Thursday, April 14, 2022

Creating Money


In publishing news this week…


The Guardian reports from The London Book Fair on what the 5 biggest trends are according to the fair. Or according to the Guardian, what we will all be reading in the near future. Funny how they’ve missed all the other formats out there.


Meanwhile, YouTube is figuring out ways to monetise podcasts and provide analytics for podcast producers, Mark Williams reports. If YouTube thinks there’s gold to be had in someone else’s creative IP, what about the creator? Something to consider if you are thinking of podcasting… 

Mark also shines a light on the global nature of publishing which is often seen as very western-centric. Qatar has a bookfair underway for Ramadan, which is a first, and Middle Eastern bookfairs expect to attract millions of visitors in the near future.


This week I listened to Joanna Penn interview children’s author D Jude Miller and how he sells direct to libraries and schools. It was really interesting to hear his ideas and how he gets the word out. Also, how he runs his e-commerce business from his website. 

If you want to get some ideas for integrating your author websites and e-commerce, check out this article from Prowritingaid.


Staying with money, Debbie Burke has a great article on the Killzone blog about writing articles for money- Short term rewards for the long haul. 


Kris Rusch looks at the responses from other authors on Brandon’s Kickstarter. Is it a unicorn? Could it be replicated by other authors? Kris points out a few things that authors seem to have forgotten. Brandon is training readers to buy direct from the author, is this a bad thing?


Joseph Perry guest posted on Anne R Allen’s blog about legal issues that authors should be aware of and do their best to avoid.


Brian Feinblum posted a hard-hitting article, the truth that authors need to hear, because they were sick of fielding whining queries from authors. Any author that has been around for a while will recognize the truths in this article. We all get annoyed with people who expect to be granted all the keys and wisdoms of writing and publishing and don’t do any work to find out answers for themselves. There is a huge amount of information out there if you go looking. (If you read this blog for just six months you will gather all sorts of resources, imagine if you read it for 14 years…  my blog anniversary is next week. I know I can’t believe it either.)


In The Craft Section,

Two great posts from Jerry Jenkins -How to become a better writer- and Types of characters - Bookmark Both

Context, Text, and subtext- September Fawkes

What Are Story Beats? Tim Grahl

What is rhythmic writing -Sue Coletta - Bookmark


In The Marketing Section,

May promo days -Sandra Beckwith

5 ways to build an email list for authors- Written Word Media -Bookmark

PR and Marketing tips for authors- Anne Marie Nieves- Bookmark

Book marketing on a budget- Bookrescue

Instagram book marketing ideas- Bookbub

Author Branding with Mark Coker- Bookmark


To Finish,

The music industry is humming with the court case that Ed Sheeran was involved in, where he was accused of lifting a section of tune from someone else. Cory Doctorow has a great article on how the music industry has created their own problems with copyright. As the publishing industry often follows trends in the music industry check out the article for a heads up of issues that might be coming down the track.




Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.


Pic: Photo by micheile dot com on Unsplash

Thursday, April 7, 2022

Trick Or Treat

In Publishing News this week,

Audiblegate… Version 2 ‘Here’s a cool trick to play,’ said Booktok influencers, Amazon lets you read the book and return it for a new one and you can keep doing it… and you won’t be charged. 

Since Booktok influencers started sharing this ‘tip’, the rate of returned books has tripled. Authors are reporting that readers are reading an entire series, returning each book for the next one. Understandably this has authors hopping mad. There is a petition to sign to get Amazon to look at the problem and fix it- If the book is fully read there should be no refund.


With companies pulling out of Russia, how are the people of Russia coping? Their government is looking to make piracy legal. First up are entertainment companies.


Many authors are fond of podcasts, either listening to them or creating them. Substack, known for its subscription newsletters, is dipping a toe into the podcasting arena. Mark Williams reports that a battle is looming ahead for your ears with Patreon.


London Bookfair is on now… in person…. Publishing Perspectives shares what is on offer at the stripped back show that also has an online companion show. The way of the future seems to be an all-access pass to the online version along with your ticket to the in-person book fair.


The Alliance of Independent Authors was started 10 years ago at the London Book Fair. They recently shone a spotlight on four of their authors and how they have succeeded in the last 10 years. 

Over the years Alli have hosted 24 hour online conferences in conjunction with the major book fairs. This year they have a mini-conference happening. Check out the speakers and subjects. Sign up … its free.


Kris Rusch wraps up her dive into copyright this week. As ever she is a must read if only so that you can be a little bit informed as to what you can make money on. This week she looks at why all the big musicians are selling their music catalogues.


Lisa Ellison has an interesting guest post on Jane Friedman’s blog about why your writing groups might be failing you. As you write you learn more and change your focus…is your writing group helping or hindering you?


Anne R Allen has a great post on writing secondary characters. Do your secondary characters try to take over the story? (yes) Anne has 5 tips to help you write great secondary characters who stay in their lane.


In The Craft Section,

How To Study Plot and Character- K M Weiland- Bookmark

Theme – the marrow of your story- April Bradley

Swearing in children’s books- Mary Kole

Adjectives- do you really need them- Kathy Steinemann- Bookmark

6 key qualities of the B story- September Fawkes - Bookmark


In The Marketing Section,

Ways to use video to engage with readers- Bookbub-Bookmark

Productivity hacks- Rachel Thompson

How to format a book using Microsoft Word- Bookmark

2 interesting posts from Thomas Umstattd, 10 reasons to delay your book launch and

How to promote using Goodreads

New advertising updates on Amazon – Penny Sansevieri- Bookmark


To Finish,

DIYMFA has an interesting post from Brittany Capozzi about the Vagus nerve and how it can be used effectively by writers. As I read this article I was struck by how familiar it felt to me. When you are writing an action scene do you find yourself mimicking breathing or facial expressions? (Thank goodness I don’t have a mirror near me.) Check out the article, it might turn you onto a neat trick to try when you want the muse to work harder.





Do you want the best of my bookmarked links in a handy monthly newsletter? When you subscribe you will also get a nifty mini book crammed with marketing notes as a thank you. 

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.


Pic: Photo by Nick Fewings on Unsplash


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