Thursday, March 12, 2020

Looking For The Silver Lining


This week the publishing industry was trying to catch up with all the cancellations as the Covid 19 virus is now a global pandemic. Publishing Perspectives announced a roundup today of what’s been canceled. 

Meanwhile over on Amazon, there have been scams taking advantage of people’s fear. Let’s rip off some scientific articles dress it up with a salad of opinion and badly formatted or just scanned pages of tips and sell it to frightened people. 

If you are thinking it’s all a big conspiracy theory and the virus isn’t that bad you need to read this detailed article on the statistics of the pandemic thus far. 

I was hoping to find some silver linings I could share with you this week. This became especially important for my mental health as I investigated the contents of our emergency bag and discovered expired food. Hmm. What would a writer need to get through some forced isolation time? A separate workroom from children and spouses for a start. (The laundry- I’m always in there.) Lay in a stock of pain killers, cough medicine, your favourite chicken soup, wine, chocolate, pens, and paper and get in a stack of books from your local bookshop.
When you are all settled in, channel Mary Shelley. She wrote Frankenstein during a pandemic. You too could write a novel that changes the literature landscape. 
(N.B. You might have to handwrite it just like Mary if the internet goes down because everyone is working from home.)

This could be a great time to do some computer spring cleaning says Litreactor- Have you ever spent twenty minutes going through the files of your manuscripts trying to find the latest version where you didn’t make that stupid change that resulted in the hero heading to Antarctica? Clean up your hard drive.

The Portalist caught up with some pandemic apocalypse writers and asked them why people were searching out their books. First of all, Chuck Wendig apologized for writing a book about a pandemic in an election year….

If you were planning on attending a book fair or conference that has just disappeared there is light on the horizon. The Alliance of Independent Authors online conference is still on. Attend virtually and soak up all the great information for free this weekend.

A ray of sunshine amid the gloom for UK writers. Their government is dropping the VAT on books.

Kris Rusch examines the double-dealings of Hachette this week when their staff walked out to support Ronan Farrow’s protest over publishing Woody Allen’s memoir. It’s ok to enforce these clauses of non-compete to authors but not when the shoe is on the other foot.



In the Craft Section,

39 writing tips to take seriously- Zoe McCarthy- Bookmark

Test your story concept- Scott Myers- Bookmark

Killer plot twists- Tom Corson Knowles

Children’s writer's biggest challenge- Sherryl Clark- Great Read!

In The Marketing Section,


Book sales techniques- Sarah Bolme- Bookmark

Making an editorial calendar- Willow Woodford- Bookmark

To Finish,

One of my young friends suffered a concussion at work and she was at a loss as to what to do for the compulsory week off. She couldn’t look at screens or bright lights. Audiobooks I said. It’s a form of reading with your ears. It takes you right back to reading with Mum. The light switched on, and we went on to talk about Stephen Fry’s superlative reading of the Harry Potter series. There are reading snobs out there who say that reading anything outside of the printed page is wrong… however, science now backs up that audiobook listening is reading. 
Yay for Science! 

Maureen
@craicer

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When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 
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Pic: Flickr- Creative Commons - Sean Freese 

Thursday, March 5, 2020

Let’s Be Careful Out There




The Covid 19 virus has started spreading across the world and the media are spending more time on the sensationalist aspects and ramping up the hysteria instead of the facts.
In the publishing world, the big conferences that are the tent poles of the publishing year are looking very shaky. London Book Fair has just been canceled due to many big publishers pulling out. Already we have book launches canceled or delayed. China is the world's largest printer for publishers. Due to travel restrictions, books are being delayed. If you can’t get your books out to the stores what can you do?
The latest Bond movie is delayed due to worries about audiences in theatres staying away because of contagion concerns.
Kris Rusch talks calmly of what happened to book sales in moments of crisis. Are you prepared for business disruption?

The news was out today, Simon and Schuster are up for sale. Among the reporting of dire predictions was the whimsical, what would you do with a book publishing company? 
Will Amazon buy it to get print legitimacy? Just think of all their backlist. (Stephen King… Judy Blume… Cassandra Clare…)

While you are contemplating owning a big publisher, Anne R Allen has a great blog post on the clueless ways people who know nothing about publishing offer advice. How many of these have you fielded at parties when someone finds out you write?

The Guardian recently published an opinion piece from a writer about the guilty secret many of us have. We are sponsored by someone rich to write. This is a truthful piece on what it is really like to be a writer these days. Sadly, it doesn’t look like it is going to get any better.

Audiobooks are going from strength to strength in the publishing world as the new format to get into. Joanna Penn has a great interview with Michele Cobb on all the opportunities in audio publishing.

I’ve been experimenting with writing sprints lately. They are lots of fun and you can get a surprising amount down if you don’t stop to edit your words in the middle. (Note to self!) The Pomodoro technique does work. If you don’t know how to do it check out this nifty post.

Do you belong to a writing group? This week I was thrilled to see the last person in a writing group I have been keeping an eye on for a long time finally have her book published. Writing groups can be your best cheerleaders. -There are many different types so search around to find your cheerleading tribe.


In The Craft Section,


9 Types of Narrative Devices- Joe Bunting - Bookmark

Screenplay structure simplified- Scott Myers- Infographic- Bookmark

Tips for writing a cozy mystery- Elizabeth Spann Craig

In The Marketing Section,

Looking Good -Design tips for authors- Heather Weidner- Bookmark

Panel Best Practice- Penguin Random House

How to make your author future reality- Angela Ackerman- Bookmark

Anatomy of a Bestselling Amazon Book Promotion- Penny Sansevieri – Bookmark

To Finish,

What do you do when you find out that your work has been plagiarized - but worse… they won a prize with it. You could go up in flames or you could doubt yourself or you could write an interesting thoughtful piece of how you deal with this. 
Take a breath, people. Innnnnn. Ouuuuut. Don’t use hysteria as your default emotion. Check out the facts. Make considered decisions. (I’m looking at you people in the back overstacking your shopping trolleys with toilet paper and bottled water.) 

Just a note- One of my nurse friends reported today that people are stealing bottles of hand sanitizer from the hospitals. Surgical masks, sanitizers, etc are needed by medical professionals. The mask does not work if it gets wet- One cough and it’s done for. 
Please use soap and water (20 seconds) and dry your hands. It works just as well.

Maureen
@craicer

Do you want the best of my bookmarked links in a handy monthly newsletter?
When you subscribe you will also get a nifty mini book crammed full with marketing notes as a thank you. 
If you like the blog and want to shout me a coffee, hit the coffee button up top. I appreciate the virtual coffee love. Thanks.

Pic: 
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