Thursday, March 20, 2025

Looking For A Life Ring.

 


 

In Publishing News this week,

 

Just after I published last week’s blog news broke about Meta forcing a book take down. I published a note about it in my Substack blog version. The Streisand Effect is in full flight as many are picking up the book to see what the fuss is about. A tell all about the Meta company by an ex -employee. The author is barred from talking about the book. Kathleen Schmidt has the details. The Kiwi author was due to be interviewed on our state radio last Friday but the take down went into effect forcing the termination of the interview.

 

The London Bookfair is over for another year and Publishing Perspectives talks about their impressions of the fair. It looks like the new venue isn’t wonderful, but the deal hall is getting bigger. What happens when you sacrifice comfort for turnout at a bookfair? 

 

While the UK had a seven week consulting period on AI and copyright, the US has just had a three week consultation period on the same issue. Publishing Perspectives looks at publishers viewpoints on this and their warning over the fair use defense. US publishers were scrambling to put in a submission. This is a comprehensive article, and they draw on responses from the Associations of American Publishers. They quote from the American government AI action plan.

The American “AI Action Plan” is not as detailed and structured an approach as the British proposal is. Instead, the US plan—described in the current administration’s fondness for comparative bravura—”will define priority policy actions to enhance America’s position as an AI powerhouse and prevent unnecessarily burdensome requirements from hindering private sector innovation. With the right governmental policies, continued US artificial intelligence leadership will promote human flourishing, economic competitiveness, and national security.”

 

Publishers Weekly has an interesting article on a survey of Spanish language publishing professionals 75% of whom believe that the adoption of AI is unavoidable. Diving into the article there is a sort of cost benefit analysis. It is a great tool, but it could threaten jobs. Is there an upside?

 

Mark Williams points out that the robot rebellion is underway with an AI refusing to do the work of a coder. Mark also looks at lessons for book publishers learned from watching television morph into streaming. He says that publishing history is active resistance, passive acceptance, and eventual embrace. 

 

Bloomsbury is expanding its imprints. Harry Potter may have saved them, but Sarah J Mass is keeping them going and now they are acknowledging this by having a dedicated imprint for Science Fiction and Fantasy. It only took them 25 years.

 

Spotify is expanding its audiobook platform to include short form audiobooks from Indie publishers. Dan Holloway writes about this latest move and who will benefit from it.

 

The Alliance of Independent Authors has an interview with Ricardo Fayet of Reedsy on Marketing and what he sees as important for 2025.

 

Darcy Pattison has in interesting article on using AI to do preliminary copy editing. This is how she saves herself time but while she uses these and other tools she does go through a human editor as well.

 

P J Parrish has a great article on giving your secondary characters some love. Do they even have a growth arc in your story? 

 

Oliver Fox has a guest article on Katie Weilands blog which explores an alternative narrative structure. This is thought provoking stuff. We all have a favourite book that seems to break the rules of classic storytelling structure. This approach maybe the structure that resonates with you.

 

In The Craft Section,

2 fantastic articles from September Fawkes on Structuring scenes and Alternative views of basic story structure- Bookmark Both!


How to master the passage of time- C S Lakin


How to write a likable character- Lucy Hay- Bookmark


The 5 leaf clover structure of story genre- Storygrid- Bookmark

 

In the Marketing Section,

How to create email press releases to journalists- Sandra Beckwith


SEO for authors in 2025- Rachel Thompson- Bookmark


Pricing strategies to sell more books- Penny Sansevieri- Bookmark


10 tips for public appearances- Kathryn Craft- Bookmark


What do you do when the book reviewer says yes- Karen Cioffi

 

To Finish,

Who are you online? Michelle Cutler writing on Jane Friedman’s blog has a warning. If you don’t define and present yourself online, others will. How do you define yourself? Has it changed from the first time you put up a website?

 

With all the future talk of AI now becoming present talk, and in your face AI, it is worth dropping into Joanna Penn’s website to checking out all the articles and interviews she has done on the future of publishing. She offers ways to approach the changes that are now here and how to use them. Joanna advocates for using AI as a tool and doubling down on human experiences for your readers. 

We are in another publishing revolution. It might be time to hunt down a life ring for comfort and safety. 

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links you can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate virtual coffee love. Thanks.

 

Photo by Nick Fewings on Unsplash

Thursday, March 13, 2025

Publishing: An International Conundrum


  

In Publishing News this week,

 

The London Book Fair is on and as usual the trade publishing world stops to reassess where everything is and what might befall them in the coming year. They kicked off LBF with a discussion on books and what’s selling with James Daunt, CEO of Waterstones and Barnes and Noble, and David Shelley CEO of Hachette. Thank goodness Booktok is still a thing. 

 

NeilsenIQ presented data at The London Book Fair on how the international book markets were doing based on sales figures from last year. There was a little bump up from pretty much everyone except New Zealand where it went down by 3%. This is worrying if you publish and sell books in New Zealand. Come on Kiwi’s we’ve taken hit after hit in publishing lately- give us some love!

 

While everyone seems to be focused on tariffs, spare a thought for Mexican publishers. Publishing Perspectives looks at how they are responding to the tariff trade war with their neighbor to the north.

 

Princeton University Press is partnering with other North American publishers outside of academia to bring a wider selection of books to their branch in China. Publishing Perspectives gives the low down. 

 

Dan Holloway talks about the rise of memberships in Libro.fm. Libro.fm is the audiobook partner of Bookshop.org which is the independent response to Amazon. It wouldn’t have anything to do with tariffs, would it? Maybe its anti-oligarch sentiment?

 

Kathleen Schmidt has an interesting article on the business decision of cancelling a book contract. This follows the news that a book was canceled by its publisher as the author was not prepared to make the changes they requested. As always there are two sides to the story. 

 

Anne R Allen has revived her excellent writing blog after her hiatus. She has an interesting article on how an all-out effort to write a novel resulted in a form of depression and how this is actually common. She also writes about how blogging is not dead, in fact it is very much alive and an interesting alternative to newsletters. I’m only a month off 17 years blogging. There are very few of us around from the good old days. *waves madly at Anne*

 

Anne Janzer writes on Jane Friedman’s blog about Dodging the Scarcity Trap. Is your book idea really unique? Should you be worried that others might steal the concept?

 

Lisa Norman writes on Writers In The Storm about the No Burnout Plan For Writers. If you are feeling overwhelmed, this is the post for you . 

 

The excellent Roz Morris talks about the hero’s journey and archetypes. Have you ever thought about yourself and your writing journey as the hero? Who are your archetype mentors and villains? This is a great post!

 

In The Craft Section,

Deepen character development- Selene Silver- Bookmark


Story Non Negotiables- Storygrid- Bookmark!


6 tips for constructing a heroic sacrifice- Mythcreants


Choosing themes for stories- Isabella Peralta- Bookmark


How to revise and save your novel- Matthew Norman

 

In The Marketing Section,

Elevate your social media presence- Rachel Thompson- Bookmark


27 Fun April holidays for book promo- Sandra Beckwith- Bookmark


Marketing using your Amazon author page- Rob Bignall


5 valuable writing tools- Colleen Story- Bookmark


How to record your own audiobooks- Draft2Digital


Podcasting as an author -Tyrean Martinson

 

To Finish,

Recently Joanna Penn interviewed Jacob Nordby about creativity and overcoming fear. It is an interesting interview about creativity and change and failure and all sorts of thought provoking stuff. The publishing world has been changing so rapidly in the last decade and now our geopolitical world is being shaken up. We are all feeling uncertain and worried, embracing our creativity might be just what we need.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

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Thursday, March 6, 2025

Listen Up

 


In Publishing News this week.

 

Spare a thought for the publishing community on the American Continent. With the new tariffs kicking in this week, the publishing community has been looking at their supply chains and wincing. They can’t print in China, the tariffs will hit them. They can print in America, but the bulk of their paper supply comes from Canada. If you want a Spanish language book- it comes from Mexico. Publishers Weekly takes a look at what else is going to hit hard for the publishing and writing community.

 

The London Book Fair is next week, and the International Publishing Associations president will be talking about sustainability and the importance of books for today’s issues. Publishing Perspectives has a great article on the president who knows first hand how books are important in a repressed society. “Our weapon is our knowledge.”

 

In the audiobook world- The Audies (awards for audiobooks) have just been awarded. If you check the list, they have awards in all sorts of fields. Many actors are featured as narrators. 

 

While the dream of a full cast of characters with famous actors might be beyond the purse strings of many authors, the AI voiced audiobook is getting more attention. Eleven Labs has launched an app that publishes audiobooks on their own site. It’s almost a one stop shop. Also making waves is their new deal with Spotify which offers 100% royalties to the author. 

Eleven Labs has a voice cloning service which might be useful to think about. Clone your voice and then publish your audio books. It could be a good option if you can’t pay for studio time to narrate yourself.

 

If you have ever wondered how to get a look inside preview on your website, this article from The New Publishing Standard will be of interest. Bowker has partnered with Indie Commerce – the commerce arm of the American Booksellers Association to make Book2look widely available.

 

Have you spent long hours in the university library trying to track down source material for your professor? Spare a thought for those institutions whose job it is to provide you the wide-ranging collection of sources. Academic libraries are being hit with huge subscription fees to access research from publishers. Publisher’s Weekly reports that the move is destabilizing the library and university press market.

This new move is punishing…right when we need access to knowledge. Sadly, the altruistic reasons for the internet - where you would be able to access the worlds knowledge wherever you are - is now paywalled behind data bases who are charging $25,000 for access.

 

Are writers uniquely vulnerable to getting scammed? Victoria Strauss gets asked this question a lot. She has been writing about writer scams for over twenty five years and there is always something new. We are not alone but we may be an easier target.

 

When you are eyeball deep in your manuscript it can be difficult to figure out where you should put breaks in the story. You don’t want to confuse the reader but ramping up tension is better if you leave the reader hanging. What to do? Reavis Wortham recently tackled this dilemma, with the article Give Me a Break on the Killzone blog.

 

Katie Weiland has a great craft article on your character’s three choices. They must have a fundamental choice, a primary choice, and a secondary choice. This is a print out and study article for learning about crafting characters.

 

In The Craft Section,

The top 20 developmental mistakes- Jenn Windrow- Bookmark


Deep POV checklist- Lisa Hall Wilson- Bookmark


Scars tell a story- Sue Coletta


Section breaks and how to use them- Kathy Steinemann


Best ways to pace your story- Lisa Poisso- Bookmark

 

In The Marketing Section,

What to do with one star reviews- Sandra Beckwith-Bookmark


Bookmarketing planning and strategy- Penny Sansevieri- Bookmark


Social Media for authors- Evergreen Authors


How to write an Author Bio- Penny Sansevieri


Marketing for introverts- Laura Gallier

 

To Finish,

Bands have discovered that playing live and selling merch is almost the only way they can make a living in these streaming times. Writers are now seeing the benefits of selling extra physical products, but you need to be discerning. You don’t want your brand on a crappy product. Check out this comprehensive article from the Alliance of Independent Authors about Author Merchandise. It can be a nice sideline along with audiobooks and writer’s special edition formats. It’s your IP. If it wasn’t important there wouldn’t be a clause in the standard publishing contract about it. 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

Photo by C D-X on Unsplash

Thursday, February 27, 2025

The Writing Business- Shaking Hands with AI

 


 

In Publishing News this week


Publisher’s Weekly reports that Readerlink will stop distributing mass market paperbacks this year. With Readerlink responsible for distributing 30% of all the books into big chains in the United States that is a big revenue hit. Will the cheap mass market format disappear? 

 

Bologna Book Fair names their licensing awards shortlist for 2025 and for the first time licensing for video games makes an appearance. It’s all about the merch in the children’s world. And if you aren’t sure, this is Intellectual Property (IP) based on a creators idea. Smurfs are still a big thing. I wonder how many of their original creators are getting a dividend.

 

The UK government has wrapped up ten weeks of submissions on their copyright and AI proposed law. They finished with a big campaign on the covers of Newspapers asking if AI was fair. It wasn’t just UK associations making submissions. Many overseas publishing organisations also submitted on the bill. Publishing Perspectives writes about what is happening next. Many are calling for transparency and licensing deals. Will the law take this into account? 

 

While the UK is grappling with writing a new law, across the pond Meta is in court trying to justify their theft to train their AI. I’m not sure their arguments- everybody is doing it, and apologise later, are good ones to make to the judge.

 

Mark Williams has his own particular take on the use of AI. Consumers love it. Therefore, we need to embrace it. This could be problematic when your contract arrives, and you have to state whether you have ever used AI or not on the project. Publishers are looking at ways to indemnify themselves from accusations of plagiarism.

 

The way forward into the AI forest looks dark and winding and it might be years before we see the sunlight on the other side. Shining a torch is Debbie Burke of the Killzone authors who explains how the Author’s Guild Human Authored campaign of registrations and stickers work.

 

Jenny Hanson has a great article over at the Dynamic Duo’s blog on Book Structure for Disorganized Writers. Remember writing and plotting is unique to each writer. Jenny offers some handy tips to make sense of your process.

 

Russell Nohelty has the mega post/tutorial on Book Marketing. There is absolutely something for everyone in this post. Bookmark it! 365 simple ways to talk about your writing and keep readers engaged all year. 

 

Carol Michel has updated her very popular post on Jane Friedman’s blog about How to market a book without social media. Also on Jane’s blog is a great article by Lisa Cooper Ellison on Memoir Mistakes. When the backstory derails your narrative.

 

 

In The Craft Section,

9 ways to originalise your story idea- Becca Puglisi


Circling conflicts- September Fawkes- Bookmark


Alternatives for Speechless – Kathy Steinemann- Bookmark


The backstory balancing act- Marissa Graff


How to avoid flat characters in your story- Angela Ackerman- Bookmark

 

In The Marketing Section,

3 ways to get amazon reviews- Bang 2 Write


Your voice, your narration- Cindy Gunderson - Interesting article!


5 handy tips for book marketing- Rachel Thompson- Bookmark


Article ideas for book publicity- Sandra Beckwith- Bookmark


The author media kit- Penny Sansevieri- Bookmark

 

To Finish

James Scott Bell always has wise words about writing craft but he has a good business brain for writing as well. It must be the lawyer training. He has an interesting take on the writing business and what is happening in traditional publishing. Remember that publishing is a business, and you should understand this with every contract you sign. One of the most important clauses now for a writer is the rights reversion clause. The old out of print clause doesn’t cut it now with eBooks, so put a time limit on it. 

It's all IP and that’s what the publishers are buying, as much of your intellectual property as they can get. It is a pot of gold if they can on-sell your merch rights to the video game developer before you get the rights back.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

Photo by Lukas on Unsplash

 

 

Thursday, February 20, 2025

Working Together



In Publishing News this week

 

If you have been reading my publishing roundup for a few years you will know that every now and then I state that co-operatives are the way to go in publishing. Writer co-operatives or marketing co-operatives once started, seem to be the bee’s knees in terms of collegial support for all the writers concerned. So it was with interest that I saw this news article on a publishing co-operative from Publishers Weekly. (What took them so long?) A group of small publishers banding together to share resources and help each other out. It’s a no brainer and totally good news in today’s world.

 

Publishing Perspectives reports that youth masculinity seem to be the flavour of the year with the Carnegie long list being announced. Is the pendulum swinging back?

 

How many small press founders do you know? What gender are they? Publishers Weekly have a great article on how women keep reinventing publishing with independent presses.

 

Booksellers in the UK are having an awareness day, Bookselling Is Not A Crime, in support of educational booksellers that have been arrested for the crime of selling books that might challenge the prevailing propaganda. When speech is not free in so called free speech countries. 

 

GoodEReader reports that The Braille Institute has introduced a new font for e Readers. This is good news if you want to be supportive of the disability community.

 

Two great podcasters got together to talk about second editions. Joanna Penn appeared on The Indy Author podcast with Matty Dalrymple. The podcast was wide ranging and including author evolving business models along with updated editions of best selling books. Check out the transcript or listen to these great women talk about the business.

 

This week Katie Weiland talked about self doubt and the way you can work with it. Doubt is not a stop sign but a challenge to grow. She has five proven ways to conquer self doubt.

 

Gabriela Pereira has an interesting article on DIYMFA about Goal Setting.  When you come to set those goals are you choosing the right mountains to climb. This could make the difference between achieving the summit or falling off the cliff.

 

Staying with goal setting, Emma Billington has a great article on Jane Friedman’s blog on a tomato a day… or the pomodoro method. If you haven’t come across this for writing – it is brilliant!

 

A space of ones own. This is the dream of all writers. A room that they can escape to and have everything sorted the way they want it. But is it the room? Is it the state of mind? Sue Coletta writes about the challenges of finding the space to write.

 

In The Craft Section,

Point of view and head hopping- Anne R Allen


A complete guide to revising your novel- Lynette Burrows- BOOKMARK


The bane and pain of transitional scenes-John Gilstrap


Naming and renaming your book-Barbara Linn Probst- Bookmark and Watch this short YouTube video on a novel naming game- Bookmark

 

In The Marketing Section,

Was the Bookbub featured deal worth it?- Colleen Story – Bookmark


Boost author website traffic- Rachel Thompson- Bookmark


2 great posts from the Alliance of Independent Authors- Distribute your Audiobook globally and Setting the right price for your book- Bookmark


How strategic marketing turned a debut into a success- Sandra Beckwith

 

To Finish

Over the years I have been involved in organizing conferences, writing retreats, workshops, evening events etc. The reason for doing this is because I can’t afford to go on any of these myself. So, I organize them and then I can hopefully learn while rushing around making sure that the event goes well. Amy Goldmacher has an article on Jane Friedman’s blog asking if you are too intimidated to organize a writing retreat. Frankly, Tuscany would be a tall order. A wise bookseller told me when I floated the idea of holding a national children’s writer conference that looking around at who I knew and using their strengths would sort out my programming fears. He was right. You know the people already. All you have to do is reach out and offer to do the leg work. Your time is as valuable as the entry fee.


Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

Photo by Hannah Busing on Unsplash

 

Thursday, February 13, 2025

Publishing: The Meet Cute Rollercoaster


 

 

In Publishing News this week.

 

Paris, the city of love, or if you have been following AI news, the city of the International AI Summit. 40 world organizations called on the summit to recognize the threat to copyright. Unfortunately, the summit didn’t take much note of the threat to Intellectual Property, so publishers are not happy.

 

Joanna Penn recently interviewed Alicia Wright on copyright and AI which gives you a handle on how one Intellectual Property lawyer who also happens to be a sci fi author is using it.

 

Meanwhile, The Diamond Comics Distributor bankruptcy is beginning to bite with many bookshops left hanging. Diamond distributed many niche comic magazines which may go to the wall if another distributor doesn’t buy Diamond’s business. Publishers Weekly looks at the assets on sale.

 

In book sales news, the latest monthly numbers are in. Dystopian books are outselling everything else. Is everybody looking for a how to survive the current political turmoil handbook? Publishers Weekly looks at who the big winners are in post inauguration book sales.

 

While dystopian fiction is on the rise- Mark Williams is taking acerbic aim at HarperCollins and how they may have only just come to realise that the world has changed in publishing. 

 

Spotify are happy. Dan Holloway reports that they have made a profit after a year of making audiobooks available. They are also very keen on their Spotify for Authors platform.

 

Anne Carley has a guest post on Jane Friedman’s blog about the messy creative process. Nothing is ever straightforward in the creative life. This is a great post on recognizing when the process gets unstuck and how to get creative again.

 

Colleen Story has a great post for when you don’t think your writing is good enough. This happens to every author. It doesn’t matter how many best sellers they have. If you are feeling down about your writing check out this great post. Jenny Hansen takes it a step further looking at Book Structure for Disorganised Writers. No, you are not at fault... in fact there is no fault. 

 

Kathleen McCleary has a great post on Writer Unboxed about working obsessively on the beginning of your novel and why it’s important to nail these pages.

You have to make the reader care… really it’s just a reader meet cute.

 

In The Craft Section,

5 questions to ask before adding a subplot- Janice Hardy- Bookmark


How to use traits to create character arcs- Sarah Hamer- Bookmark


Deepening a story with theme echoes- Jami Goild- Bookmark


Redeeming your villain- Becca Puglisi


Overcoming plot constipation- James Scott Bell

 

In The Marketing Section,

Book advertising- David Gaughran- Bookmark


How to promote like a pro- Ingram Spark


How to build a loyal audience- PR by the book- Bookmark


25 ways to promote your book- Marika Flatt


2025 Literary Calendar dates Sandra Beckwith- Bookmark

 

To Finish,

The romance story outsells every other genre. The romance authors are the savviest book marketers on the planet. The romance brand gets the most brickbats. I don’t know whether it’s jealousy because of the sales, or covering up sentiment by doubling down on hate, or some mistaken idea that cool people don’t like romance. With savvy marketing, huge sales, and the stories promoting being nice to each other, everybody should be celebrating the genre. September Fawkes writes on how every story needs a meet cute scene. 

It’s got to be better than doom scrolling.

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.


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Thursday, February 6, 2025

Publishing Pick and Mix

 


 

In Publishing News this week

 

London Book Fair is coming up and Porter Anderson gives a run down on the big topics that will be discussed at the fair. No prizes for guessing that AI will be front and centre as how to use it/cope with it/ignore it/embrace it are the hot topics in publishing this year.

 

Forbes magazine put their toe in the water with a prediction on how the publishing industry will cope with AI “which promises to transform how we create, distribute, and consume content.”

Piper Bayard see’s AI as a cause for concern. She looks at the big questions. How much AI is too much and Will AI be the end of authors?  

 

With the concerns about distinguishing your content from AI driven content, Dan Holloway of The Alliance of Independent Authors takes a look at a new initiative from The Authors Guild to champion a book registering site which makes it official that your book is human authored.

 

This week Simon and Schuster announced that they would no longer blurb books. This has caught some people by surprise with many thinking it is the back blurb that they are talking about, which seems daft. However, it’s the pull quotes from reviews by other authors that they are meaning. (I hope.) My bookseller family member said they had received books from PRH that had no blurbs on the back - only reviews. Which didn’t help when they had to catalogue the book.

 

Publishing Industry commentator Kathleen Schmidt weighs in on the blurb news in her article Let’s Talk About Blurbs Again – Is it past its use by date or does the blurb have a place in publishing?

 

Publishing Perspectives reports that the Big Five publishers and quite a few other interested groups have banded together to sue Idaho over their book banning efforts. 

 

We are two weeks into the new American administration and the big news was around tariffs. Who was getting them who was not? Would there be a reprieve? If so for how long? The publishing industry is caught up in this as well. After all where are the big printers based? Publishers Weekly took a look at what the publishing industry might have to do to survive.

 

Katie Weiland has an interesting article on Creative Burnout Recovery. I am always asking my teacher colleagues about what they are doing to fill the creative well. This is important for writers too.


Netgalley has upgraded their reader experience by creating a new reader browser with the ability to read in the website and protect files from unauthorised downloads.

 

In happy news, Mac Barnett became the new US National Ambassador for Young Peoples Literature. In the UK this position is the Children’s Laureate. Here in New Zealand, we are eagerly awaiting who will get the nod as our Reading Ambassador. These positions are about connecting and inspiring reading and young people. These truly are the most important jobs. For every reader we inspire, we create a person who thinks about their life and other lives, who finds solace or inspiration in imaginary worlds and ultimately remains a reader into adult hood. 

 

Donald Maass has another knock it out of the park article on craft. Nailing Purpose and Effect. Do you understand the primary purpose of the story? The intent. The intent of any given story is the effect that you want to have on readers. It is a must read.

 

In The Craft Section,

Creating a plot/subplot template-Laurie Campbell- Bookmark


Tag your dialogue- Margie Lawson


How to manipulate time in your writing- C S Lakin- Bookmark


Important parts of a book- Joe Yamulla


Most asked for topic articles- K M Weilands master list- Bookmark

 

In The Marketing Section

How cover art influences readers-Sierra Kay


Why reviews are a game changer- ReaderViews


Optimize your Amazon Central page – Penny Sansevieri- Bookmark


Generating article ideas- Sandra Beckwith- Bookmark


From obscurity to bestseller-Leonard Tillerman- Bookmark

 

To Finish,

How wedded are you to a particular sales platform? If it all fell over tomorrow would your business survive? That is the wake up call authors who were primarily relying on BookTok got faced with recently. The Alliance of Independent Authors canvassed a few of their superstar members to find out how they would navigate a similar business problem. This is a great article about being in control of your business. 


Maureen

@craicer

 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.


Photo by JACQUELINE BRANDWAYN on Unsplash

 

*Kiwi’s call a selection of lollies… a pick and mix.

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