Thursday, March 31, 2022

The Book Fair Smorgasbord


In Publishing News This Week,


It’s Book Fair season and the publishing world is venturing out to meet in person for the first time in two years. First up Bologna Children’s Book Fair which has just wrapped up. Publishing Perspectives has the lowdown on how it went.


Publishers Weekly takes a look at what will be the big topics at London Book Fair, London will be buzzing next week with the organisers expecting over 20,000 people to attend. They have an interesting collection of talks around publishing in the future too.


Frankfurt Bookfair is next after London they are finalising their programme but the theme this year is Translate, Transfer, Transform. Publishers Weekly details what they mean by the catchy slogan.


Mark Williams of The New Publishing Standard shares his thoughts on The Alliance of Independent Authors tenth anniversary and he also has an interesting column on what’s coming down the track -publishing in the metaverse. 


Dipping a toe into the future is Joanna Penn, This week she had an interesting talk with a copyright attorney and they talked NFT’s, The Metaverse, and other publishing models and how contract law is changing. This is a meaty interview about copyright so make sure you have a long drink while you listen/read.


Writer Unboxed has a new kid on the roster Yasmin Angoe who writes about the eight lessons she has learned as a debut author.


Penny Sansevieri has an interesting post on Indiereader about baking in book marketing strategies as you write the book. A whole different way of thinking as you write, identifying angles for marketing.


Bookfairs are full of resources for the publishing professional but down at the coal face what does the writer rely on? Ruth Harris has organised an impressive list of resources to make research easy for the writer. Need a name, an historical detail, or a date… Ruth has you covered.


In The Craft Section,

How To Write A Blurb- Ruth Harris- Bookmark

Cliffhangers not just for the end of the book- Jami Gold

Character states- September Fawkes- Bookmark

Writer life inside and outside story universe- Seth Myers- Bookmark

Dealing with backstory- Janice Hardy


In The Marketing Section,

Step by step guide to author websites - Jane Friedman

10 ways to blog about your book- Amanda Zieba- Bookmark

Author press releases- Sandra Beckwith – Bookmark

Amazon ads for Traditional authors- Dave Chesson- Bookmark

Unique branding for April- Penny Sansevieri -Bookmark


To Finish,

The first quarter of the year is over and we should be all back in the writing groove. If you are struggling check out Now Novels collection of group writing exercises.

The Alliance of Independent Authors celebrates its ten year anniversary at the London Book Fair. They have gone from strength to strength and have a huge international membership now. The founder, Orna Ross, had an enlightening article on the Author and The Creator Economy. It’s fascinating and full of mind food.





It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links you can subscribe here. (You get a nifty mini book crammed with marketing notes as a thank you.) If you like the blog and want to shout me a coffee, hit the coffee button up top or here. 

I appreciate the virtual coffee love. Thanks.


Pic: Photo by Hamza NOUASRIA on Unsplash



Thursday, March 24, 2022

Climbing To The Top


In Publishing News this week,

Amazon’s acquisition of MGM has been completed. Expect to see all those old classics turning up on Amazon Prime…. But it’s not just about the old classics it’s a consolidation of entertainment into streaming services. Choose your streaming hero. (Bond or Ironman)


The Society of Authors (UK) have launched a new campaign. Pay The Creator. They are highlighting the insidious tactic of firms asking for content then telling the creator to be happy with the exposure instead of the money. Try that on with your plumber. 


Another week another Brandon Sanderson comment this time from the man himself. He has also been surprised at how well he has done with his Kickstarter ($31 million and another week to go.) He wanted to prove some points to his publisher about bundling. It’s an interesting read and savvy authors will be taking notes for their own marketing ideas.


Kris Rusch has been taking an entertainment law class and she is fascinated with copyright. This post is a must read. If you think you know about copyright clauses you should still read this. If you think it is all too hard… just ask yourself, are you happy to be ripped off? 


Writer Beware has a new home- They are still run by Science Fiction and Fantasy Writers of America but now have a spiffy new website. Of course the old scams are still happening, this time with fancy new apps looking for content.


Joanna Penn has a fascinating interview with Elle Griffin on serial fiction, Substack newsletter being the new Patreon, and NFT’s. Elle has her finger in all of it and it is a glimpse of the future. For instance, take a character you create, licence them as an NFT for fan fiction….


Colleen Story has a great article on why writing success remains elusive to many writers, it’s not that you aren’t passionate enough…


Richard Thomas has an article on Litreactor about short term goals… Are you setting short term writing goals for your career? 


If you haven’t been writing under a rock you will have heard of the Hero’s Journey. Stefan Edmunds, guest posting on Anne R Allen’s blog, talks about The Adversity Cycle. This is a deep dive into adversity, the origins of story, and writing structure and offers a whole ‘nother way of looking at story. 


In the Craft Section,

Opening with a characteristic moment- K M Weiland-Bookmark

6 classic story structures- Writerswrite

Weaving flashbacks seamlessly- Tiffany Martin - Bookmark

2 great posts from Becca Puglisi-  Fear; relational commitment and Choosing the right job for your character- Bookmark Both


In The Marketing Section,

8 questions to know your audience better- Barb Roose- Bookmark

Manage your expectations- Sandra Beckwith- Bookmark

Revamp your old titles- Penny Sansevieri

10 ways to build your audience- Stephanie Chandler- Bookmark

Writers are not your competition- Angela Ackerman


To Finish,

Recently Katie Weiland updated an old article of hers – How to know when you’re a successful author. Katie drilled down into the meanings of success it comes down to who do you write for and why. So how do we answer these questions and not angst over the answers?

What is your definition of success? 





Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.


Pic Photo by Jukan Tateisi on Unsplash

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