... websites here and there... SIGH. 

Pic: Flickr Creative Commons Stephen Bowler- Knights

Global Fears and Solutions

This week seemed to be a global focus week.

Is there a books market outside of the UK and the USA and assorted countries that speak English?

Why Yes.

How do we know?

Because Amazon thinks so.

This week Amazon made moves into South East Asia... Alibaba,the East’s version of Amazon, is not amused.

Neither is India’s publishing and book trade. Suddenly they have less book shops than they did before.

Where Amazon goes so do Indie publishers. But how do you price for the market in the East? There are so many currencies?

This week Publish Drive talked about pricing books in South East Asia and what Indies need to bear in mind if they enter this part of the world.

Smashwords introduced Global Pricing. Now you can tweak each countries book price. They have made some changes to their dashboard too.

Jane Friedman takes a snapshot of the publishing industry at the moment. Is there a resurgence in Print books? Just how much of the eBook market does Amazon have?

The Guardian printed an interesting article by Y.A. author Meg Rosoff on the point of Fairy Tales. This is a rebuttal to Richard Dawkins and the government and the push to only make education fact based. This has seen a decline in the funding of the arts in tertiary education and beyond. Do we really need fairytales?

Sarah Moore has written an interesting post on nipping your creative fear in the bud. Just what do you have to be scared of?

OK 

Now how do you manage that fear?

Anne R Allen has been writing up a storm on her blog with two great posts recently.

Do podcasts sell books? There are some great publishing focused podcasts out there and I try to listen to one most days. It makes me feel productive when I’m taking a screen break. Also professional development also...  If you haven’t dipped in to one yet, you are missing out!*

The use of pop ups on authors sites is getting ridiculous. Anne asks is it time to kill the pop up?

Bang2Write have a beautiful Infographic on 12 unusual and achievable productivity hacks for authors. This is a print out and put on your wall post!

The Write Life takes a look at that deep fear of authors. What happens if I lose my work?

Here are some solutions you can implement straight away.

In The Craft Section,

10 tips for writing characters with anxiety- Hannah Heath

Mastering outer motivation- Michael Hauge- Bookmark

Why strong dialogue matters

What should the story climax include- Jami Gold – Bookmark

Systemic sabotage of aspiring novelists- Larry Brooks- Bookmark

Writing Romance fight scenes-Now Novel

7 questions to ask when you lose the desire to finish- Denise Jaden

6 rules to keep critique partnerships golden

Writing an outline- Tasha Seegmiller-Bookmark

In The Marketing Section,

5 reasons to be a social media minimalist- Chris Syme- Bookmark

The relaxed release- Elisabeth S Craig

Ebook checklist before uploading- Digital Book World- Bookmark

3 unconventional ways to use social media to find readers- Dan Blank

Two great posts from Kevin Tumlinson on the Draft2Digital blog, 10 sneaky hacks and Making yourself a brand.

To Finish,

This week in an online writers group the discussion turn to Authors selling Merch. I had a sudden vision of an author selling table filled with knick knacks. Somewhere in amongst the jumble of author branded merch on the table was the lone book that inspired it all. (Rather like our big brand bookstore....) Then one author said take a look at this... and we all said OOOOH. A whole different level of Merch for authors...

Maureen

@craicer

* Kiwi author Nalini Singh was on the Science Fiction and Fantasy Marketing podcast this week. One of our publishing rockstars!

I round up the best of the bookmarked craft and marketing links as well as some other bits and pieces every month in a newsletter. When you subscribe you will also get my nifty book crammed full with marketing notes. The blog runs on coffee fumes. If you want to say thanks feel free to hit the coffee tab. My brain says Thanks!
 

Pic: Flickr Creative Commons Guilhem Vellut

The Long Haul Writing Career

Today I was reflecting on my online home. It’s part of the spring cleaning happening here. Over ten years I hadn’t changed much on the blog. Now that I have a little bit of energy and because I have a book coming out in a few months, I’m getting more creative and adding new things like a new books website. What will my writing life look like going forward? I’m in re-launch mode of my writing career.

Jane Friedman wrote an interesting article this week on whether authors should concentrate on Social Media or their Author Websites. Note: it is now assumed that all authors will have a website. (and if not... why not?)

Kris Rusch has also been looking at author career longevity. How are the mid-listers faring at their respective publishing houses? Do they still have a career? Are publishers thinking about their business in terms of the long haul?

Joanna Penn has just celebrated her sixth year as an author entrepreneur. She breaks down all the things she has learned on her journey and why she has a long term mentality for her writing career. It’s all about the pension plan...

Susan Kaye Quinn has written an interesting article on the Alli blog about going wide – selling on multiple online platforms instead of just Amazon.  Susan is a powerhouse of great information. (As we head into the next national children’s writers conference, I am reminded that I interviewed SKQ for a keynote speech at the last conference. She knocked it out of the park!)

If you are thinking about a long career you need to keep your eye on the international markets. Diana Urban takes a look at seven things you can do to get more international exposure.

Book Marketing Tools has an in depth look at how to attract and engage more readers. After all that is what makes a career in the long term. This is a great read and a bookmark post.

The Science Fiction and Fantasy Marketing podcast team interviewed Brian McClellan on the state of epic fantasy in traditional publishing. It is a very interesting interview and some of the things Brian talks about were surprising. A must watch if you are into epic fantasy.

Screenwriters have to be able to characterise quickly in their writing. Knowing common archetypes is a must in their business. Take a look at this list of ninety nine archetypes and stock characters.

In The Craft Section,

10 dialogue errors to avoid- Writers Writer- Bookmark

Nipping creative fear in the bud

How to write without filtering- Ava Jae- Bookmark

Insights into your mid point scene- CS Lakin- Bookmark

5 reasons to let go little edits

Police Procedural fact checking- Rebecca Bradley

Translating story beats to any genre- Jami Gold- Bookmark

In The Marketing Section,

Book Marketing in person- Maria Dismondy

Daily deal services- 18 promo sites- Writer Unboxed-Bookmark

How to not be a Bone Head promoter- Janet Reid

4 must haves for your author platform- Chris Well

Changes in Social Media – Frances Caballo- Bookmark

Vital steps in your book marketing plan- Book Marketing tools

How to best optimise SEO on blog posts –Rachel Thompson

To Finish,

I am revisiting a great post by Jane Friedman on the importance of author collectives. This has been on my mind this week as I wrapped up the judging for my stint hosting the FABO Story Writing competition for kids. Fabo Story has been going since 2011- with a few new faces but the same core cast from way back then. That’s a long haul as a collective.

Maureen

@craicer

It’s time for my monthly newsletter to go out. I round up the best of the bookmarked craft and marketing links as well as some other bits and pieces. When you subscribe you will also get my nifty book crammed full with marketing notes.  The blog runs on coffee. If you want to shout me one, please hit the coffee tab. Thanks.

Pic: Flickr Creative Commons- GPS 56

Competition

I have been thinking about all the predictions made last year as to what the big changes will be in publishing. Remember how Audio was predicted to be the next big mover. Last month Draft2Digital introduced a partnership with Findaway voices and today Kobo launched their audio selling arm. This is competition for Audible, an Amazon company, because Kobo audio monthly subscriptions are very cheap.

While you are looking at Kobo check out their writing life podcast. This is a podcast specifically for authors by authors on what’s working or not, like this one- Five strategies for free.

Publishing Perspectives are always interesting to dip into. There are interesting articles that look at publishing as a whole. One article recently caught my eye- Richard Charkin on how the publishing industry has become overcomplicated. Richard makes some good points on region copyright and then he raises the idea that publishing doesn’t need Barnes and Noble.

Another article from Publishing Perspectives has Porter Anderson interviewing Gabriella Page-Fort, recently named a Publishers Weekly ‘Superstar.’ Gabriella heads up Amazon Crossing, which has become the biggest producer of translated material in the US. So what’s happening in the translation market? Gabriella sees lots of opportunities.

This week a plaintive post from a creative about his bank struck a chord with a lot of people. If you run your business online have you thought what would happen if the bank pulled your account over an error. Banks can be over zealous with online business’ and one creative got caught. I’m highlighting this as many writers have an online business. If you think it won’t affect you... I hope you don’t have monthly subscriptions for websites or get paid directly into your bank account...

Do you call yourself a writer? When did you finally admit to yourself that YES you are a writer. One writer made the leap and noticed five things happened that she wasn’t expecting.

David Gaughran is a crusader for writers. He’s like the squeaky wheel that points out the scammers and the less than great service form the big publishing companies. After all they are competing with each other, you want great service. (Honestly Amazon, put the guy on retainer to clean up your click farm scammers.**) Here he takes a cool look at the new hot author tool-Amazon ads. Can they be done differently?

Dean Wesley Smith had an interesting blog post today on the value of the paper-back. I bet you are all nodding and saying yes. But Dean is talking about the second hand book market. (Bet you didn’t see that coming!)

Anne R Allen has a great post on 7 new writer mistakes and it’s not just new writers that make them. Check out the list and be warned.

In The Craft Section,

Boba Fetts guide to writing cool characters- Dave Chesson

6 tips for taking inspiration from history- Mythcreants- Bookmark

When you hate to outline- try doing a date line- Barbara Petoskey

The reason why you aren’t happy with your novel – Daniel Nathan

Using a novel journal- James Scott Bell - Bookmark

Story conflict- Janice Hardy -Bookmark

Writing secondary characters- Jane Friedman – Bookmark

13 writing lessons from 13 reasons why- Jennie Nash

In The Marketing Section,

How authors can use Instagram- Joanna Penn - Bookmark

Book marketingbasics- Molly Greene- Bookmark

How to set up anauthor exhibition stand- Bookmark

10 low budget ways to market- Draft2Digital

Opt in gifts and lead magnets- Bookmark

Book Cover templates- Canva

How to title your non fiction book- Jody Rein & Michael Larson

5 steps to buildinga winning email list

Quick guide to launching your next release- Penny Sansevieri

To Finish,

As you can see the blog has had a few tweaks. I have also been playing around with another test site to try things out on. Chic Geek put together 25 great Branding and Design tools you must really check out. It’s spring... time to spring clean your websites.

** And in news just to hand: Amazon are taking some people to court! YAY

Maureen

@craicer

In my monthly newsletter I round up the best of the bookmarked craft and marketing links as well as some other bits and pieces. When you subscribe you will also get my nifty book crammed full with marketing notes.

Pic: Flickr Creative Commons/ Stephen Bowler