Are We There Yet?

Around the world, there are murmuring from publishers about getting back to face-to-face book fairs. Three weeks ago I was hearing the same conversations at the New Zealand Book Awards and now here we are in lockdown. Mark Williams of The New Publishing Standard talks about the last-minute cancellation of Beijing’s bookfair and the new normal going forward for book fairs.

 

The big news if you are an Erotica writer is the closing off of websites and income that were previously open to you due to banking regulators tightening up rules. The Alliance of Independent Authors news team talks about the latest developments in a fast-changing story and a possible solution. 

 

Kris Rusch has an interesting article this week on social shopping. If you miss shopping with your friends there is an app for you. (There is always an app.) How can authors turn this into a social experience for readers?

 

Anne R Allen has a great guest post on negotiating author agreements from Joseph Perry. This is a good roundup of terms to be familiar with when you look at your own contracts. Just remember you can change your contract- You don’t have to take everything they say. 

 

If you have come across the term author platform and are struggling with it, read this great article from Rachel Thompson. 

 

Scott Myers has an interesting article on organising your writing time. 

 

Angela Ackerman and Becca Puglisi have a team of guest writing coaches that they feature on their website. This week Suzanne Lakin is back with a fantastic post on nailing the purpose of your novel's scene. It’s a must read! 

 

In The Craft Section,

Using triggers for emotional wounds- Angela Ackerman

How interviews can help a book project- Shalene Gupta- Bookmark

Style sheets – Ruth Harris – Bookmark

Writing emotions effectively- Litreactor- Bookmark

Describing old characters-Kathy Steinnmann

 

In The Marketing Section,

Boost your chances for a Bookbub featured deal- Bookmark

Author collaboration – does it work?- Angela Ackerman- Bookmark

Use your Amazon bio- Penny Sansevieri

Fun September holidays for marketing- Sandra Beckwith- Bookmark

Facebook ads for books – Dave Chesson – Bookmark

 

To Finish,

You have a great idea. You know there is a story in there. Where do you start? Ross Hartmann has a great article on how to expand your story idea, where to start from and what questions to ask. 

 

Sometimes it is really hard to get motivated to write. Lockdown can either drive creativity or completely sap it. Look after yourself and your mental health. Schedule a dance party for one.

 

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Wendelin Jacober

The Clock Is Ticking

 

 

This week in publishing news...

Publishing Perspectives has highlighted the call from International Pen calling for protection of writers and journalists in Afghanistan. With the situation changing hourly on the ground over there, writers and journalists are being targeted. The first casualty is always truth and an incoming regime is quick to get control of the message to the people. If you want to help, get in touch with your countries author societies who can direct you to your nearest PEN branch.

 

Mark Williams of The New Publishing Standard takes a look at Hachette’s purchase of Workman this week. Hachette wasn’t interested in the frontlist but in the gold of the backlist. Publishers are taking note that their digital sales kept them afloat when the bricks and mortar stores were closed. Now they are on the hunt for vaults of backlist to make money from. 

 

Meanwhile, Kris Rusch has been looking at Omnichannel marketing. What does that mean to the author? It is the seamless experience of drawing a reader into your lair  book world and giving them the same experience wherever they encounter you. It is an interesting read and the way of future marketing.

 

Publishing Perspectives reports on moves to introduce gamification serial writing apps. Write the serial and unlock a whole lot of enhanced content around it with in-app purchases. Take a look at what may be speeding down the track towards you.

 

Bookfunnel has just announced an exciting new feature- They are getting into author newsletter swaps. They are making it easy to find other authors to swap freebies with. 

 

Time has discovered Goodreads, or really the mess of review bombing that has been escalating over on Goodreads. Amazon owns Goodreads and the experience for authors is not a good one. Time for a clean-up of the review trolls. 

 

New Zealand’s publishers were planning their conference this weekend. Publishing In A Disrupted World. A very prescient conference theme as it happens. Their guests are live streaming in so they may be able to move the whole thing online.

 

Jane Friedman published a guest article from Sangeeta Mehta on two agents' advice on publishing with a small press. Is it was worth it? Some interesting ideas were put forward. Writer, E J Wenstrom published an article this week on what she had learned in 6 years being with a small press.

 

Anne R Allen has a great article on cliche story beginnings and how they have evolved. It is especially good if you aren’t sure if your beginning is a cliché.

 

In The Craft Section,

Story Obstacles- or when you have to take two steps back- Jami Gold- Bookmark

3 things to know about endings- K M Weiland - Bookmark

Describing character emotions, problems, and solutions- Angela Ackerman- Bookmark

10 self-editing tips- Maryann Miller- Bookmark

3 useful tips for getting your book written- Lucy V Hay- Bookmark

 

In The Marketing Section

Building an ARC Review team- Dave Chesson- Bookmark

How to use pre-order strategies on Amazon- Penny Sansevieri- Bookmark

How to market to local media- Penny Sansevieri

What is a soft book launch?- Sandra Beckwith- Bookmark

Working with Google Docs- TheWriteLife- Bookmark

 

To Finish,

Yesterday New Zealand went into a snap Lockdown as we had one case of the Delta variant of Covid 19 in the community. Our countries strategy has been to Go Hard. Go Early. This has enabled us to quickly get on top of the pandemic and then life goes back to the way it was. It has been 16 months since our last tight lockdown so we know the strategy works. As we are a gateway to the Pacific Islands we are protecting them as well until we all can be vaccinated. One case quickly turned into 10 and then into 21, but we have traced everybody with genome sequencing so we know where and how it got here. This kind of fast turnaround science was unheard of a few years ago. So what should we do in a tight lockdown? Some writers might think 'I should write that novel', but not everyone has the ideal writing environment if the house is full. Writer Unboxed recently posted an article on the 6 excuses you can use for not finishing your novel in a pandemic.

Or you could be Catherine Ryan Howard – one of our Indie touchstones, who has gone on to have a big thriller career. Catherine wrote a thriller in lockdown about lockdown called 56 days. She writes a small rant in the Irish Times about how it came about. Take one lockdown…

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – David Lofink

 

Publishing - Not A Sprint

 

This week in publishing news

Canadian authors have been dealt a blow with their Supreme Court ruling that collecting royalties from educational institutions cannot be enforced. This is a long-running dispute going into its 10^th year of wrangling after an amendment to the law saw educational institutions copying an estimated $150 Million worth of material with no compensation to the copyright holders.

 

If you receive a notice asking you to prove your right to publish your own work, what can you do? The Alliance of Independent Authors has a comprehensive article of advice for you. This is something to keep an eye on with some scammers claiming books and putting them on Audible without the creators knowledge. You might not have decided to make an audiobook but a scammer can see the opportunity. With the rise of AI voices getting better they don’t have to work very hard to do it either.

 

Mark Williams of The New Publishing Standard takes a look at Academic publishers, Pearson. Academic publishers don’t make a cent from the second-hand market which is where most students shop for books. But now they have a plan. Enter subscription. Now you don’t have to choose between rent and an academic textbook.

 

Have you been struggling to get back into a writing rhythm? Kristine Rusch has a great post on getting into the writing groove. Easy does it. Don’t go for broke.

 

Reedsy have a comprehensive article stuffed full of tips for anyone looking to find out about audiobook production and publishing.

 

If you are looking for critique partners check out Critique Circle

 

Dave Chesson has examined the A+ content blocks that Amazon are now offering and has written a comprehensive article on how to get the best out of the new bells and whistles.

 

Suzanne Lakin has a masterful breakdown of how to infuse micro tension in your story. She calls it the secret ingredient to the commercially successful novel.

 

In The Craft Section,

How do I include diverse people in fantasy worlds- Mythcreants

What do your characters falsely believe- Jami Gold

Revising your plot after your first draft- Becca Puglisi- Bookmark

The steadfast character arc- September Fawkes  Bookmark

Curiosity and tension in storytelling- Stefan Emunds- Bookmark

 

In The Marketing Section,

Unique content marketing ideas for August- Penny Sansevieri- Bookmark

Writing Author blogs – Anne R Allen- Bookmark

The best day to discount books- Bookbub

All about email lists- Reedsy- Bookmark

Do Ads work and How can you tell -SPF James Blatch- Interesting article

3 tips for a great cover reveal- Greer Macallister

 

To Finish,

It’s Olympic time and in amongst the spectacular achievements are the human interest stories that have all the elements of a riveting novel. You can always check Nownovel’s great post on 10 ways to write better plots and see if they match up.

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Peppe702

Facing The Music

 

This week Japan just jailed some copyright pirates. (Is that a cheer I hear from authors?). How much did publishing lose? The New Publishing Standard crunches the numbers and asks is it piracy if the pirates were just filling a gap in the market? 

 

The European Writers Council is looking sideways at EU member nations this week who have been dragging their feet over ratifying the Single Market Digital Copyright Directive. They have had two years. There are now some very nervous content providers out there looking at their disappearing copyright. Publishing Perspectives looks at implications.

 

Dave Chesson is on a roll with another comprehensive article on how to choose good book titles. This is a fascinating deep dive into the emotion of book titles… just in case you thought they were pulled out of a hat.

 

Kristine Rusch has another great post on fear based decision making in publishing. There is so much to mull over in here. Kris is writing mainly about the US publishing world but these things echo around. I know that print runs have been drastically cut in the last ten years here in NZ.

 

Anne R Allen has a very good blog that is chock full of interesting content. This week Anne has a mini-rant on self-publishing. It is not a childish game. This is not a let’s play at publishing dress-up. It’s a business and the choices you make at the beginning can make or break you. (Totally Agree)

 

I was interested to see an opinion piece on Forbes about micropayments and the continuing lack of a viable way to show one-time appreciation. It was big news about five years ago as everybody thought it would be sorted soon. And still we wait. A tip jar could make all the difference to writers whose work is stuck behind paywalls and subscription plans. How many subscriptions does one person need?

 

Brenda Copeland has an interesting article on Show and Tell. We often hear writing advice that emphasises the Show -Don’t Tell mantra. But sometimes you need some telling. Brenda shows where it is most effective.

 

In The Craft Section,

5 types of surprise and how to write them- September Fawkes- Bookmark

5 ways to get unstuck- Lisa Tener

2 great posts from Jami Gold -How we can avoid talking heads and Characters and Settings- make them interact- Bookmark Both.

Archetypes- The parent- (another in her excellent series) K M Weiland - Bookmark

 

In The Marketing Section

FAQ on Lyrics In Books-Bookbaby- This question comes up all the time- You may need to bookmark it if it’s something you want to do in the future.

Book promotions- The long term- Anne Janzer

How to get awesome book cover blurbs and Who are the best Booktubers- Sandra Beckwith- Bookmark Both

Podcasting as an Indie author- The Alliance of Independent Authors- Bookmark

 

To Finish

The New Zealand Book Awards for Children and Young Adults Finalists were announced today. Congratulations to all finalists. I have been a judge for these awards and it is no easy task. There would be many fine books that would have just missed the cut. We need a longlist. 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Tim Green - Sax Maniac

 

Playing Catch Up

 

In interesting news for writers from The Guardian, a couple of second-hand book merchants have been working on a scheme where writers can get a small payment if their books get on sold. Hopefully, the idea gains traction and goes worldwide. 

 

Mike Williams of The New Publishing Standard takes a look at the German acquisition of Print On Demand business Bok2. Lessons learned from the pandemic – The Backlist keeps your publishing business afloat and this means Print On Demand is important. 

 

When you read Kris Rusch’s latest post on fear in publishing and how, even with credible data on backlist, it's hard to believe that publishers are still hoping a magic reset button will be pushed and everything will go back to the way it was before. The pandemic is changing entertainment. Now it is all about subscription- How many subscription services do you pay for? 

Diana Urban of Bookbub has just published the key Marketing and Sales takeaways from the virtual U S Book show hosted last week by Publishers Weekly. It’s all about the power of the backlist. – There’s gold in there and some savvy publishers are now putting dedicated teams on to mining it. 

Writer’s Digest has an excerpt from a new book, Book Wars by John Thompson, on 3 crucial changes that have impacted the book industry. John sees a publisher move to a reader-centric model as being the next big change in publishing-but have the publishers left it too late? 

 

Publishing Perspectives has an interesting article on how the Arab world is changing its book buying. Most books are sold in big book fairs but with the pandemic Arab booksellers have had to develop online stores.

 

Dave Chesson has been working hard on an interesting and comprehensive article on How To Format A Book. It is chock full of information (A mini book's worth!) This is the go-to article for anyone who wants a little bit more information before dipping their toe in. Dave’s site is full of other great resources so take some time to check it out.

 

Briefing a beta reader- Brenda Pollard has an interesting blog post on how to educate your beta readers to get the most out of them. Beta readers are the readers who get the book before it’s published when you still have time to fix any errors.

 

In The Craft Section,

A beginners guide to structure- writing cooperative

Archetypes- The King Arc- KM Weiland – Bookmark

When to break the rules – Karel Segers

Rewriting your novel - Linda Clare- Bookmark

Tips on writing the boring stuff- Jenna Harte-Bookmark

 

In The Marketing Section

Ten ways for authors to waste money- Nate Hoffelder

The ultimate guide to selling children’s books- Karen Inglis – Bookmark

What is a soft book launch- Sandra Beckwith – Bookmark

Book marketing- 14 tips- Bewrit

5 types of video for social media marketing-Joe Forte

100 Facebook promotion groups for writers – Kathy Steinemann- Bookmark

 

To Finish,

Sandra Beckwith has reviewed Ricardo Fayet’s book - How to market a book. Ricardo is one of the founders of Reedsy and has had a ringside seat to the changes in the book industry over the last five years. Reedsy has a lot of free courses and resources and this book is Free as well. 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Steven Pisano

 

Profit and Loss

 

In publishing news this week

A case of a big company crushing the writer… Disney asserts that when they purchased the rights to a contract they did not purchase the obligations and they want a non-disclosure agreement before they even talk about it. The Science Fiction Writers Association is rightly concerned (angry/vitriolic.) Disney can profit off Alan Dean Foster's work and not pay him? How many other writers are in this position? This discussion is taking over the writer internet today with many writers calling Disney out on it.

Draft To Digital has introduced a welcome change to their services. They are now offering payment splitting. If you have collaborated with other authors on a book or a boxset they can split the royalties now. 

The Bologna Children’s Book Fair is moving its dates in 2021 following London Book Fair’s announcement last week. Bologna will now be in June and will be bigger than ever with a new parallel programme running alongside.

Are you guilty of using violent imagery when you don’t need to? Michael Gallant has an article on the Bookbaby blog about the prevalence of violent imagery in words and when to use it appropriately.

How can you tell if you are growing as a writer? K M Weiland has a great article on how you can tell if you are spinning your wheels or reaching for new heights.

Kristine Rusch has written another interesting blog on what she sees is the Train Wreck of Trade Publishing at the moment. She is responding to Mike Shatzkin’s October blog post The end of the General Trade Publishing Concept. Mike comments on where trade publishers are getting their money now and how they see the titles they acquire. Kris points out that when a publishing guru like Mike finally sees the handwriting on the wall it’s almost too late for the industry to learn and change.

September Fawkes is always an interesting read. Here she unpicks Arrogance vs Confidence and Humility vs Self Depreciation

In The Craft Section,

How to continue writing when you get stuck- Novelize - Bookmark

7 plot structures for pantsers- John Peragine- Bookmark

How to start your synopsis- Becca Puglisi

The charm of the large word in the right place - Mathina Calliope- Bookmark

Creating a Storyworld- SlapHappy Larry

In The Marketing Section,

How to set up a sponsored product ad- Dave Chesson

Starting from Zero- Joanna Penn interviewing David Gaughran- Bookmark

Using video marketing and why it’s important- Frances Caballo

Marketing a new book - Bookbub- BOOKMARK

4 easy SEO tips for writers- Ivelisse Rodriguez

How to make free 3d mockups of your book- Bookmark

To Finish,

As the publishing world changes and the pandemic hits all the events you might have gone to… authors and booksellers are having to get creative with their marketing. Lisa Tener interviews some of the team behind A Mighty Blaze-  a social media community for authors and readers on how to virtually market the book.

It has to make a profit for someone...

Maureen

@craicer

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Jonathan Harford

Escape Writing

 

It is November! Outside I hear fireworks… inside, everyone wants to know who has won the US Election. Meanwhile, there are writers around the world trying to block out all distractions to get on with NaNoWriMo. Don’t forget to check out the NaNoWriMo Storybundle of craft books available until the end of November. (Early Christmas present to yourself. There are some great books in there!)

 

This week the big news was the arrival into the UK of Bookshop.org just in time for the UK lockdown. This initiative has made news in the US and surpassed all their projections in the first week in the UK. This is a way for indie booksellers to sell books that keeps the money in their pockets. Great for shop local campaigns. Meanwhile, Passive Guy takes a look at Indie Bookshops that have started Go Fund Me pages just to stay afloat.

 

Across the channel, the European publishing industry is fighting a campaign of cultural awareness. Books are essential to the well being of a community and therefore bookshops should stay open. Some countries agree- others not so fast, Monsieur.

 

An ugly rumour about Audible has been doing the rounds among authors. They are promoting trading in your audible book credit for another book. Surely not, said authors. That would mean authors would never get paid for their audiobook under the subscription model. Nate Hoffelder found out the rumour was true and Audible is promoting this. This is a despicable thing to do to authors stuck in this program. 

 

Kris Rusch had a great blog this week on how much writing and storytelling is an escape for the writer as well as the reader. How often are you diving into your manuscript with relief as you escape from the outside world?

 

Writing and Wellness has an article on ways writers can benefit from silence and how to build it into your busy day.

Joanna Penn has an interesting interview with Wendy H Jones on writing and marketing in multiple genres. How do you market yourself when you tackle such widely different markets?

 

Ev Bishop has a must-read post on Branding 101 for Authors. This is a really interesting article on mindset. For instance, what do you want your readers to take away from your stories? The answer is your brand. Sounds simple but that is only the start. 

 

Litreactor has a great article on story openings. What are the five things to keep in mind to wow the socks off anyone reading the first page.

 

In The Craft Section,

Incidental Characters that make your novel zing- C S Lakin- Bookmark

Love triangles that work.- Roz Morris

Top 5 mistakes writers make with police characters- Stuart Gibbon- Interesting

How to develop your character- and writing exercises on tense - Now Novel- Bookmark

10 ways to get a stuck story moving- Janice Hardy- Bookmark

12 tips to write tight- Debbie Burke- Bookmark!

How to spill strong emotion on the page- Laura Drake

 

In The Marketing Section,

Selling books internationally – Dave Chesson- Bookmark

20 tips to rock your Social Media- Frances Caballo

5 Book Launch prep essentials- Sandra Beckwith- Bookmark

Email marketing – Julia Evans- Interesting

5 reasons authors should email market- Rachel Thompson

 

To Finish,

With the word count of 1667 per day to crack in the month of November for NaNoWriMo, many writers look for ways to avoid distractions. One of the biggest distractions is the internet… and the US Election. I have a nifty Neo keyboard that doesn’t connect with the internet and runs on batteries. But this week Techcrunch unveiled a little beauty of a keyboard The Freewrite Traveler- a clamshell, take anywhere keyboard and screen. Of course, you don’t need a dedicated unplugged device. You can write anywhere if you have the tools, on your phone, dictation, message yourself, or good old pen and paper. Get those words down. Escape into your writing!

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

 

Pic: Flickr Creative Commons – Eden Janine and Jim- Magician Cardone