Guarding The Process of Creativity.

 

 

In Publishing News this week,

 

Last week when the news broke of the death of Dolly Parton I, like the rest of the world who knew her songwriting legacy, stopped to reflect on what an amazing human being she was. She didn’t build rockets with her money, or try to stick her name on every public building. She quietly donated 330 Million books to children around the world as part of a Birth to Five campaign to get children reading. What a precious gift to give them, an excellent start to school. 

Putting my teacher hat on for a moment- Children who start school able to recognize the alphabet and are familiar with books and read them, even if it’s only the pictures, have a major head start on other children. They learn faster and retain more. I’ve seen it in the classroom first hand, and all the studies back it up. Give the children books! I can’t help thinking that if Bezos had put his Amazon capital into funding literacy- given that he started Amazon to sell books maybe there would be a more literate worldwide population. It would be a much better legacy than a rocket company still in the red.

 

In the Shake your Head in Astonishment file, Publishers Weekly reports on Google introducing chat bots to talk with you about your book after you finished reading it.  Publishers are all in, it seems. Google are working with some big publishers to add this new feature. Did the publishers forget about that court case against Google for AI training? 

 

Publishers Weekly reports on another survey from the Association of American Publishers and the Authors Guild about libraries and their impact on book sales. Apparently increased eBook lending is stopping libraries from buying print books. In a cost of living crisis libraries don’t have funding. What are they going to do? We know readers are still buying books. The survey does have some solutions.

 

Publishing Perspectives looks at a recent decision by Penguin Random House India not to publish one of most highly anticipated memoirs in years. Their conclusion is self censorship. When the book is freely available in the rest of the world- India, a democratic country, should have no problems publishing it. Not so apparently.

 

This blog is old enough to remember the early 2000’s when every week saw a publisher bought and sold in the big publishing consolidation decade. Audiobooks weren’t on the horizon. Now the buying scramble is about to start in audiobook land with the news from Publishing Perspectives that Bookbeat has acquired Nextory. This is probably the first domino. Mark Williams looks at the back story of the Bonnier/Bookbeat move.

 

For many years I used to link to Kristine Kathryn Rusch’s blog on the business of writing. Kris is a huge resource in the industry. She moved her blog onto Patreon and I followed her over there. She has been writing a great series of articles on the business of Series. Her latest article is on protecting series copyright. Check it out for a dose of reality on TV and film options.

 

Wide for the Win conference summit has a free first day for a great online conference in October. Check out their schedule. 

If you are in NZ and want to attend the children’s writers and illustrators conference go here to register. (Warning closing soon.)

 

Agent Richard Curtis explores Writing for Hire. Ghost writing can be a lucrative side hustle but you have to understand the trade offs.

 

Last week in the Marketing section I had a link to an article by James Blatch on the changes to Facebook ads. The fantastic David Gaughran has a video showing you how to get around the changes with screenshots. I highly recommend his YouTube channel and newsletter.

 

This week I listened to the fantastic SPA Girls podcast with Thomas Donnelly twice and passed the link on to others. The topic was process and how to get into the creative flow state while banishing the review critic. It’s a super interview. Following in the same vein is an article by Ellen Buikema -Revision and How To Avoid It In The First Draft. Excellent reading. She has great tips for revising AFTER you finish the first draft.

 

 

In the Craft Section,

How To Develop Your Theme- Janice Hardy- Bookmark

What is a subplot and why you need one- C S Lakin- Bookmark

Having clear stakes – Lisa Poisso- Bookmark

Identifying writing weakness- K M Weiland Bookmark!

Strengthening an emotional scene- Susan Watts-Bookmark

 

In The Marketing Section,

Four ways to use Lulu directly- IndieAuthor Magazine

Should you do deluxe editions of kids books- Darcy Pattison

How AI is revolutionizing Book Publicity- Sandra Beckwith- Bookmark

Dealing with one star reviews- Rachel Thompson- Bookmark

Marketing tools – Indie Authortools- Bookmark

 

To Finish

Jenny Hansen writes some great craft articles. Her latest one Your Creative Brian Has Two Jobs- Stop Making It Do Both At Once is excellent. When you have so many brain tabs open your brain can just freeze. Creativity needs to be nurtured. If you have been struggling with creativity indecision read this and then check out the excellent interview I mentioned earlier from the SPA girls. Your brain will thank me. 

 

Maureen

@craicer

 

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If you want the weekly blog in your inbox subscribe to the free Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

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Defending Literature Around The Globe.

In Publishing News this week,

 

Copyright received another blow in the United Kingdom this week, when the amended law supported by the Upper house was defeated again in the Lower house. That meant that the new bill will not have any transparency compliance from tech companies. Publishing Perspectives covers the implications and what publishing companies can hope for in the near future.

 

Canadian authors alerted the writing community to an AI scam that is happening on Amazon. Take a hot new title… change the cover a little bit with AI. Change the author name a little bit. Scrape the insides… and take advantage of the original books marketing push to make bucks. This kind of dupe gives authors a bad name and it’s not their fault! 

 

International tax and legal services firm, PWC has released a report on the impact of AI in the workforce. It’s surprisingly positive with employees who can use AI being valued more. Mark Williams looks at the report findings for the publishing community.

 

Meanwhile, Jane Friedman has written an article about What AI can’t steal from you which is your unique voice and perspective. 

 

Ingram Content Group has integrated AI tools into its marketing platform, Ingram iD. The tools will write blurbs and run campaigns across social media according to Publishers Weekly.

 

The Toronto Comics festival just wrapped up and the big talking points were how much the cross border attendance had taken a hit because of fear of gender challenges at the border. The festival has been a safe space for people from marginalized communities. Although comics are in good heart the people reading them may not be so confident.

 

The International Publishers Association’s World Expressions Forum (WEXFO) has just finished meeting in Lillehammer. The clarion call from the forum was the threat to Democracy from disinformation and censorship. They have released a report exhorting members to resist this. “World Expression Forum calls for resistance against authoritarian forces that undermine democracy and freedom of expression. Democracy is continuously under threat, and we (the undersigned) promise to strengthen our battle against disinformation, censorship and polarization–and improve literacy in our societies.”

Over in the middle east the Shajah Publishing Sustainability Fund has just helped 12 publishers to scale up their business and use new tools to make their publishing sustainable. They get so many business development goodies they must be the envy of publishers worldwide. Mark Williams dives into what is on offer for the lucky selected publishers. This is possible because of the countries commitment to literacy and education. 

 

Seth Harwood writes on Jane Friedman’s blog about the perils of Diminishing Returns in Revision. Do you know when it is time to let go. This is one of my biggest problems…if only I had another five minutes to put in that comma and take it out again four times before I’m finished… .

 

The fantastic Jami Gold is back with an excellent post on writing stand alones in a series. Yes, you can do it. It takes some creativity but we’re writer’s aren’t we? Jami has some great tips for thinking outside the series box.

  

In The Craft Section,

3 act analysis of Star Wars- Gabriele Pereira

Chekhov’s Gun- Anne R Allen- Bookmark

When the 2^nd draft feels like a step back- Janice Hardy- Bookmark

Different character arcs for the same character-K M Weiland- Bookmark

Dual Protagonists- Terry Odell- Bookmark

 

In the Marketing Section,

Conquering limiting beliefs- Kimberly Grabas- Bookmark

10 Free Book Promo ideas- Sandra Beckwith

Monitoring your author brand- Dave Chesson – Bookmark

21 marketing tips- Writing Oasis

How to define a strong marketing brand- Jenny Hansen- Bookmark

 

To Finish

It’s halfway through the year and my thoughts turn to the current novel and if I will ever wrangle it into submission. It didn’t help that I wrote out of sequence. Jenny Hansen has an excellent article on the non linear writing process. Some writers work best when the manuscript looks like a mess. 

How often do you start a writing project knowing who the audience for it is? Liz Alterman has an article on The Dynamic duo’s website about pitching the concept to yourself before you write the book. I can’t help thinking that if we did more of this we wouldn’t have half-finished novels in the bottom drawer.

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter of the best of my bookmarked links. You can subscribe here if you want to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

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The Writing Business- Shaking Hands with AI

 

 

In Publishing News this week

Publisher’s Weekly reports that Readerlink will stop distributing mass market paperbacks this year. With Readerlink responsible for distributing 30% of all the books into big chains in the United States that is a big revenue hit. Will the cheap mass market format disappear? 

 

Bologna Book Fair names their licensing awards shortlist for 2025 and for the first time licensing for video games makes an appearance. It’s all about the merch in the children’s world. And if you aren’t sure, this is Intellectual Property (IP) based on a creators idea. Smurfs are still a big thing. I wonder how many of their original creators are getting a dividend.

 

The UK government has wrapped up ten weeks of submissions on their copyright and AI proposed law. They finished with a big campaign on the covers of Newspapers asking if AI was fair. It wasn’t just UK associations making submissions. Many overseas publishing organisations also submitted on the bill. Publishing Perspectives writes about what is happening next. Many are calling for transparency and licensing deals. Will the law take this into account? 

 

While the UK is grappling with writing a new law, across the pond Meta is in court trying to justify their theft to train their AI. I’m not sure their arguments- everybody is doing it, and apologise later, are good ones to make to the judge.

 

Mark Williams has his own particular take on the use of AI. Consumers love it. Therefore, we need to embrace it. This could be problematic when your contract arrives, and you have to state whether you have ever used AI or not on the project. Publishers are looking at ways to indemnify themselves from accusations of plagiarism.

 

The way forward into the AI forest looks dark and winding and it might be years before we see the sunlight on the other side. Shining a torch is Debbie Burke of the Killzone authors who explains how the Author’s Guild Human Authored campaign of registrations and stickers work.

 

Jenny Hanson has a great article over at the Dynamic Duo’s blog on Book Structure for Disorganized Writers. Remember writing and plotting is unique to each writer. Jenny offers some handy tips to make sense of your process.

 

Russell Nohelty has the mega post/tutorial on Book Marketing. There is absolutely something for everyone in this post. Bookmark it! 365 simple ways to talk about your writing and keep readers engaged all year. 

 

Carol Michel has updated her very popular post on Jane Friedman’s blog about How to market a book without social media. Also on Jane’s blog is a great article by Lisa Cooper Ellison on Memoir Mistakes. When the backstory derails your narrative.

 

 

In The Craft Section,

9 ways to originalise your story idea- Becca Puglisi

Circling conflicts- September Fawkes- Bookmark

Alternatives for Speechless – Kathy Steinemann- Bookmark

The backstory balancing act- Marissa Graff

How to avoid flat characters in your story- Angela Ackerman- Bookmark

 

In The Marketing Section,

3 ways to get amazon reviews- Bang 2 Write

Your voice, your narration- Cindy Gunderson - Interesting article!

5 handy tips for book marketing- Rachel Thompson- Bookmark

Article ideas for book publicity- Sandra Beckwith- Bookmark

The author media kit- Penny Sansevieri- Bookmark

 

To Finish

James Scott Bell always has wise words about writing craft but he has a good business brain for writing as well. It must be the lawyer training. He has an interesting take on the writing business and what is happening in traditional publishing. Remember that publishing is a business, and you should understand this with every contract you sign. One of the most important clauses now for a writer is the rights reversion clause. The old out of print clause doesn’t cut it now with eBooks, so put a time limit on it. 

It's all IP and that’s what the publishers are buying, as much of your intellectual property as they can get. It is a pot of gold if they can on-sell your merch rights to the video game developer before you get the rights back.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

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Publishing: The Meet Cute Rollercoaster

 

 

In Publishing News this week.

 

Paris, the city of love, or if you have been following AI news, the city of the International AI Summit. 40 world organizations called on the summit to recognize the threat to copyright. Unfortunately, the summit didn’t take much note of the threat to Intellectual Property, so publishers are not happy.

 

Joanna Penn recently interviewed Alicia Wright on copyright and AI which gives you a handle on how one Intellectual Property lawyer who also happens to be a sci fi author is using it.

 

Meanwhile, The Diamond Comics Distributor bankruptcy is beginning to bite with many bookshops left hanging. Diamond distributed many niche comic magazines which may go to the wall if another distributor doesn’t buy Diamond’s business. Publishers Weekly looks at the assets on sale.

 

In book sales news, the latest monthly numbers are in. Dystopian books are outselling everything else. Is everybody looking for a how to survive the current political turmoil handbook? Publishers Weekly looks at who the big winners are in post inauguration book sales.

 

While dystopian fiction is on the rise- Mark Williams is taking acerbic aim at HarperCollins and how they may have only just come to realise that the world has changed in publishing. 

 

Spotify are happy. Dan Holloway reports that they have made a profit after a year of making audiobooks available. They are also very keen on their Spotify for Authors platform.

 

Anne Carley has a guest post on Jane Friedman’s blog about the messy creative process. Nothing is ever straightforward in the creative life. This is a great post on recognizing when the process gets unstuck and how to get creative again.

 

Colleen Story has a great post for when you don’t think your writing is good enough. This happens to every author. It doesn’t matter how many best sellers they have. If you are feeling down about your writing check out this great post. Jenny Hansen takes it a step further looking at Book Structure for Disorganised Writers. No, you are not at fault... in fact there is no fault. 

 

Kathleen McCleary has a great post on Writer Unboxed about working obsessively on the beginning of your novel and why it’s important to nail these pages.

You have to make the reader care… really it’s just a reader meet cute.

 

In The Craft Section,

5 questions to ask before adding a subplot- Janice Hardy- Bookmark

How to use traits to create character arcs- Sarah Hamer- Bookmark

Deepening a story with theme echoes- Jami Goild- Bookmark

Redeeming your villain- Becca Puglisi

Overcoming plot constipation- James Scott Bell

 

In The Marketing Section,

Book advertising- David Gaughran- Bookmark

How to promote like a pro- Ingram Spark

How to build a loyal audience- PR by the book- Bookmark

25 ways to promote your book- Marika Flatt

2025 Literary Calendar dates Sandra Beckwith- Bookmark

 

To Finish,

The romance story outsells every other genre. The romance authors are the savviest book marketers on the planet. The romance brand gets the most brickbats. I don’t know whether it’s jealousy because of the sales, or covering up sentiment by doubling down on hate, or some mistaken idea that cool people don’t like romance. With savvy marketing, huge sales, and the stories promoting being nice to each other, everybody should be celebrating the genre. September Fawkes writes on how every story needs a meet cute scene. 

It’s got to be better than doom scrolling.

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

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Finding our way in the year ahead

 

And we are back into 2023…another year of watching the ups and downs of the publishing industry and trying to navigate its shoals and reefs.

The last post of 2022 had us going into the Christmas season with the news that PRH CEO Marcus Dohle was stepping down. That the USA Today list was on hiatus due to the editor being let go as a cost cutting measure. That some magazine subscriptions were uneconomic for Amazon and the Rise Of The Robots… or GPT3 Artificial Intelligence was about to change life as we know it. 

 

So, what is everybody talking about in January…

 

GPT3 is still the hot topic. 

How are publishers going to navigate books written by an AI?

How will the Amazon lists crash and burn when filled up with books written by an AI?

How will writers use this new tool or are they tools for using AI to generate ideas?

Gizmodo has an interesting article on how CNET has been using AI written article for months and nobody noticed. (You still need editors.)

The Hollywood Reporter has an article on how AI will be writing movies by 2025. (really?)

 

AI tools are here to stay and while it might be tempting to put your fingers in your ears and scream loudly it is probably better to figure out how the new technology can be used or abused and how this will impact on your own author career.

There are a few articles in this week’s roundup to get you thinking of possibilities.

First up Mark Dawson’s interview with Joanna Penn- which is wide ranging but interestingly he discusses using GPT3 for marketing ideas.

Kris Rusch looks at AI audio and discusses how it can help your readers. She links to lots of articles on the topic. 

Anna Featherstone talks about all the other tech writers should be getting a handle on in 2023. What else is out there to help the busy writer?

 

Laurie McLean of Fuse Literary, has her predictions for 2023 for the publishing industry.

Laurie mentions BookTok- The Rollingstone magazine has an article on how BookTok is changing publishing and what might happen when the influencers realise the power they have over publishers.

 

Just before Christmas- Harper Collins employees went out on strike over pay and conditions. They are still on strike and the publishing industry is looking at how long this might last and the impact on Harper Collins going forward.

In the New Year news broke that a writer who had been reported as committing suicide over bullying was alive and had a new book out with the plot sounding like real life. This did not go down well.

 

Fast Company has an article on the turn around of Barnes and Noble and how James Daunt’s experiment of putting books front and center has been instrumental in book sales going up. (Who knew that would work?)

 

I was looking at a list of books expected to come out in 2023 locally and I was struck by the covers all looking text heavy. 99 designs has an article on the latest trends for book covers for 2023. Font and Text are where the designers are playing this year.

 

The Alliance of Independent Authors has a great article on why Authors should publish Gift Books.

Penny Sansevieri has an in-depth article on the changes to A+ content on Amazon pages. There are some great take-aways in here so Bookmark this article.

 

Jenny Hansen of Writers In The Storm has a great article on Why You and Your Characters Deserve Some Ikigai – This is a good article to mull over before getting back into your writing stride for the year.

 

In The Craft Section,

Knowing the difference between all those dash’s

How to revise for deep POV- Lisa Hall Wilson

Sexy scenes -open door or closed door? - Jami Gold -Bookmark

5 ways to approach your novel like a trial lawyer- Marissa Graff- BOOKMARK

Writing Insecure Characters- Becca Puglisi- Bookmark

 

In The Marketing Section,

Why blogging is essential in the era of a fragmenting social media.- Anne R Allen BOOKMARK

Can a Facebook ad really sell books- Randy Minetor- Bookmark

2 great articles from Draft2Digital -What is Content Marketing and building your personal brand from scratch

23 successful marketing strategies in 2023- Penny Sansevieri- Bookmark

 

To Finish

After looking at all the predictions out there for 2023 this post gathered up a useful list to think about. It was written in November but the advice is evergreen.

Reedsy updated their Book Marketing mistakes post which they publish every year beginning. This is a reaffirmation that the same things need your attention year in year out.

 

This year looks like being an interesting one for the publishing industry. As you navigate your writing and author career through the shoals don’t forget to invest in relationships within the writing community. There is nothing so affirming as being able to moan to another writer who perfectly understands the ups and downs of the writer life. 

I’m off to 20Books Auckland- (if you are there too, come and find me. I will be wearing a scarf and behind a mask. That pesky virus isn’t over yet.)

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here. 

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate virtual coffee love.

Thanks.

 

Pic: Photo by Jamie Street on Unsplash

 

 

And Another One Is Gone

In publishing news this week.

Another one bites the dust and another one’s gone – you know the rest. Yes. Publishing houses buying up publishing houses. Harper Collins, smarting after missing out on buying Simon and Schuster, have bought Houghton Mifflin Harcourt. They smacked cash down to buy the backlist- however, the frontlist looks good too. When you read the news report it is clear that backlist is important. Publishers asking for all rights must see the potential money to be made. This is where last week’s blog post from Kristine Rusch is important reading and then you can follow that up with part two published today from Kristine on why Hollywood is bypassing their own writers and rushing to woo book agents for books to turn into films.

 

This time last year there were rumblings of disquiet as the pandemic began to bite into those big events that mark the publishing industry. Would the London Book Fair go ahead and then all the others… This year the same uncertainty is happening. LBF isn’t making a definite answer, yet again. Others are delaying or deferring.

 

Meanwhile, some interesting stats on the 2020 publishing year have been issued. Mark Williams casts his weather eye over the news from the UK that they had a record publishing year despite bookstores closing. That seems odd. Where did they make their money?

 

The New Publishing Standard looks at the publishing industry right around the globe. The English-speaking world tends to look at just the U.S and UK markets but the bulk of the English speakers are outside of these two countries. That’s why it was interesting to see Mark Williams talking about China Literature wanting to grow their North American writers to 100,000. The numbers are mind-boggling. Read the article for the first inklings of how the publishing world will be changing in the future.

 

Anne R Allen and Ruth Harris have a fantastic blog. They have a wealth of great articles to trawl through and always have a weighty nugget to get you thinking. This week Ruth looked at the Look Inside- the make or break of a sale. It is timely to ponder how this important feature is overlooked.

 

Jacqui Murray has an interesting article on writing collaboratively. I did this years ago and it was heaps of fun. (but also hard work.) I know a few writers who are writing stories in a linked up world and they are having loads of fun together. Now take a story where everyone writes a different chapter. This is taking it to the next level.

 

Every now and then I dream about the perfect writing office. The amazing writing desk that I will write epics on. Open Culture recently had a great article on Writing Desks. These stunningly beautiful desks made for royalty are swoon-worthy for writers.

 

Jenny Hansen from Writers in the Storm has written a beautiful article on The Simple Writing Resolution That Changed My Writing Career. This is one of those articles that hit you in the feels and will resonate throughout your writing life. A must-read!

 

In The Craft Section,

Tips for dividing your story into chapters- 10 minute novelists- Bookmark

How writing improves your relationship with yourself-K M Weiland- Bookmark

Getting the motivation to write- Now Novel

Writing exercises- Reedsy

Handling perfectionism- Elizabeth S Craig- Bookmark 

 

In The Marketing Section,

13 book marketing ideas to consider before publishing- Penny Sansevieri

Narrating your own audiobook- Patty Jansen- Bookmark

5 little changes that make a big difference- Frances Caballo 

What to do when a writer is weary of social media-Edie Melson- Bookmark

Engage readers with your emails- Heather Gardner- Bookmark

 

To Finish,

It had to happen sometime. We needed to be able to let go. But it was hard to read that Beverly Cleary died this week aged 104. When I read the news, I had to stop and say thanks for the fantastic stories and the inspiration to write. 

When Beverly was a librarian she was challenged by a young boy who asked her where were the stories about kids like him- ordinary kids. And Henry Huggins began to take shape in her incredible mind. There have been many heartfelt reactions to Beverly’s characters but this one about the value and the challenge of Ramona Quimby is the best one I’ve seen this week. 

R.I.P. Beverly Cleary - forever 8 yrs young.

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full of marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.