Thursday, August 26, 2021

Are We There Yet?



Around the world, there are murmuring from publishers about getting back to face-to-face book fairs. Three weeks ago I was hearing the same conversations at the New Zealand Book Awards and now here we are in lockdown. Mark Williams of The New Publishing Standard talks about the last-minute cancellation of Beijing’s bookfair and the new normal going forward for book fairs.

 

The big news if you are an Erotica writer is the closing off of websites and income that were previously open to you due to banking regulators tightening up rules. The Alliance of Independent Authors news team talks about the latest developments in a fast-changing story and a possible solution. 

 

Kris Rusch has an interesting article this week on social shopping. If you miss shopping with your friends there is an app for you. (There is always an app.) How can authors turn this into a social experience for readers?

 

Anne R Allen has a great guest post on negotiating author agreements from Joseph Perry. This is a good roundup of terms to be familiar with when you look at your own contracts. Just remember you can change your contract- You don’t have to take everything they say. 

 

If you have come across the term author platform and are struggling with it, read this great article from Rachel Thompson. 

 

Scott Myers has an interesting article on organising your writing time. 

 

Angela Ackerman and Becca Puglisi have a team of guest writing coaches that they feature on their website. This week Suzanne Lakin is back with a fantastic post on nailing the purpose of your novel's scene. It’s a must read! 

 

In The Craft Section,

Using triggers for emotional wounds- Angela Ackerman


How interviews can help a book project- Shalene Gupta- Bookmark


Style sheets – Ruth Harris – Bookmark


Writing emotions effectively- Litreactor- Bookmark


Describing old characters-Kathy Steinnmann

 

In The Marketing Section,

Boost your chances for a Bookbub featured deal- Bookmark


Author collaboration – does it work?- Angela Ackerman- Bookmark


Use your Amazon bio- Penny Sansevieri


Fun September holidays for marketing- Sandra Beckwith- Bookmark


Facebook ads for books – Dave Chesson – Bookmark

 

To Finish,

You have a great idea. You know there is a story in there. Where do you start? Ross Hartmann has a great article on how to expand your story idea, where to start from and what questions to ask. 

 

Sometimes it is really hard to get motivated to write. Lockdown can either drive creativity or completely sap it. Look after yourself and your mental health. Schedule a dance party for one.


 


 


Maureen

@craicer

 

It’s nearly time for my monthly newsletter When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Wendelin Jacober


Thursday, August 19, 2021

The Clock Is Ticking

 


 

This week in publishing news...


Publishing Perspectives has highlighted the call from International Pen calling for protection of writers and journalists in Afghanistan. With the situation changing hourly on the ground over there, writers and journalists are being targeted. The first casualty is always truth and an incoming regime is quick to get control of the message to the people. If you want to help, get in touch with your countries author societies who can direct you to your nearest PEN branch.

 

Mark Williams of The New Publishing Standard takes a look at Hachette’s purchase of Workman this week. Hachette wasn’t interested in the frontlist but in the gold of the backlist. Publishers are taking note that their digital sales kept them afloat when the bricks and mortar stores were closed. Now they are on the hunt for vaults of backlist to make money from. 

 

Meanwhile, Kris Rusch has been looking at Omnichannel marketing. What does that mean to the author? It is the seamless experience of drawing a reader into your lair  book world and giving them the same experience wherever they encounter you. It is an interesting read and the way of future marketing.

 

Publishing Perspectives reports on moves to introduce gamification serial writing apps. Write the serial and unlock a whole lot of enhanced content around it with in-app purchases. Take a look at what may be speeding down the track towards you.

 

Bookfunnel has just announced an exciting new feature- They are getting into author newsletter swaps. They are making it easy to find other authors to swap freebies with. 

 

Time has discovered Goodreads, or really the mess of review bombing that has been escalating over on Goodreads. Amazon owns Goodreads and the experience for authors is not a good one. Time for a clean-up of the review trolls. 

 

New Zealand’s publishers were planning their conference this weekend. Publishing In A Disrupted World. A very prescient conference theme as it happens. Their guests are live streaming in so they may be able to move the whole thing online.

 

Jane Friedman published a guest article from Sangeeta Mehta on two agents' advice on publishing with a small press. Is it was worth it? Some interesting ideas were put forward. Writer, E J Wenstrom published an article this week on what she had learned in 6 years being with a small press.

 

Anne R Allen has a great article on cliche story beginnings and how they have evolved. It is especially good if you aren’t sure if your beginning is a cliché.

 

In The Craft Section,

Story Obstacles- or when you have to take two steps back- Jami Gold- Bookmark


3 things to know about endings- K M Weiland - Bookmark


Describing character emotions, problems, and solutions- Angela Ackerman- Bookmark


10 self-editing tips- Maryann Miller- Bookmark


3 useful tips for getting your book written- Lucy V Hay- Bookmark

 

In The Marketing Section

Building an ARC Review team- Dave Chesson- Bookmark


How to use pre-order strategies on Amazon- Penny Sansevieri- Bookmark


How to market to local media- Penny Sansevieri


What is a soft book launch?- Sandra Beckwith- Bookmark


Working with Google Docs- TheWriteLife- Bookmark

 

To Finish,

Yesterday New Zealand went into a snap Lockdown as we had one case of the Delta variant of Covid 19 in the community. Our countries strategy has been to Go Hard. Go Early. This has enabled us to quickly get on top of the pandemic and then life goes back to the way it was. It has been 16 months since our last tight lockdown so we know the strategy works. As we are a gateway to the Pacific Islands we are protecting them as well until we all can be vaccinated. One case quickly turned into 10 and then into 21, but we have traced everybody with genome sequencing so we know where and how it got here. This kind of fast turnaround science was unheard of a few years ago. So what should we do in a tight lockdown? Some writers might think 'I should write that novel', but not everyone has the ideal writing environment if the house is full. Writer Unboxed recently posted an article on the 6 excuses you can use for not finishing your novel in a pandemic.

Or you could be Catherine Ryan Howard – one of our Indie touchstones, who has gone on to have a big thriller career. Catherine wrote a thriller in lockdown about lockdown called 56 days. She writes a small rant in the Irish Times about how it came about. Take one lockdown…

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – David Lofink

 

Thursday, August 12, 2021

The Sinners And The Saints

 


In Publishing News this week,


The UK publishing industry is in turmoil this week over a controversial book that was called out by commentators, who then found themselves targets in a social media pile-on. The book has been pulled for a revision but the apology over the mess has created more controversy with well-known authors tweeting their support citing free speech without checking the facts. There is an open letter being circulated about the treatment of the commentators. 

N.B. If you hold an honoured position in the industry, be very sure of all the facts in the story before making public statements. No one will believe you made the statement as a private individual. As my journalist friends say, Nothing is ever off the record!

 

News broke this week of depths of parsimony attributed to one of the wealthiest entertainment companies on the planet. The comic book creators for the Marvel Movie franchise are being paid a flat fee of $5,000 and if they are lucky, a seat at the premier.

Yes – You did read that right. Check your contracts people and learn what all the terms mean.

 

Here in New Zealand, we celebrated the best children’s and young adult books of the past year. A fantastic night was had at the NZCYA awards by all as we gathered in person after last year’s virtual gathering. We are very mindful of the privilege here in NZ. In a nice touch, we applauded last year’s winners who were present. Congratulations to everyone who were finalists and winners on the night!

 

The New Publishing Standard takes a look at how the first year of subscription with Kobo+ shaped up. Every week there seems to be something about subscription plans as big players and not so big players jostle for room. This is our publishing future, as Mark Williams points out. You can’t ignore it you have to learn to work within it.

 

If you create comics you might need to look at a rapidly growing comic distributor platform which has just raised a substantial chunk of cash to expand with AI.

 

The stellar human being, Dolly Parton, is writing her first fiction book with James Patterson.

In an interesting creative addition, Dolly is also writing a companion album of songs that explores the themes in the book. 

 

This week Time magazine published the 100 best Young Adult books of all time. It made for interesting reading and a lot of Twitter congratulations to living authors. How many books have you read?

 

Nathan Bransford has a guest post from an acquisitions editor detailing all the steps that go into acquiring a book. Interesting reading.

 

In The Craft Section,

Don’t let excess baggage bring down your characters- Marissa Graff- Bookmark


Write like you are in love- edit like you are in charge- James Scott Bell 


Dual points of view- E J Wenstrom- Bookmark


Every hack needs an ideas file- Bill Ferris


Which story structure is right for your book- Savannah Cordova- Bookmark


The flat archetype of the child- K M Weiland- Bookmark

 

In The Marketing Section,

How to give readers a direct amazon review link- Sandra Beckwith- Bookmark


10 ways to handle bad reviews- Indie Author News


Book marketing success and 5 top Twitter tips for authors- Rachel Thompson- Bookmark


Personal branding for authors- Kimberly Grabas- Bookmark


Book Release Checklist – Elizabeth S Craig- BOOKMARK

 

To Finish,

When chatting to the supreme winner at the New Zealand Children and Young Adults Book Awards, Tania Roxborogh, she recounted a familiar story of feeling utterly demoralised as a young writer. James Scott Bell has a great article on advice for the demoralised writer. 

Success is sweeter after a long agonising climb to the top.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Steve Snodgrass

 

Thursday, August 5, 2021

Publishing - Not A Sprint


 

This week in publishing news

Canadian authors have been dealt a blow with their Supreme Court ruling that collecting royalties from educational institutions cannot be enforced. This is a long-running dispute going into its 10th year of wrangling after an amendment to the law saw educational institutions copying an estimated $150 Million worth of material with no compensation to the copyright holders.

 

If you receive a notice asking you to prove your right to publish your own work, what can you do? The Alliance of Independent Authors has a comprehensive article of advice for you. This is something to keep an eye on with some scammers claiming books and putting them on Audible without the creators knowledge. You might not have decided to make an audiobook but a scammer can see the opportunity. With the rise of AI voices getting better they don’t have to work very hard to do it either.

 

Mark Williams of The New Publishing Standard takes a look at Academic publishers, Pearson. Academic publishers don’t make a cent from the second-hand market which is where most students shop for books. But now they have a plan. Enter subscription. Now you don’t have to choose between rent and an academic textbook.

 

Have you been struggling to get back into a writing rhythm? Kristine Rusch has a great post on getting into the writing groove. Easy does it. Don’t go for broke.

 

Reedsy have a comprehensive article stuffed full of tips for anyone looking to find out about audiobook production and publishing.

 

If you are looking for critique partners check out Critique Circle

 

Dave Chesson has examined the A+ content blocks that Amazon are now offering and has written a comprehensive article on how to get the best out of the new bells and whistles.

 

Suzanne Lakin has a masterful breakdown of how to infuse micro tension in your story. She calls it the secret ingredient to the commercially successful novel.

 

In The Craft Section,

How do I include diverse people in fantasy worlds- Mythcreants


What do your characters falsely believe- Jami Gold


Revising your plot after your first draft- Becca Puglisi- Bookmark


The steadfast character arc- September Fawkes  Bookmark


Curiosity and tension in storytelling- Stefan Emunds- Bookmark

 

In The Marketing Section,

Unique content marketing ideas for August- Penny Sansevieri- Bookmark


Writing Author blogs – Anne R Allen- Bookmark


The best day to discount books- Bookbub


All about email lists- Reedsy- Bookmark


Do Ads work and How can you tell -SPF James Blatch- Interesting article


3 tips for a great cover reveal- Greer Macallister

 

To Finish,

It’s Olympic time and in amongst the spectacular achievements are the human interest stories that have all the elements of a riveting novel. You can always check Nownovel’s great post on 10 ways to write better plots and see if they match up.


Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 


If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Peppe702

Thursday, July 29, 2021

To Market To Market




 

 

In Publishing News this week…

Some changes over at Amazon caught writers by surprise this week. Amazon introduced A+ which is a spiffy new makeover for your Amazon detail pages. They have a new section on the book page from the publisher- Where you can add video, banners, images, bells  and whistles. Take a look and then dive into amping up your book pages.

 

Mark Williams over at The New Publishing Standard published two items this week that caught my eye. Indian publisher Byju has just shelled out $500M to buy children’s books subscription platform, Epic. Epic provides books to North American schools for free in return for data insights for publishers. Byju is promising $1Billion expansion for the programme. 

So, get kids invested in subscription reading platforms and you get lifetime customers. Lots of implications here for children’s publishers.


The other news item that caught my eye from Mark was Storytel’s new audiobook app for the Tamil language. 

For the literacy-challenged emerging markets the USP Tellander has latched on to which western publishers appear oblivious to, is the game-changing reach audiobooks bring to internet-savvy people around the world who have never learned to read but come from rich oral-storytelling traditions.


With 5 billion people online – many from an educationally poor background, providing audiobooks in their own languages would be a huge marketing advantage to any savvy publisher. 

 

Ruth Harris has turned her laser eye onto how Amazon and Bookbub can help you get noticed for free. Have you ever really checked out your author page on Amazon? What about on Bookbub? Dive into this article and start making notes.

 

Jessica Conoley has a guest post over on Jane Friedman’s blog on the most important choice you will make in your writing career. How you talk to yourself. This information is so important I have two items in this week’s roundup on the topic.


Jennifer Alsever has a roundup of the 7 hot serialization platforms for indie authors. 


The Killzone blog has lots of great content, along with a great publishing model. John Gilstrap recently published an interesting article on writing to be heard. How knowing his writing will be recorded as an audiobook is changing the way he is writing.

 

In The Craft Section,

Knowing who your invisible narrator is- Milo Todd- Bookmark


How to build your own MFA experience- Tasha Seegmiller


Building POV and stakes in short stories- Rachell Shaw- Bookmark


Archetypes- The Crone- K M Weiland


Dialogue as a source of conflict- Mia Botha- Bookmark


Serialisation storytelling- John Peregine

 

In The Marketing Section,

The ultimate guide to comparison authors and genres- Alliance of Independent Authors- Bookmark


Bookbub deals on permafree books- Bookbub


Tools and resources – The Creative Penn- Bookmark


5 simple ways to optimize reviews-Blue Ink Review


In-depth article on marketing to Kindle Unlimited subscribers – Written Word Media- Bookmark

 

To Finish,

How often do you psyche yourself out of doing something? Is it fear of success or fear of rejection? Or do you tell yourself you just aren’t good enough?

The self-rejection voices in our heads can be insidious and loud. Royaline Sing has some ways to combat their mantras and get you back on the write path.

 

Maureen

@craicer

 

It’s the end of the month so time for my monthly newsletter full of the best of the bookmarked tips and other bits and pieces. When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: 

Thursday, July 22, 2021

Publishing Formats or How Many Ways To Profit.

 


 

In Publishing News,


While various publishing houses are trying to open up their offices, Sourcebooks, one of the big independent publishers has rethought the way their staff will be working. Publishing Perspectives reports that Sourcebooks are asking their staff to decide if they want to come in or work from home in the future. (Allowing staff to live in 7 states if they want to.)

 

The Stats are in for the US publishers for the first half of the year. Sales are up. The lions share going to hardbacks…. This should make the publishers happy as there is a race to bring out the political analysis books over the final year of the Trump presidency with some eye-watering sums being thrown around for advance money. The publishers have to get it back somehow and hardbacks have the biggest profit margin.

 

Mark Williams of The New Publishing Standard keeps one eye on the global publishing market. He lives in Africa, so has a ringside seat to the biggest internet-connected nation in the world. Nigeria. They are about to have their international bookfair – a mix of in-person and digital events celebrating women. Nigeria publishers are looking to go digital.

 

Meanwhile, Overdrive, the world’s biggest digital library has just completed the acquisition of Kanopy, a video streaming service for public and academic libraries. Entertainment and knowledge all in one big digital package for libraries. 

 

Authors, with all the digital consolidation, keep an eye on your contract language. It might be time to revisit this excellent post by Dean Wesley Smith on The Magic Bakery. (AKA what rights are you selling.)

 

In our own corner of the world, the talk was all about New Zealand’s National Library playing recklessly with pirates.


Agent Kristin Nelson wrote this week about a topic that no one really talks about- When the author dream is no longer a dream. 

 

Bookfunnel is often cited as an indispensable tool for Indie publishers. It enables fast delivery of eBooks and storefront advantages for authors. They have added a few new features that make them even more spiffy. 

 

Kris Rusch this week takes a look at the ongoing black swan event that is the pandemic. She makes a forceful argument that business is will be an ongoing car crash due to the many people who refuse to be vaccinated. One point she brings up- kids younger than 12 will not be vaccinated. The sneaky virus is constantly mutating. Do you want to save kids?

 

Writing craft expert, Jerry Jenkins has an excellent article on the unreliable narrator. If you are tempted to have one of these, you have to find a way to make them consistently believable. 

 

In The Craft Section,

The key to character introductions- Scott Myers - Bookmark


Relationship thesaurus: Forced marriage- Becca Puglisi


How do you know your story is finished- Tiffany Yates Martin- Bookmark


How to write plays children will love- Christina Hamlett


Four ways to create inter-character conflict- Angie Hodapp- Bookmark

 

In The Marketing Section,

10 tips for working with an independent editor- Valerie Brooks- Bookmark


Unconventional book launch ideas- Ricardo Fayet


6 ways friends can help promote your book- Sandra Beckwith- Bookmark


Bookbub ads- Bookbub


5 simple marketing strategies for your series- Penny Sansevieri- Bookmark

 

To Finish,

I’ve been having an up and down couple of weeks. Some of it is school holidays and some of it is an intractable computer problem. Judith Briles has an interesting article this week on being an author procrastinator. I’m trying not to tick the boxes.


On the other hand, Sue Coletta has an interesting take on multi-tasking. Apparently, it can be bad for our brains. So time to focus on …


Maureen

@craicer

 

It’s nearly time for my monthly newsletter. When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Trish Hartmann- Venice bakery

 

Thursday, July 15, 2021

Reading Between The Lines


 

In publishing news this week,

Last year when the pandemic began to bite there was worry that bricks and mortar bookshops would fail and fold. Enter a smart organization that created Bookshop.Org which gave bookshops a digital storefront. A year on- the pandemic is still with us, but shops are beginning to open up. Publisher’s Weekly reports that Bookshop.org is still going strong and growing and how the digital storefront is essential.

 

Meanwhile The New Publishing Standard reports on a savvy move by a Danish publisher that has been buying up world language rights for audiobooks. This is a fascinating story from Mark which resonated with me here in New Zealand. We have a similar visionary who bought up English rights to award-winning European children’s books and founded an international award-winning publishing company on the strength of it. Digital format is open to the world and a small publisher from a tiny country can become a major player. Audiobooks are growing really fast- to the nimble go the spoils.

 

Publishing Perspectives reports on the European and International Booksellers federation report of 2020. This is a numbers report showing how bookselling fared in different countries. Booksellers in countries without a strong government response had a hard time. If bookshops had a digital presence they managed to stay afloat. The publishers who think everything will go back to the way it once was, before the pandemic, have badly misread the tea leaves. The digital change is here to stay.

 

Recently Maggie Lynch wrote about why she created an NFT book collection to sell. If you have been wondering about Non Fungible Tokens and why there is so much interest in them in the creative community- Maggie’s article is a great place to start. It is an interesting and informative read on provenance certificates and anti-piracy methods to protect your work.

 

Every month Orna Ross, the CEO of Alliance for Independent Authors (Alli) chats with Joanna Penn on what’s happening in the global world of indie publishing. They often talk big picture stuff and have opinions on the speeding trains coming down the track towards authors. This month they have a fascinating chat on how nimble authors are, and need to be. One comment caught my eye in the transcript- With Richard Branson going into Space this week – has anyone thought to license their work for onboard entertainment for off world transport?

 

Amazon Kindle Vella launched to the public yesterday. In the last three months authors based in the US have been uploading episodes to the serialized fiction platform. Engaget looks at the new shiny platform.

 

Jane Friedman hosted Intellectual Property lawyer, Kathryn Goldman on her blog this week. Are fictional characters protected under copyright law? Kathryn writes about the legal case being argued over Jack Ryan and how writers have got into trouble using character names from movies and TV. When is a name a character, and not a name?

 

For a while now authors have been encouraged to write newsletters and to grow a fan base that they can tap into for author book promo, sales etc etc. Many authors have a love hate relationship with their newsletters- not knowing how to use them effectively. Fiction authors particularly struggle. The Passive Guy has an interesting piece on his blog about newsletters being their own genre.

 

In the Craft Section,

Action beats for authors-Krystal Craiker


The inherent nature of story structure- Jim Dempsey- Bookmark


Plot you way back from an unruly idea- Kristin Durfee- Bookmark


How to end a story- Reedsy- Excellent 


How to tell if your story has too much plot and not enough character- K M Weiland - Bookmark

 

In The Marketing Section,

10 Amazon changes authors need to know about - Rob Eager- Bookmark 


Using your back cover well-Bookbaby- Bookmark


5 tips for fitting book marketing into your schedule- Penny Sansevieri


SEO for indie authors- ALLI- BOOKMARK


How Authors are using Social Media platforms- Diana Urban

 

To Finish,

Today I struggled with my computer, searching to find a missing file. Every time I think I have cleaned up my file labeling structure something always slips up. There I was getting frustrated and thinking this is not a good use of my time- low and behold up pops an article on 10 tools to make you a more productive writer.

I just want a computer that knows what file I’m looking for and gets it for me regardless of where I stuffed it in the system. 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 


If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Jon Evans (Guess Who Won)

 

Related Posts with Thumbnails