Showing posts with label janice hardy. Show all posts
Showing posts with label janice hardy. Show all posts

Thursday, April 16, 2020

Lockdown Blues


Here we are still in the middle of the pandemic and thoughts and discussions abound on-line as to how the world will be when we get out of this. Will life be the same as before? Will we be able to go back to our local bookstore or will it have disappeared? What will the book industry look like on the other side?


Meanwhile, Anne R Allen had a great wake up article on getting your social media affairs in order just in case…Do you have a social media executor? (This also is a time to contemplate literary estates.)

The Alliance of Independent Authors has a great article on how to run online conferences or workshops. Yes, this could be the new normal for the rest of the year with conferences and book fairs transitioning online.

The ever trusty David Gaughran has an extensive article on Author Platforms. They are now more important than ever. And no, it is not just your website. It is who you are!

This week Kris Rusch talks about keeping sane as a writer in this mad mad world… She is also running a Kickstarter for writing craft bundles… with some good giveaways so you should check it out. 

William Kenower has an interesting article on Writers Digest about the cold open. When you are staring at the blank page. How do you get into the story and engage your creative mindset. He shares some tricks of the trade…

In The Craft Section,

2 great posts from Janice Hardy- 5 ways repetition is hurting your novel and plotting in 3 simple steps- Bookmark Both

Active vs Passive voice- Jami Gold Bookmark

In The Marketing Section,

2 great posts from Rachel Thompson- Promoting your books right now and Get ready for 2020 NaNoProMo- Every May Rachel hosts and teaches book promotion- Bookmark both

To Finish,

Angela Ackerman and Becca Puglisi have a great website for authors. It is chock full of great resources. I often link to interesting articles on their blog. Today Angela wrote a great article on goal setting for writers during a pandemic… Great advice

I have been thinking about how much this pandemic has been showing us what is important in life. The unsung heroes (usually the lowest paid,) that keep the food arriving in the supermarkets… that clean the hospitals and streets… that work long hours doing essential work but never getting the good recognition they deserve. While these people are out there, the rest of us are consuming creative content to keep entertained. Entertainment also created and delivered originally by unsung heroes (also usually the lowest paid.)
The Romans were right. Bread and circuses… Marcus Cicero 

Maureen
@craicer
(LD Day 22)

Do you want the best of my bookmarked links in a handy monthly newsletter?
When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 


If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

Thursday, April 2, 2020

Fighting On




As the world struggles to deal with the pandemic, the publishing world is also struggling to survive in rapidly changing times. Like the musicians of the Titanic who bravely played jaunty tunes as the ship was sinking underneath them, so the publishing world is putting on a brave face while the ground rocks under their feet. We can have book fairs online said Bologna.

Around the world, publishers and booksellers are fighting to keep going. In Italy, the first of the European countries to really grapple with the pandemic, the cultural industry federation has called on their government to see their industry as essential. Preserving and supporting Italian culture and heritage is vital in this time they say so that something remains on the other side of the pandemic.

Today, here in New Zealand, we learned that all of our major magazines have been terminated effective immediately because of the lack of advertising. That is nearly three hundred journalists out of work not to mention art editors, designers, photographers, printers, distributors etc. The flow-on effects are huge and also the potential loss of cultural and historical print institutions.

Meanwhile, Amazon, the everything store, has slowed down their delivery of what they see as non-essential. Books apparently fit in this category. If they aren’t supporting us surely they could waive their fees – the publishers cry.

There are many calls to shop indie to keep the independent booksellers alive. Many of them have ramped up their online web stores and have become creative in how they deliver locally. When you are stuck inside with the kids a dedicated book store can still get your reading books, puzzles and colouring books to you. Many bookstores are resorting to GoFundMe campaigns to stay viable. 

In times of crisis, people turn to comfort foods and occupations, binge-watching movies, TV, online gaming and reading books, all created by storytellers in different mediums. We are an essential industry. However, there seems to be a gap in the understanding of the average person that the storytellers need to be paid for their work. This is their livelihood. 
Recently, the Internet Archive in the U S made their collection of IN COPYRIGHT books freely available and downloadable. (Who needs pirates when institutions do this.) This directly tramples all over the writer's income. The Authors Guild have sent an open letter of protest

Many authors have been attacked online for NOT supporting the free downloads of their work. In the culture of free content, the creator gets nothing. This is not sustainable. 
The creator works for free only in certain circumstances- when they can afford it.  Hopefully, the W.H.O. call to creatives to help in the Covid 19 response will also generate some paying work.

While we are in lockdown and staring down the barrel of a great recession Nathan Bransford decided to interview Mike Shatzkin about how he sees the publishing world on the other side. The pandemic will cause an acceleration of consolidation and the rivals to Amazon will start to move. Fascinating ideas here.

Kris Rusch brings her calm good sense to the fore in her most recent blog. Many of us have been feeling creatively lost, struggling to get the words out and wondering how to be creative in the face of such uncertainty. Kris says this is a normal reaction and offers some great advice for getting through the tough times. Chuck Wendig also has thoughtful advice on how to cope with creativity in this time.

Sharon Bially writes that there is a silver lining in not being able to have your book launch in an article on Writer Unboxed. Here is a great opportunity to have two book launches… the online one now and when everything gets back to normal, the real-life one. Check out her ideas for making the most of the extended promotion of your book.

In The Craft Section,


How to set tone and mood- Janice Hardy – Bookmark

How to rescue an endangered book- Ruth Harris- Bookmark

Character internalization- Jami Gold-Bookmark

500 writing prompts- Written Word Media

Write tight- James Scott Bell- Bookmark


In The Marketing Section,

7 expert tricks for author newsletters- David Gaughran- Bookmark

Book marketing during Covid 19- Judith Briles- Bookmark

Book Marketing and Covid 19-Frances Caballo- Bookmark

To Finish,

For some people, this will be a time when they commit to writing down the book they have always wanted to write. Writer Guru Jerry Jenkins has pulled together a comprehensive post on how to write a book. 

For the rest of us…
 Chin up- We can get through this.




Maureen
@craicer
(Day 7 LD)

Do you want the best of my bookmarked links in a handy monthly newsletter?
When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 
If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

Pic: 

Thursday, January 23, 2020

2020, Ready or Not


It’s 2020… another year in the always fascinating world of publishing and writing beckons. So what happened over the Christmas break while everyone was supposed to be drinking eggnog and contemplating the end of one decade and the beginning of the next?
This time, just as the offices are shutting, is beloved by governments and organisations who want to get something controversial or sneaky out in the open, secure in the knowledge that when people find out it will be a done deal. Enter the Romance Writers Association of America with an edict censuring one its most prominent members just before Christmas. Unfortunately for them members were still active on Twitter on Christmas Eve. There was nowhere to hide as the biggest romance association publicly crumbled. The last month has been a public relations nightmare of epic proportions. For a comprehensive rundown on events as they unfolded read Jezebel and then read Jami Gold for her ideas on how to fix the mess. (Today RWA has appointed a new executive director so hopefully they will be looking at the other suggestions as well.)

Of course being the beginning of a new year the predictions are out for what might be coming down the track for authors and publishers.
Written Word Media have ten publishing trends for authors which makes interesting reading.
Joanna Penn and Orna Ross got together to look out into the next decade and see what is coming down the train track towards us. Forewarned means being prepared to surf the change instead of drowning in it.

Kris Rusch writes a careful post of what happens in an election year to sales of books. Like it or not, American news has a ripple effect on entertainment sales. (That’s us, BTW)
Victoria Strauss of Writer Beware looked back over 2019 and the scams and shonky deals that proliferated. She warns that the old scam artists are up to their tricks again… so do yourself a favour and glance over the list of what to be aware of going into 2020.

What happens when the publisher and the fans don’t want you to stop writing a character? Lee Child has been trying to get rid of Reacher for a while… and this time he may have made it stick by handing it all over to his brother….

Last year Audible got taken to court by the big publishers over publishing captions for their audio books which was seen as ebook publishing by another way… So what happened in court… They settled.

Meanwhile the ongoing stoush between libraries and Macmillan is continuing. Macmillan stopped new releases to libraries as they claimed it hurt their sales. (Libraries have to pay very top dollar for the books.) Libraries responded. Who is hurting the most? 

Meanwhile in your New Year planning you should be looking at business plans says Jane Friedman. Janice Hardy cautions about making the same old self-publishing mistakes.
The 100 best writing websites have been rounded up again...

In The Craft Section,


How to write a killer villain-Christina Kaye- Bookmark

Authentic dialogue – Chris Fox



In the Marketing Section,

How much copy should you write on your homepage- Infographic- Barb Drozdowich- Bookmark

Content Marketing - David Gaughran – Bookmark


Build a street team- Angela Ackerman


To Finish,

Anne R Allen takes a look at Bookbub and discovers it can be just like Goodreads only much nicer! Remember the days of writing a review and recommending books?
Get your 2020 off to a great start and write a review for someone’s book. Good karma awaits.

Maureen
@craicer

Do you want the best of my bookmarked links in a handy monthly newsletter?
When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 
If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

Thursday, December 12, 2019

‘Tis The Season


As we steam towards Christmas there is a slightly frantic feel in the air. Did you achieve all you set out to do this year? This week many posts were looking at time management or scheduling or just getting to grips with your To Do List. 
Picture yourself at the Writers Christmas party- let’s listen in to the top conversations around the buffet.

Kris Rusch has an interesting blog this week talking about expectations on yourself. Are you being realistic with your energy?
Scott Myers continues his ten part series on writing goals for 2020 – This week it’s time management.
Melodie Campbell talks with Anne R Allen on her blog on the three things you need to master to stay in this writing game.
Sabaa Tahir asked a bunch of authors what their best advice was to people just getting started in publishing.  Meanwhile K M Weiland pulled out a golden post which still has relevance- The 7 stages of being a writer.
Janice Hardy checks in with the agent dating game for those of you trying to find the right match. 
Max Booth is tired of the embarrassing things writers say… Are you guilty of uttering any of these…?
Publishing Perspectives shares a great Christmas Carol twist story for publishers and Nathan Hoffelder asks everyone if they know about the changes in ISBN’s coming in the new year.

It’s time to go back into your writing cave but before you do you check out this fabulous collection of weird and wonderful websites that Shayla Raquel has collected- A writers research bonanza.

In The Craft Section,

The lie your character believes- Angela Ackerman- Bookmark



How To Come Up With A Title- James Scott Bell- Bookmark



In The Marketing Section,


Worlds Shortest Marketing Plan – Joel Friedlander



Book Promotion 101- Bookbub- Bookmark!-

Write an awesome blog template- Bookworks - Bookmark

To Finish,

Tis the season to be… thinking about writer gifts. Every week since the start of December there has been a neat roundup of gifts you can give yourself… or tell your family to get you.

Next week will be my last blog post for the year. It’s the end of the school year… Summer… and Christmas madness. I’ll be doing my Christmas roundup for my newsletter and then it’s feet up for a while. 
Maureen
@craicer

If you want a feast of links and a chance to be in my subscriber Christmas draw go on and subscribe to my monthly newsletter. You will also get a nifty mini book crammed full with marketing notes as a thank you. 
If you like the blog and want to shout me a coffee, or an eggnog, hit the coffee button up top. I appreciate the virtual love. Thanks.


Thursday, November 28, 2019

Using Other People's Words



In Publishing News this week…
Spare a thought for the Australian women who, with the best intentions, decided that picture books celebrating famous Rap artists and using their lyrics as examples was a good thing. The Guardian explains that Jay Z is not amused.

This week Keynotes from the Future Book conference have been talked about in Publishing Perspectives. Alex Fane explained how staging spoken word events with famous authors are now becoming big business. He is the guy behind all the advertising for Margaret Atwood’s series of talks here early next year. Is this the way of the future for author events? I’m wondering how the conference organisers feel.

Future Book also had a session on audio books. I found the statistics reported of how many and who listened to audio books startling. I never would have guessed 3 out of 4 young men listened to an audio book. Interesting news for publishers who have never looked at this brand demographic and thought that’s where the readers are…

Earlier this month Writer Beware had an interesting story about one of the richest short story prizes on the planet and the rights grab inside of it. I was shocked when I read it. I guess I thought The Times would have been above all that… 

Ruth Harris has a great blog post on the publishing rollercoaster. Are we prepared for failure because it will happen and what about all those good times. 

Kris Rusch has been busy speaking at conferences. She talked about the pursuit of perfection and how the road to finding your best work is long and slow. You are in it for the long haul aren’t you? Are you like Beyonce and constantly raising the bar?

Did you know that writers can lose their fingerprints…. The implications for thriller plots abound. Of course it was a thriller writer who discovered this. Sue Coletta talks about it on The Kilzone Blog.

What are the necessary evils to a novelists life? Writer Unboxed guest Jael McHenry came up with two that sparks fear in every heart. Hat tip if you guess them! 

In The Craft Section,

Weaving Story Threads together – Rosie- Danan- Bookmark

Crime writing tips- Books by Women

How to Ground and Hook your Readers- Janice Hardy- Bookmark




In The Marketing Section,

5 ways to sell more books in 2020- Penny Sansevieri- Bookmark

Survival Guide to Facebook for authors- Debbie Emmitt- Bookmark


Book Promotion for the Holidays – Written Word Media - Bookmark


To Finish

I think of Terry Pratchett every day and regret the fact that there will be no more great satire from his pen. It’s easy to do when you wander through my house and stumble over a Pratchett book in a pile or put down somewhere odd because the reader was interrupted. They never rest for long collected on a bookshelf. So reading this article on Terry’s writing advice felt like visiting again with a master storyteller.
The Librarian would be pleased. OOOK 

Maureen 
@craicer

Do you want the best of my bookmarked links in a handy monthly newsletter? Coming Soon to an inbox near you.
When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 
If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

Thursday, October 31, 2019

Writing- Ready or Not


It is nearly the witching hour. The time when the clock ticks forward into a new month. The month where writers around the world glance feverishly at their word counts and cheer or despair as the count climbs closer to the goal of 50,000 words. NaNoWriMo has begun.

So for those of you about to launch into the month of writing madness you might like Quick and Dirty Writing Tips from Melissa Donovan. Janice Hardy also has updated her post about ten things to remember if you want to be published.
And if you need any productivity or craft book help don’t forget to check out the Storybundle of great craft books especially for NaNoWriMo.

Everyone else.... Normal Transmission Will Resume Shortly.

This week The New Publishing Standard (TNPS) highlighted a couple of interesting developments. First was the launch of a new subscription service for Harry Potter fans. How can this be a new development you ask. Well back in the day, J K Rowling didn’t sell her ebook rights. And then went on to create a whole website experience around them. It was groundbreaking at the time in terms of fan engagement but also a lesson in how to really market your IP. The subscription service takes it up another notch and TNPS thinks this may become the future for books... 
Second, from TNPS was the news that Publishers Weekly was getting into the paid review game. Regardless of what you think about the ethics of paid reviews, there are some high-end book review sites that do this. Kirkus charges steeply to have a review. TNPS has some interesting comments to make about value for money.

There are some big writing conferences coming up. Kris Rusch, this week, looked at the bane of the writer – Giving Speeches. How do you manage public speaking events? How do you know you are any good? When is the writer off stage in public... (hint: Never.)
Check out her good advice. 

Ruth Harris has a great post on backlist. Have you given a thought to your backlist? Have you shown it some love? This week I reprinted my first book in The Circus Quest Series and took the chance to update the series page in the back of the manuscript. I have been noticing that Traditional Publishers are combing backlists more. They are discovering there is money to be made by slapping them up as ebooks. If they can do this why don’t you? Time to check your contracts.

The Alliance of Independent Authors has a great blog you should drop into. Recently, John Doppler, their contract watchdog posted about the ten most common contractual pitfalls he has seen.  The title of the blog is a great rule of thumb to assess a contract- Who does your publishing contract protect?


In The Craft Section,

Elements of plot development- NowNovel- Bookmark

Creating an Interesting character

On The Nose Dialogue- K M Weiland- Bookmark
2 Great posts from Janice Hardy The science of pacing and Busting Outline Myths – Bookmark Both.


In The Marketing Section,

Content marketing for Fiction and Non Fiction- Alli Blog-Bookmark

Bookbub ads for design inspiration

Improve author website search engine optimisation – The Creative Penn

Free Book Marketing tools- WrittenWord Media

Book marketing tips-1976write

How to promote your book on a shoestring- Prowriting aid- Bookmark


To Finish,

It’s the last day of October and if you are wracking your brains on where to start with NaNoWriMo about to begin, check out Bang To Write’s comprehensive post with loads of graphics about all the ways you can structure your story. Pick one and get started. I’m cheering you on!

Maureen
@craicer


Do you want the best of my bookmarked links in a handy monthly newsletter?
When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you.
If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.


Pic: Flickr Creative Commons –  Erik Drost 

Friday, October 11, 2019

Excuse Me – We’re writing.


Keen eyed blog readers will be aware that this blog is a 24 hours late.... I have a great excuse. I was teaching suspense and other deep dive techniques to young authors in a holiday writing camp. Teaching techniques is a sure fire way to tighten up your own writing. Add in eager bright young writers (and their writing is so good it keeps you on your toes,) and your day is fun but exhausting! Delaying my blog to assist the writers of tomorrow... a good trade off I think.

It’s October and that means it’s prep month for NaNoWriMo. In catchy phrase terms Preptober. This is where those people who set aside November to write a 50,000 word novel in a month start to plan their stories, get their new journals, and lay in a stock of food for the duration. Shayla Raquel has the ultimate guide on how to rock Preptober so you can hit the keyboard running on November 1st.

With NaNoWriMo around the corner... it is timely to be aware of how to keep yourself well as you binge write. Don’t forget to build in breaks... and figure out a way to keep yourself sane throughout November. Procrastination and writing excuses can hijack you at just at the wrong moment. Chris Smith has a 5 step guide to defeating writer procrastination. 

Janice Hardy has written a remarkable roundup of all the lessons she has learned from her decade in publishing. What she would do differently if she knew. This is the information you wished you had known, the advice you should have taken. Share this with all the newbie writers out there. Old hands will be nodding all the way through.

Sam Bleicher recently guest posted on Joanna Penn’s blog on dealing with facts in science based fiction. Writing science fiction means getting the science right. This can be paralysing for the writer. How much science is too much? If you write in a genre that relies on facts like gravity this is a good article to help you out. (Thought: Space explosions... if there is no air in space can you have those movie firey explosions?) 

Kris Rusch always like to change things up around her publishing schedule and she has come up wit an ambitious idea for the holiday season... which starts around now. However the idea is so novel there are no contracts out there to cover the kind of collection she is thinking of... How do you write a contract for  creative contributors  for something that hasn’t been invented yet.

Recently Penny Sansevieri asked if I would write a blurb for the revised edition of How To Sell Books By The Truckload On Amazon. I was happy to do it as Penny is one of my Go To resources for understanding author marketing. Take a look at this excerpt on writing Amazon descriptions that recently appeared on Jane Friedman’s blog.


In The Craft Section,

Choosing the right setting for a powerful scene- Angela Ackerman

Chekov’s gun and your story- Anne R Allen- Bookmark

Conflict in scene writing – Go Into The Story- Bookmark

How writing a novel is like romance- Janice Hardy Bookmark

20 writing tips to improve your craft- Reedsy- Comprehensive!


In The Marketing Section,

Audiobook promotion for authors- Alli Blog Bookmark

Font tips for book covers-Christine Holmes - Bookmark 

Tips for Compelling Book Descriptions - David Kudler

Free podcast tool- Cool Resource

5 easy steps to repurpose your blog into a podcast.- Kunzonpublishing
(If you are keeping up with changes in tech, you will be aware that voice search is fast becoming mainstream. Audio is taking off like a rocket and voice search bots will be playing audio clips more often. Check out Joanna Penn’s AI and the future podcast she did in July. Already changes she thought were coming in a few years were announced this week.)


To Finish,

NaNoWriMo is often a time when everybody starts to share their best craft books for writers. Sacha Black has pulled together 11 of the best books around. I have a few of these. Take a look there just might be the perfect book for you in the list. Feel free to comment with your own best book on the craft of writing.

Maureen
@craicer

Do you want the best of my bookmarked links in a handy monthly newsletter?
When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 
If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

Pic: Flickr Creative Commons 1894 NCCA

Thursday, August 22, 2019

Storytellers – The Future You


At one point this week I thought that my weekly blog would just be full of Book Marketing advice. I kept seeing great articles that I thought you might be interested in. And then I wondered if I was seeing them because it is nearly the end of Summer (on the calendar, not in temperature) in the Northern Hemisphere. The Autumn push of new titles ready for the new school year and the Christmas market is about to begin. The (Northern Hemisphere focussed) twice-yearly push of new titles in Spring and Autumn dominates the International publishing calendar.
So check out 
31 ways to promote your Facebook page
5 ways to maximise audience engagement
And a great post on Book Promotion from The Book Designer blog.

Then all the craft articles started appearing in my Inbox. A great infographic on story ideas from Chloe Twist. Roz Morris had a great article on back story description and point of view hacks and Elizabeth Craig had a great tip on saving your outlines.

This week’s news in publishing- Google Play is now renting books from Open Road Media… like a library. I’m not sure where this is going and nobody else seems to know either.

David Gaughran has an informative post on the changes coming to Facebook Ads.

Lit Hub finally caught up with moves that Artificial Intelligence is making into the publishing world and wondered about Author Avatars. Your author avatar can now read your book in your voice to the reader.
If you want to know where all this technology is heading check out the AI and the author interview with Orna Ross and Joanna Penn from The Alliance of Independent Authors podcast. I have been fascinated with where this might lead in the next five years. 
(If you are shaking your head in disbelief just think about the take up of voice-related search with Alexia, Siri, and Google Assistant predicted to top 50% next year.)
Parents are limiting screen time but have no problem getting Alexia to read stories to their kids.

What can an author do but get ready to face the future with some ideas of what may be important for their careers? That is where you should be keeping an eye on what Kris Rusch is talking about with Licensing. Her latest post looks at all the different types of licenses authors can take advantage of. 

Jami Gold has an interesting guest post from Augustina Van Hoven on dealing with Author overwhelm… It’s all in how you plan. (Try not to be overwhelmed with all the planning tips…)

Anne R Allen has a great post on kicking the whole lot to the curb and focussing on what your reader wants. Do they really need an intimate view of your life or just the news that a new book is coming…


In The Craft Section,

2 great posts from Now Novel 5 uses for minor roles and How to start a chapter- Bookmark

Story fundamentals- Bookbaby

Evoke reader emotions- C S Lakin- Bookmark

Dialogue tips to captivate readers- Roz Morris Bookmark

How to avoid melodrama- Mythcreants-Bookmark

Understanding conflict- Janice Hardy- Bookmark


In The Marketing Section,

2 great posts on book marketing planning- Book marketing timelines  and planning book marketing for holidays - Bookmark

Book promotion as a public service- Sandra Beckwith - Bookmark

Email marketing secret weapon- David Gaughran- Bookmark

Using Lyrics in your book- Everybody always asks about this.

What is Book metadata-(If you don’t know, you MUST read this.)

Tales from the book promotion road trip… (what not to do)


To Finish,

Scott Myers has a useful poster on character types to help you with spicing up your stories, or just printing out and decorating your office and Squibler has the 17 best websites to check out for advice on writing and lifting your writing game. 
In the end, all we can do, as writers, is tell our stories as best we can in the right format for the most impact and entertainment. We are the storytellers.

Maureen
@craicer


My monthly newsletter is due out this weekend. I round up the best of the best links.When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. I’m living on coffee at the moment as I juggle a few projects. If you want to shout me a coffee as thanks for the blog feel free to hit the coffee button up top. I appreciate all the virtual coffee love. Thanks.


Pic: Mr Bean as Avatar

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