Showing posts with label writtenword media. Show all posts
Showing posts with label writtenword media. Show all posts

Thursday, August 29, 2024

Talking Down to Readers


 

 

In Publishing News this week.

 

Last week I mentioned that Booktopia in Australia had found a buyer, this week Simon and Schuster (Australia) has been shopping and they have bought Affirm Press. They want to expand their markets in Australia and New Zealand apparently. 

 

The numbers are in and PenguinRandomHouse has made some money.  Publishers Weekly reports the good news. It might have something to do with all that restructuring they have been doing.

 

Apple Books has started laying off workers, GoodEReader reports. Apple haven’t really been focused on its book platform for a while. This may be a sign of the coming times.

 

Just when you thought all that crazy book censoring was happening in one very large western country the UK woke up to discover it’s happening in their school libraries too.

In contrast, there are schools wanting to embrace PRH’s Book Vending machines. PenguinRandomHouse has provided a book vending machine to showcase its Lit in Colour series. The machine is stocked with books written by diverse authors of colour. 

 

Every few years some bright spark in publishing looks at the huge secondhand book market and wonders… How can I get a piece of that? Bookshop.org is the latest to try with secondhand books worth credits in the Bookshop.org store. But is anyone really going to send their books off?

 

Written Word Media have a detailed look at the new KDP author verification requirements and breaks down what is important. A must read if you publish on this platform.

 

On Jane Friedman’s popular blog, Amy Bernstein writes- What you can learn from a serial submitter to literary magazines. When you have assimilated all the good advice then hop over to curiosityneverkilledthewriter.com and look at the 67 submission opportunities for September.

 

The Alliance of Independent Authors has another in depth article- this one on creating nonfiction courses to complement your nonfiction book.

 

I’ve just finished reading a story that had some masterful backstory slid into it. Then I came across this great article from Lisa Hall Wilson explaining just how to do this kind of deep point of view backstory layering.

 

In The Craft Section,

How to strengthen a lean manuscript- Lisa Fellinger- Bookmark


Story structure as a fractal- September Fawkes- Bookmark


Should you abandon your novel- James Scott Bell


Steadfast arcs- September Fawkes


10 editing tips- C S Lakin- Bookmark

 

In The Marketing Section,

4 Facebook features


The matter of titles-Barbara Linn Probst- Bookmark


Comp titles- PenguinRandomhouse blog


Making your website friendlier- Debbie Burke- Bookmark


Getting into the Goodreads author program-podcast- Penny Sansevieri- Bookmark

 

To Finish,

Every few years around this time in the Northern Hemisphere news cycle the same click baity headline somehow gets recycled. Are Romance Novels Literature? The latest to ask this is Time- with its 50 best romances list. Mark Williams of the New Publishing Standard vents on this. 

A literature novel can have a romance in it. (Test: If you took out the romance would it still stand as a novel?) Romance as a genre should have the romance as the driving force in the story. The question “Is (fill in your own genre) literature?” sets up an argument of snobbery with ‘literature’ seen as more highbrow. 

Literature is a genre.

It is not a genre with huge sales compared to other genres. It has cemented itself into creative writing faculties across the world so that its authors can make a living.

You never see the headline – Are crime thrillers literature? It is always Romance that is picked on. Is it the covers? The perceived readership? The sales? The jealousy of the author paycheck, that makes this genre a target? Stop going for the tired old click bait headline. We should be encouraging and celebrating reading- regardless of genre. I wince every time a child tells me, apologetically that they read graphic novels as if it was some sort of shame.* 

There is no shame in reading. We need all the readers we can get.

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter to go out. If you want the best of my bookmarked links in a handy monthly newsletter you can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate virtual coffee love. Thanks.

 

*I tell them my favourite graphic novels and then we have a discussion on illustration styles and pictures as shorthand for setting.


pic Photo by National Cancer Institute on Unsplash

Thursday, June 27, 2024

Author Anxiety

 


 

In Publishing News this week,

 

The Readmagine conference is underway in Madrid and after the opening keynote from Madeline McIntosh from the brand new Authors Equity publishing house, a roundtable discussed  ‘publishing in the age of anxiety.’ This has been a theme through all the bookfairs this year. Publishing Perspectives reports on the big discussion points.

 

Authors Against Book Bans was officially launched this week in America. They have 1500 authors signed up to support librarians and schools who are battling on the front line of freedom to read.

 

Dan Holloway reports on Spotify bringing in a new tier to placate the Spotify music fans. It won’t have audiobooks available in it, but if you pay a dollar more…. Meanwhile, a Spotify executive who left the company has ventured out into publishing and is creating deals with Simon and Schuster for all things media. Watch out for even more rights grabbing in contracts as publishing companies become media companies with publishing as a side hustle.

 

Dave Morris writes about traditionally published authors being told that it is super hard to make eBooks. He was asked if this was true by a best-selling author whose publishing company assured him it was.

 

The Alliance of Independent Authors decided to canvas their authors for their best tips for success in 2024. They came up with 25 tips and tricks for success.

 

Jane Friedman has an interesting guest post from author brand strategist Andrea Guevara, on being yourself so others can find you.

 

Joanna Penn has an inspirational interview with disabled writer Daniel Bate on how he overcomes his challenges and manages to write, and what sort of technology and apps allow him to do it. This article has been written by Daniel using dictation software as he is blind, paralysed, and dyslexic.

 

Dave Gaughran has a new series starting on his YouTube channel. How to turn your book cover into a killer Facebook ad. If you haven’t come across Dave before I recommend you check him out. He is highly regarded by everyone who is anyone in the Indie Author community for the quality and expertise of his advice, all of which is free.

 

Penny Sansevieri looks at why your Amazon Ads might not be working and Sandra Beckwith talks about author technophobia and how to overcome it.

 

Written Word media have a comprehensive post on 100 book marketing ideas for authors.


Katie Weiland has a great post this week on 9 ways to maintain your creative focus while you juggle writing and life.

 

How do you know when you are telling in a story? Check out this great post from Suzy Vadori on how to spot the signs.

 

In The Craft Section,

Choosing the chosen one- Vaughn Roycroft- Bookmark


The most important thing to include the story- Angela Ackerman


Getting the best response from your characters- Janice Hardy


How are Archetypes different from Tropes- Becca Puglisi- Bookmark


Inner conflict -the driving force- C S Lakin- Bookmark

 

In the Marketing Section,

Beyond the words, the impact of a brand style Deb Vanasse-Bookmark


Using hashtags-Kathy Steinemann


Using Bookfunnel as a landing page – Katie Cross-Bookmark


Canva tips for authors- Jeevani Charika- Bookmark


Book marketing strategies- Dale Roberts

 

To Finish,

You know the scenario… you are at a party and inevitably someone asks what you do? You tell them and you get the reply, ‘Have I heard of you?’ Aside from being annoying – how would I know what you’ve heard? How do you navigate the conversation after that? James Scott Bell looks at this dilemma and how to rise above it.

I am reminded of my uncle who used to make up highly technical terms for ordinary jobs when he was asked these questions. 

I am a content creator for an international media company currently specializing in long form content for juveniles in the speculative genre. 

Or you can just invent a boring job title.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.


Pic: Photo by Cosiela Borta on Unsplash

Thursday, April 5, 2018

Being Authentic


April slunk in along with the Easter eggs so it took a while before anyone noticed it. 

Amazon announced it was closing down Kindle Scout. This was unexpected and as industry pundits have said it was always an experiment anyway.

What wasn’t an experiment was a Twitter thread detailing the two different conferences that authors experience when they go to RWA, the biggest writers conference around. If you are a Writer of Colour what you experience is vastly different. 

A few months ago I linked to a plea by a British Independent Bookseller to have an organisation that could have the same marketing clout as the big chains. The House of Lords said tell us more and so this week publishing executives spent a few days informing the Lords just what makes a level playing field. A literate population is essential.

Attendees at Bologna Children’s Book Fair were talking about literacy too and the rise of Audio Books for children. With the increasing popularity of in home smart speakers, the big children’s publishers are adapting books into interactive experiences that 'Alexa' or 'Siri' can use to entertain your child.

Recently Steena Holmes sent out a plea to authors about finding your authentic fans and sticking by them. This is an interesting post and one to really think about if you find yourself in a marketing daze.

Have you ever had to give a performance of your work to an audience? Yes, it can be nerve wracking. Cristin O’Keefe Aptowicz has 10 tips for taking your page to the stage.

This week Amy Collins has an interesting post about One Big Don’t. It is an important read for authors who are Indie publishing. If this is you... take the time to read it... and do your research.

Also in the Don’t category was the Twitter thread where a male author decided to take issue with the #ownvoices movement saying he was quite capable of writing from a woman’s interior viewpoint. Unfortunately when excerpts of his work were posted in the comments they didn’t prove his point. Woman wrote descriptions of themselves as they thought a male writers would write... also including famous male writers turgid descriptions of women and then the New Yorker published an op-ed. This is why Point of View matters so much in writing.

In The Craft Section,


Writing romantic and fight scenes- they are the same... NowNovel- Bookmark



When is it time to say goodbye to your Work in Progress and give up on it.- Anne R Allen- Must 
read!

In The Marketing Section,

Book Marketing Mistakes- Reedsy- Bookmark

31 Book Marketing tips- Bookthority- Bookmark


How to embed social media posts- Frances Caballo- Bookmark

How to get also boughts- Written Word Media- Bookmark


To Finish,

Nathan Bransford has been struggling with concentration. He decided to fix it once and for all and discovered some good tips.

Last week I linked to an infographic that helped you brainstorm a book idea. This week what are you going to call your new Indie Press?

So coming soon from Black Fuzzy Turtle Press- the compulsively readable thriller about a lovesick ghost’s dream to explore their eating disorder....  

somewhere in a multi-verse near you...

Maureen
@craicer

I round up the best of the bookmarked craft and marketing links as well as some other bits and pieces in a monthly newsletter. When you subscribe you will also get a nifty book crammed full with marketing notes. I promise to be early this month...
 

Pic: Flickr Creative Commons / Mike Lawrence CreditDebitPro.com

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