Thursday, August 25, 2016

Learning On The Job

I’ve been thinking lately about the way publishing works these days. 
Ten years ago it was find an agent or editor and pitch your work. Keep trying and learning and maybe they will like it and you will get published. 
Five years ago it was ditch that traditional route and self publish... just put it out there and find your audience. 

Now it feels like a convergence.

To succeed in this business you have to go in with an attitude of learning and improving your craft. This applies for both sides of the publishing coin. This excellent post by Jamie Raintree explores the ‘act as if’ mindset and planning your career first.

While you are digesting that, Jane Friedman has written about standing out to agents and editors.... This is good advice people.

As you are learning about the publishing business stop and look at Kris Ruschs deal breaker posts. This week she looks at agent contracts.You should be keeping one eye on the gold and both eyes on the scams and navigating your way around.

Publishing Perspectives has an interesting interview with Sarah McIntyre, the illustrator behind the campaign #PicturesMeansBusiness. This is a great campaign and a must read for every children’s book author and publisher out there!

Lindsay Buroker is a great writer and one of the hosts of SFF marketing podcast. She writes an informative blog as well. Recently she wrote about genre hopping and how to do it successfully as a writer.

This week Wattpad introduced inside the story advertising. This was predicted about three years ago as one of those ‘and then the world will have gone to hell’ scenarios. But Wattpad being digital and wanting to help the authors has said use the space between chapters. Is it a win/win?

In the ‘what will they think of next, Section,
Augmented Reality. (A.R.) Now think of bookstores. Now put the two together. It’s like playing Pokemon Go on the bookshelves. Especially designed for kids...

In The Craft Section,
Two great articles on writing dialogue- Bookmark Both
Fantastic dialogue tips – Now Novel and Editing dialogue- Jane Friedman

Writing complex characters- K M Weiland – Bookmark

Character Arc development – Jami Gold Bookmark

In The Marketing Section,

Keyword use on Amazon- Penny Sansevieri - Bookmark

Print is still important- Elizabeth S Craig- Bookmark (and read comments)

Creating the author business plan- Janice Hardy - Bookmark

To Finish,
These days you can write from anywhere and many writers do. Give me wifi and a coffee is the writers cry. However to be a productive digital nomad takes a little more savvy. Here is a list of productivity tips for your next foray of writing in the wild... or your nearest coffee shop


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Thursday, August 18, 2016

Striving for Gold

This week the news is all about some big sporting event... meanwhile in publishing...

Mike Shatzkin was interviewed recently by Teleread and they asked him to make some predictions for the future. Mike believes that the biggest changes have already happened in publishing but he did have five events that if they happened would be just as big a game changer as the Kindle.

Jane Friedman has written two excellent posts on using pop-ups on websites. I hate them but apparently they work. Jane comes from the same viewpoint but she has delved into why they work and what her experience of using them is. A very interesting examination of a modern website feature.

Bob Mayer has a pair of interesting articles on why he thinks publishing hasn’t plateaued and what he thinks authors can do to thrive in publishing now. Niche is where it is at. Carve out your spot.

Mediashift have an interesting article on bringing in Beta readers much earlier in the publishing process. They are trying to eliminate the reason why books don’t earn out.  What do readers want to read? Then commission the book. They decided to give it a go with kid’s books. Do kids want to read about Vampire Cinderella? (Start with the cover and then write the book to go with it. Advice I have heard from the SP podcast guys.)

The Alli Blog has some great articles so have a trawl around when you stop off to read this little gem on short print runs and why they can be very valuable.

In The Craft Section,
Recently I had to do a novel synopsis in a hurry. Here are two excellent resources to Bookmark
Jane Friedman – Novel synopsis. and How to write a novel synopsis from Glen Strathy.

What is arch plot and classic design- Ingrid Sundberg- Bookmark

In The Marketing Section,

Elizabeth Spann on preorders

To Finish,
The Olympics... you can’t get away from them in a sports mad country. As they are happening overnight for us a lot of people are bleary eyed in the morning here. Joanna Penn pulled out a piece she wrote when she was in the thick of the Olympics in London. It’s still relevant for authors. Ten things the Olympics can teach writers.


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