Thursday, April 15, 2021

Another Year – Another Publishing Model


 

 

In Publishing News this week… It is all about Vella. 


Amazon has developed a new publishing arm to publish serials- Amazon Vella.

But why, and how will it work? has been all the gossip in the last 48 hours since the news dropped.

Mark Williams takes a look at why Amazon might have jumped and jumped quickly as they seem to be making this up on the fly. 

Meanwhile, commentators are examining Amazon’s announcements and trying to pull together how it will work. Exclusive- America first. 50% revenue of ‘tokens’ to writers. Subscription model, sort of. Only new work allowed.

Time will tell whether it will take off. It could go the way of Worlds and Singles… but you never know. It could be the next big thing.

 

The subscription model of acquiring entertainment is becoming the norm. Orna Ross of the Alliance of Independent Authors and Joanna Penn have a monthly salon where they talk about big picture stuff in publishing. Recently they looked at Subscription models and how publishing might change because of it.

 

In Book Fair news – BookExpo is no more and in its place will be a digital fair called The U.S. Book Show. Publishing Perspectives has a look at what’s on offer. 

Just announced- London Book Fair will be digital this year. After last year’s debacle of will-it- go-ahead-or-won’t-it. They may have learned some lessons.

 

Kristine Rusch has Part 4 of her interesting Hollywood and The Writer series and this one is all about money- You would think that money would be the most important thing in the contract but Kris says No. There is more at stake than that. (N.B. Hollywood is a catch-all term for all film and TV work, regardless of country. They all operate in much the same way.) 

 

Randy Ingermanson (AKA – The Snowflake Guy) has an interesting article on action plans. He has developed templates for action plans for writing, for book projects, and other tricky tools for writers. 

 

In The Craft Section,

How to cut the cost of a professional editor- Jim Dempsey- Bookmark


How to build tension successfully- Angela Ackerman


The basic scene checklist- K M Allen- Bookmark


When you talk about your Work In Progress- Robert Brewer


3 ways to increase reader belief- Roz Morris- Bookmark

 

In The Marketing Section,

Know what you want to say and how to say it – Sandra Beckwith


Marketing questions – Joanna Penn- Bookmark


A beginners guide to Author Branding and 11 Book Marketing myths- Penny Sansevieri- 

Bookmark


Creating an author newsletter- Kirsten Oliphant- Bookmark

 

To Finish,

Today is the Blog Birthday! 13 years of weekly posts. 

It has morphed a bit from the beginning. I started the blog to learn about publishing and I must say I have had an education over the last 13 years. Publishing has changed significantly in that time. Publishing Houses have contracted. Gone Digital. Print On Demand. Kindle. Kobo. Subscription. Wattpad. Audio. Serial. 

There have been scandals, lawsuits, scammers, #publishingpaidme and dodgy deals done. But still, authors hang in there, sometimes by our fingernails. 


Around this time of the year, I start thinking about the next financial year- tax time etc. Writer Mag has a collection of products for writers to stay organized and The Plot Whisperer, Martha Aalderson, has a post on creating a universal story planner

 

Onto Year 14… I might finally get organized.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Andreas Cappell

 

Thursday, April 8, 2021

The Scammers Wonderland

 


 

This week in publishing,

 

Scammers… Just when you think they couldn’t stoop lower – you find that they can.

Victoria Strauss from Writer Beware is wondering if the scammers have just made a monumental mistake. They are using the names of Big 5 publishing houses, along with editors and agents in some big publishing scams. Will big publishing finally wake up and do. something? Reputations are on the line.

 

Rumbling along in the background is the class action being taken against Amazon for price fixing. This week there was a splash of publicity when an Indie bookstore came out to join the class action. Sounds like the movie You’ve Got Mail- said one commentator. Except I don’t think there will be a happy romantic ending here.

 

Publishing Perspectives reports on a call from UK translators to use racial equality in literary translation. If the book is written in its first language by a particular gender /race writer then it should be translated by a matching translator, shouldn’t it?

 

The New Publishing Standard reports on Big Bad Wolf’s latest mega sale, online at the same time as in person… (How many English remaindered copies can one mega company sell? Millions.)

 

Kris Rusch continues her interesting series on Hollywood and the pitfalls for writers- She examines the story of The Luminaries and how the screenplay was a nightmare of rewrites for Eleanor Catton.

 

Anne R Allen has an interesting post on The Fashion Of Writing. What is in and what is out and how fashions in writing change. ‘For instance, once you could sprinkle adverbs willy nilly in dialogue tags,’ she said happily, channeling her inner 1920’s diva.

 

Joanna Penn has a great interview with a story dialogue coach this week. How do you stop your characters from sounding all the same? Check out her interview with Jeff Elkins. 

 

In The Craft Section

2 Great posts on motivation for writers.-How to find the motivation to write- Now Novel

And 5 creative ways to get writing – C S Lakin- Bookmark Both.


The roles of secondary characters- Writers in the Storm-Bookmark


Choose the right story setting- Becca Puglisi


How to avoid weasel words when you write- Kristen Hogrefe Parnell- Bookmark


5 guidelines for writing helpful critiques- Maggie Smith

 

In The Marketing Section,

2 great posts from Penny Sansevieri

Book Marketing plan for audio and How to sell books by strategically engaging readers- Bookmark


Email Newsletters and why they are not going away- Catherine Baab Muguira


5 steps to finding a books ideal audience- Angela Ackerman


How to prep for your Book Launch- Heather Weidner


Do Bookbub deals work for permafree? - Carlyn Robertson- Bookmark


Selling Direct - Joanna Penn -Bookmark

 

To Finish,

A few weeks ago, I posted a link to the books that had entered the public domain. These are books whose copyright has expired. (Generally, after 70 years.)

I came across a list of children’s books today in this category. They are all classics and always seem to be reprinted every few years. (cash cow) However, if you want to mash up Alice In Wonderland with some hot modern genre- now could be the time. 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic. The Famous Tea Party- John Tenniel

Thursday, April 1, 2021

And Another One Is Gone



In publishing news this week.

Another one bites the dust and another one’s gone – you know the rest. Yes. Publishing houses buying up publishing houses. Harper Collins, smarting after missing out on buying Simon and Schuster, have bought Houghton Mifflin Harcourt. They smacked cash down to buy the backlist- however, the frontlist looks good too. When you read the news report it is clear that backlist is important. Publishers asking for all rights must see the potential money to be made. This is where last week’s blog post from Kristine Rusch is important reading and then you can follow that up with part two published today from Kristine on why Hollywood is bypassing their own writers and rushing to woo book agents for books to turn into films.

 

This time last year there were rumblings of disquiet as the pandemic began to bite into those big events that mark the publishing industry. Would the London Book Fair go ahead and then all the others… This year the same uncertainty is happening. LBF isn’t making a definite answer, yet again. Others are delaying or deferring.

 

Meanwhile, some interesting stats on the 2020 publishing year have been issued. Mark Williams casts his weather eye over the news from the UK that they had a record publishing year despite bookstores closing. That seems odd. Where did they make their money?

 

The New Publishing Standard looks at the publishing industry right around the globe. The English-speaking world tends to look at just the U.S and UK markets but the bulk of the English speakers are outside of these two countries. That’s why it was interesting to see Mark Williams talking about China Literature wanting to grow their North American writers to 100,000. The numbers are mind-boggling. Read the article for the first inklings of how the publishing world will be changing in the future.

 

Anne R Allen and Ruth Harris have a fantastic blog. They have a wealth of great articles to trawl through and always have a weighty nugget to get you thinking. This week Ruth looked at the Look Inside- the make or break of a sale. It is timely to ponder how this important feature is overlooked.

 

Jacqui Murray has an interesting article on writing collaboratively. I did this years ago and it was heaps of fun. (but also hard work.) I know a few writers who are writing stories in a linked up world and they are having loads of fun together. Now take a story where everyone writes a different chapter. This is taking it to the next level.

 

Every now and then I dream about the perfect writing office. The amazing writing desk that I will write epics on. Open Culture recently had a great article on Writing Desks. These stunningly beautiful desks made for royalty are swoon-worthy for writers.

 

Jenny Hansen from Writers in the Storm has written a beautiful article on The Simple Writing Resolution That Changed My Writing Career. This is one of those articles that hit you in the feels and will resonate throughout your writing life. A must-read!

 

In The Craft Section,

Tips for dividing your story into chapters- 10 minute novelists- Bookmark


How writing improves your relationship with yourself-K M Weiland- Bookmark


Getting the motivation to write- Now Novel


Writing exercises- Reedsy


Handling perfectionism- Elizabeth S Craig- Bookmark 

 

In The Marketing Section,

13 book marketing ideas to consider before publishing- Penny Sansevieri


Narrating your own audiobook- Patty Jansen- Bookmark


5 little changes that make a big difference- Frances Caballo 


What to do when a writer is weary of social media-Edie Melson- Bookmark


Engage readers with your emails- Heather Gardner- Bookmark

 

To Finish,

It had to happen sometime. We needed to be able to let go. But it was hard to read that Beverly Cleary died this week aged 104. When I read the news, I had to stop and say thanks for the fantastic stories and the inspiration to write. 

When Beverly was a librarian she was challenged by a young boy who asked her where were the stories about kids like him- ordinary kids. And Henry Huggins began to take shape in her incredible mind. There have been many heartfelt reactions to Beverly’s characters but this one about the value and the challenge of Ramona Quimby is the best one I’ve seen this week. 


R.I.P. Beverly Cleary - forever 8 yrs young.


Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full of marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

 

 

Thursday, March 25, 2021

The Price Of Fame





This week is the one-year anniversary of the countrywide lockdown for Covid 19. As a country, we closed schools and worked from home, where we could. We learned the value of a daily walk in the neighborhood by putting teddy bears in the window for little children to count. (We had a skydiving bear off our carport.) We all learned Zoom and Skype. We discovered new ways to work and consume entertainment. In the publishing world, conferences were canceled and books were delayed. 

One year on and the lockdowns continue in the big cities which host big publishing conferences. This week the Paris Book Fair was canceled and the company behind the book fairs is in trouble. The new publishing world might just be digital. Are publishers ready for this? The New Publishing Standard asks. Wattpatt is forging ahead with plans for TV shows and streaming services. 

Meanwhile, Kris Rusch has an interesting story about what happens when Hollywood comes calling and you discover that you signed a contract for all rights. Tom Clancy’s estate legal fight could be yours. Just who does own Jack Ryan?

 

Facebook is launching a journalism platform. It is aimed at self-publishing journalists giving them the tools and place to publish multi-media stories. But who is going to consume the content and how are they going to pay for it? Your FB author pages might just be the next money stream for them.

 

Draft2Digital a publishing aggregator introduced payment splitting a few months ago. That has been a boon for co-authors and groups publishing digitally. D2D does all the heavy lifting. Recently Kevin Tumlinson of D2D shared how authors have been using this new feature. Take a shared universe….

Of course, you can’t use D2D unless you are publishing your own work so to help you out Jane Friedman recently had a blog post on 11 signs you are ready to self-publish.

 

It is nearly tax time here in New Zealand. After last year, the taxman may not get much of a haul. Sacha Black looks at personal finance for Indie Authors.

 

Di Ann Mills recently wrote a guest blog on the most valuable writing advice she had ever received. I absolutely agree with her… 

 

In the Craft Section,

How to show not tell- Janice Hardy – Bookmark


Finding your way to the end of your story- Sharon Warner- Bookmark


5 reasons why you need a professional editor- Jim Demp


10 questions to help you set the stage- C S Lakin- Bookmark

 

In The Marketing Section,

Create Book Promo graphics- Sandra Beckwith- Bookmark- Also Check out David Gaughran's latest video on FB ads- Making one in real time with Canva 


How to market Indie books - Ingram Spark


Free book promotions- Frances Caballo – Bookmark


 2 Great posts from Penny Sansevieri

5 essential book marketing strategies for mystery authors and

5 features of effective and engaging websites

 

To Finish,

Last weekend I attended a writing workshop for two days. We had a whiteboard where people could write questions that we answered in breakout sessions from writing. One of the questions which caught our attention was, what if you start to hate your story? 

James Scott Bell recently wrote an excellent blog on just this problem. 

 

Maureen

@craicer

 

It is nearly time for my monthly newsletter with the best of my bookmarked links. When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: 

 

Thursday, March 18, 2021

Reaching Out To Readers

 


This week publishers are watching the Maryland State Legislature who have passed a law giving libraries the ability to license eBooks and other digital content for their consumers. Great news for libraries but what about publishers? Amazon does not license books into libraries so this directly affects them. Other states are watching carefully. Meanwhile, Passive Guy put his lawyer hat on and delved into the implications of this law for writers.

 

I have been mulling over online workshops and meetups that have been such a feature of the 2020’s so far. This week my husband had invitations to three back-to-back international meetings. (All in the middle of the night, our time, after his usual work-day.) If he had attended all of them, he would have put in almost a 24-hour workday. On one hand, the tyranny of distance to attend international meetings has dropped to the distance to your computer Zoom call. On the other, the one-to-one networking and socializing at such an event has disappeared completely. Mark Williams comments on changes in the future for publishing conferences.

 

A few years ago, I delivered a speech on the changes that will happen in publishing when blockchain becomes more mainstream. A few people listening blinked as it seemed so far in the future that they couldn’t conceive of a time when this would be a thing. This week Joanna Penn spoke to a company that is pioneering publishing on the blockchain. The future is hurtling towards us and we are only about five years away from another infrastructure change. (Think Internet in 1999.) Banks are already dipping their toe into blockchain. If you want to understand how the blockchain will change publishing check out the interview.

 

Another week, another company launching an audiobook service. The future of audio publishing is gathering pace. Findaway Voices has an interesting article on the trends for authors to watch. Meanwhile, Scribd has launched a subscription service for audiobooks.

 

Kris Rusch has been doing a Kickstarter for a new book in her Fey series. She writes about the mind shift she has had recently on advances and how Kickstarter is filling this gap.

What if your fans Kickstarted the next book in the series? Like pre-orders with extra bonuses.

 

Ali Luke has a great post on motivation. Nine powerful ways to motivate yourself to write. If you have been struggling with the muse check out Ali’s tips.

 

In The Craft Section,

All the sub-genre definitions you didn’t know- Writers Digest


How to rescue a book in danger of dying- Jennie Nash


3 things to think about before you start your book- Lucy Hay- Bookmark


7 plot structures for pantsers- John Peregine


What makes a great villain- Scott McCormick- Bookmark


Grounding your reader- David Farland- Bookmark

 

In The Marketing Section,

Author Websites- follow these tips- Frances Caballo- Bookmark


2 posts on Instagram

Instagram Book clubs -SheReads and 8 tips for Instagram Authors- Penny Sansevieri


Sell books in your Amazon bio- Penny Sansevieri


Choosing the best Amazon categories- Jay Artale


8 critical bookselling mistakes- Penny Sansevieri- Bookmark


How to grow your social media platform- Frances Caballo - Bookmark

 

To Finish,

As you know, writing your epic novel can be fraught with peril for the unwary novelist. How do you leave out the things that the readers will hate? Anne R Allen has written a great blog post on a recent survey of Readers Pet Peeves. This list of peeves is a writer’s cautionary tale. Are there any peeves you would add to the list?

Maureen

@craicer

 

It is nearly time for my monthly newsletter with the best of my bookmarked links. When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons –  GregWest98

 

Thursday, March 11, 2021

The Right Mindset

 


 

In publishing news this week,

 

Mike Williams of The New Publishing Standard recently had an interesting opinion piece on audiobooks. As you know audiobooks have been the hot new thing in publishing and the audio wars are about to begin with Spotify aiming to be the one-stop-shop for audio subscription.

 

Another Mike has also been looking into subscription models. Mike Shatzkin takes a look at some of the innovative ways Amazon raised the subscription bar. 

Meanwhile The Washington Post takes Amazon to task about its lack of support for libraries. Just what is going on here. Do Amazon think the subscription model of Kindle Unlimited is better than putting books in libraries? This is an interesting story from the Washington Post given that Jeff Bezos owns the paper. 

 

Recently David Gaughran reposted the comprehensive article on Author Solutions he wrote a few years ago. The Author Solutions company is a predatory publishing entity with many different names and imprints, some of which are owned by big five publishing houses. Their “boutique” publishing arm demands huge sums of money to newbie authors for minimal publishing services. Just because you haven’t heard of them lately means they haven’t gone away. Some of their scams get a new twist every year. Recently there was an agent promising a bestseller list placement for $10,000 as part of a package deal. Forewarned.

 

Mindset plays a big part in the creative process. Being in the right headspace to create. Being in the right mindset to plan a project. Being open to criticism, rejection, and disappointment are all part and parcel of living the creative life. Recently I was reminded by a friend that imposter syndrome was insidious. I had let it take over my thinking. Instead of seeing the opportunity, I was seeing the failure before I had even tried. I didn’t trust myself. These two posts on mindset resonated with me today.  3 traps that subvert our ability to accept feedback by Lisa Cooper Ellison and The Book Promotion mindset by Penny Sansevieri. Penny takes a good look at the mindset that stops you from giving your book, good promotional love.

 

Co Authorship anyone? If you have been thinking about sitting down with someone to write a story check out this little series on how to do it from Story Empire. It could be the start of a beautiful friendship…

 

In The Craft Section,

How to write genre story- Karen Woodward


Archetypal character arcs – The Queen- K M Weiland – Bookmark


Two great posts on editing -25 editing tips – Alexis Grant and  Trimming your word count- K M Weiland- Bookmark Both


5 pieces of writing advice- Lauren Sapala

 

In The Marketing Section,

The Authors guide to ebook preorders- WrittenWord Media- Bookmark


Amazon algorithms for authors- Reedsy-Bookmark


Best day of the week to discount ebooks- Bookbub


5 ways to solidify your branding- Penny Sansevieri


Develop your book sales strategy and tactics- Brian Jud

 

To Finish,

How often do you find yourself scrolling down your social media feeds and feeling despair. You have to be seen to be engaging… because your fans want you or your publicist told you or the publishers said establish a media presence. Sometimes we can get wrapped up in the social media whirlwind and not see what it is doing to us. Judith Briles offers some very good advice in her Bashing the Myths of Social Media.

Colleen Story also examines the hit creativity takes when you fall into a doomscrolling loop.

Let’s be careful with ourselves and our mindsets. 

Look for all the kitten and puppy pictures to give us the right mood boosters. 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Johnathan Kritz

 

Thursday, March 4, 2021

Writing Tools That Stand The Test Of Time




 

 

This week in publishing…


Screams were heard around the news desks as over-excited journo’s read the press release that Dr Suess Enterprises would no longer be publishing his books due to racist content. Of course, if you stopped and thought a bit you would know that some of the reporting must be wrong and you would be right. They are only pulling 6 books from republication… and it’s not the words that are the problem it’s the stereotypes depicted in the pictures. Theodore was a cartoonist first and a stereotype was the fastest way to get across an idea. The world has moved on. Some books haven't made the cut 70 years later. It makes me wonder what books published now will still be beloved and relevant in the future.

 

A year on from the beginning of the Covid lockdowns and all the Covid books are coming out. Publishing Perspectives looks at the scientists who are bringing out books about the pandemic.

 

There have been rumblings for as long as I’ve been writing this blog about predatory tactics used by unscrupulous publishers preying on the vulnerable newbie writer. Every year you hear of a new shonky player, usually an old shonky player with a new name, ripping off writers. Now the Society of Authors and a few other writer organisations have banded together to target these publishing predators. The first stop should be the large publishing companies that have taken these predators under their wing giving them a smattering of publishing cred.

 

Ruth Harris has a great blog post on the power of the writer’s notebook. What do you choose to write notes on? I was interested to see that writers still go for paper and pens.

 

Steve Potash the CEO of Overdrive has written an interesting thought piece on searching for the perfect library access model. Overdrive distributes ebooks to libraries and they have been having great success with their bulk buys for schools and library districts. These models may be coming to a library near you.

 

Writing Guru Stephen Pressfield recently wrote about a problem he was having. Are you too scared to sell yourself? In these modern publishing times, you have to hustle for your book and your publisher. It is the opposite mindset of the writer.

 

Kris Rusch writes this week about the power of backlist and how the publishing model of velocity out of the gate has hurt some publishers. Will we go back to the way publishing worked before covid? The numbers suggest a very different publishing future.

 

This article popped up in my Twitter timeline. How to format ebooks in Google Docs. I’ve never really explored Google docs… they have some nifty features hiding there in their tools menu.

 

In The Craft Section,

Introducing unique story elements- Becca Puglisi- Bookmark


The key to writing genre stories- Brian Hill


What things is your character hiding- K M Weiland- Bookmark


How to choose scenes for your novel- Mythcreants- Bookmark


Definitions of the anti-hero - Nofilmschool

 

In The Marketing Section,

How to market a book with smart planning- Penny Sansevieri- Bookmark


10 free ways to increase author website traffic- Sandra Beckwith


Infographic -6 ways to increase social media traffic- Barb Drozdowich


How to make eye-catching graphics- Sonja Yoerg- Bookmark


How to boost your backlist sales- SelfpublishingFormula- Bookmark

 

To Finish,

There are many tools that writers would consider essential in the modern-day writer toolbox. I consider that at the very least you need a good computer/word processing program, a great writing craft book to hone your skills, and a list of places that will help you sell your book when it's finished. So here are two great posts that you can stash away in the toolbox that address two out of the three. A collection of great character tools to boost your plot and David Gaughran’s updated best promo sites guide. David’s YouTube channel is essential viewing.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – MikeLao26

 

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