Thursday, August 17, 2023

Standing Up For Your Rights

 


In Publishing News This Week

 

The Judge handed down a ruling on the Internet Archive Library copyright case which has annoyed the plaintiffs, (AKA some of the biggest publishers.) The judge is trying to steer a middle course by allowing the Internet Archive to stick with making eBooks of print books that don’t already have an eBook format. This stops the publishers or the authors who have reclaimed their rights doing their own eBook version. Publishing eBooks for in-print books is not fair use. Appeals to the ready. 

 

With the ever louder clamour to ban books… various library organisations have banded together to promote the banned books. Penguin Random House has joined the party by making a whole lot of resources and books available to kids. Let Kids Read. I was nonplussed to read the opening remark in this news article. How can teachers think AI would tell them what books to ban?

 

Last week I reported on Jane Friedman’s woes with AI scraped books that had her name, and by extension reputation, plastered all over them. The story went viral and was reported on many international news sites, including our national radio programme. Jane has published an article on what to do if you are in a similar situation. Based on many writers testimony all over the internet- this is going to become more likely. One pundit stated that keeping a strict eye on your Amazon Author page where these books are likely to show up is essential. Amazon won’t do anything until you tell them to.

 

Wired has a story on the Prosecraft AI backlash- Why the great AI backlash came for a tiny startup you’ve probably never heard of. Are they just the convenient low hanging victim for scared people or is there some deeper motive in the AI backlash against them.

 

Writers in Kindle Unlimited were dismayed when the latest pages reads compensation got down to .0004 cents a page. Many writers publicly stated this was the end for them being in the KU program. Craig Martell of 20 Books fame devoted a 5 minute focus chat on this topic. If you are wondering what you should do check out the wise words of the 20 books captain. 

 

Joanna Penn has an interesting interview with Steph Pajonas on using AI tools to help writers with disabilities. Some of the tools can be very useful.

 

Literary Agent Janet Reid explains why selling YA is so hard now. This is a good exploration of why some books can be the next hot thing until they aren’t.

 

Are you being eco friendly in your publishing? The Alliance of Independent Authors has an interesting article about how you can up your sustainability practice.

 

Chuck Wendig has an interesting post on why he is focussing on standalone books instead of series. It all has to do with rights. There are potentially more exploitable rights in standalones. An interesting perspective when everyone in the Indie world is paddling the other way.

 

Roz Morris has a great article on story telling details she now does on auto pilot. It all goes back to great editing teaching her a few tricks.

 

In The Craft Section,

What are pinch points and where do they go- Sue Coletta


How to determine the age of your target reader- C S Lakin- Bookmark


How to find the narrators voice- Michelle Barker- Bookmark


What are plot devices and why you should be cautious- K M Weiland- Bookmark


The basic formula of fiction- James Scott Bell- Bookmark

 

In The Marketing Section,

How to write a newsletter people will actually share- Lisa Norman- Bookmark


Best practices for selling books- Elizabeth Craig


Crafting an irresistible book pitch- Penny Sansevieri- Bookmark


The business of writing- Angela Ackerman


Author websites- Goodstory Company- Bookmark

 

To Finish,

How many times have you come up against the myth of the solitary writer? It has a certain romance to it. Left alone the writer will be most productive and their genius will flower naturally in a series of stunning books. 

Yeah about that. The reality is a lot different. Writers need a community says Elizabeth Craig.

A few decades back there were writers who couldn’t deal with the world so needed the dutiful wife to do everything. This article looks at the wives who put up with a lot from their tortured genius writer spouses. 

I would be reaching for the frying pan and not in a good way if I was shackled to these writers. 

 

Maureen

@craicer

 

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If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic Getty Image from Latest WGA strike news


Thursday, August 10, 2023

When Whack-A-Mole Feels Like The Only Game In Town


 

 

In Publishing News this week…


The news that Simon and Shuster has been sold echoed around the publishing blogosphere like a thunderclap. The buyer KKR is an investment fund. The news has split the publishing world into two camps, This is a good thing for publishing and The sky is about to fall in.

Which camp you are in seems to be whether you are a student of financial history or whether you think that publishing needs to change the way it does business.

Mark Williams looks at it as a beacon of hope, an interesting take on how he sees the future playing out.

Cory Doctorow sees the sale as another nail in the coffin. Cory has been writing excellent articles recently about tech business issues and this sale fits right into some of his core concerns.

KKR have got a great deal- cheaper than PRH was offering. Simon and Schuster are an IP prize and their sales have been very good lately although they do have a Trump court case looming. (The winners will always be the lawyers.) 

 

In other court case news, Amazon and the FTC. The case of breaking up Amazon got a little closer recently. Will there be a future without Amazon? Don’t count on it coming soon. This case is going slowly. Meanwhile, although the judge threw out the colluding eBook prices with the big 5 publishers court case she did find that Amazon needs to front up over its monopolistic practices.

 

Jane Friedman is spitting mad and no one can blame her. If you are a popular and trusted name in the publishing world and some unscrupulous person decides to capitalise on your name recognition by publishing AI scraped books with your name on it, you would be too. However, when the websites hosting these bogus books then turn around and say so what, you haven’t trademarked your name, you reach Defcon 1 in mad. The post went viral and some backtracking was soon evident. But will this happen to others? Constant Vigilance.

 

Meanwhile, in other AI scraping news, The website Prosecraft which was set up to help authors refine their writing was closed by its owner when news broke that to make the site work they had been scraping popular authors work without permission. When you unleash the AI, letting it roam through 24,000 authors books isn’t a good idea.

 

Kathleen Schmidt a publishing industry blogger looks at the latest problems besetting the publishing industry and asks if publishing is now broken. 

 

Even though Jane Friedman is wrestling with AI trolls she still finds the time to have brilliant guest posters on her popular site. This week Matt Holmes has a very interesting study on Facebook ads and how he is using the FB algorithms to do something completely different which is also making him money.

 

Tonight I had the privilege of being at The New Zealand Book Awards for Children and Young Adults. It was great to see many friends in the industry and to celebrate the finalists and the winners. I have judged the awards and it is always a nerve wracking time for everybody. You feel the weight of your choices and wish that you could give everyone a prize for just getting to the finals because of the tremendous amount of work, sweat, tears, and years of the author and illustrators lives wrapped up in the pages. 

 

If you are wondering about this writing gig and feeling down about your work… read this great article by Kathleen McCleary on Writer Unboxed on Forward Motion.

 

 

In The Craft Section,

The secret to writing your first book faster- Suzy Vadori


Vulnerability -the key to compelling relationships- Angela Ackerman


Do you have too much dialogue- Janice Hardy- Bookmark


Two tricks to build suspense- K M Weiland- Bookmark


Multiple points of view – Anne R Allen- Bookmark


How to write middle grade fiction- Stephanie Willing

 

In The Marketing Section,

Book Marketing Buzzwords- A good index from Sandra Beckwith


Why writers shouldn’t care about the numbers of Social Media followers- Colleen Story- Bookmark


70 tips to sell books – Kindlepreneur


The Marketing Mind Shift- Joanna Penn with Ricci Wolman of Written Word Media podcast/transcript- 

Bookmark 


How to make the new Author pages on Amazon work for you- Penny Sansevieri- Bookmark

 

To Finish,

It’s been a while since I linked to a post from Chuck Wendig. He is still around, still doing his wild crazy thing but this week’s post Forgive The Writers Because We Are So Tired resonated with me as I was researching the blog. Publishing, and Discoverability problems, and Book Banning, and AI scraping, and Scammers and… and…. 

It often feels like we are playing whack-a-mole with the problems of being a writer in this current age. Everything around you conspires to take away your joy in the process, and the imagination, and the dream. But there is joy in the well-crafted story and that somewhere in the midst of the doom and gloom there is a new reader just waiting to escape into your imagination. 

It is a bonus if your peers think that your work stands up and adds to the taonga/treasure of your country. The sweat and tears are worth it.

 

Maureen

@craicer

 

It’s nearly time for the monthly newsletter. You can subscribe to get the best of my bookmarked links in a each month. Join our happy band.


If you want the weekly blog in your inbox check out the Substack version and subscribe there.


If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate virtual coffee love, it keeps me going. Thanks.

 

Pic Photo by Tingey Injury Law Firm on Unsplash

Thursday, August 3, 2023

Threat or Opportunity


 

 

This week the Booker Prize longlist was announced. Mark Williams looks at the media focus on nationality and then breaks down how a book gets nominated for the prize. I always wondered, especially when books were longlisted before publication. Eye opening.

 

Sometimes the news coming out of parts of the U. S. about book banning seem to be set in some sort of nightmare dystopian wasteland. What worries many around the world is that these ideas seem to spread to other countries. We cannot be complacent and think ‘only in America’. So the latest news that a Texas school district was repurposing school libraries into discipline centres gave me the shudders. 

 

ReadersFirst is a global coalition of libraries. They recently commented on the real world impact of the 2023 Big 5 Publisher Terms for Library Lending. 

Libraries have to enter into contracts with publishers for how often they can lend out a book in any format. The price for each book has the lending factored into it. For example, a library copy of a best seller might cost the library 3 times the cost of the book in the bookstore for a limited amount of borrows. This is true for digital formats as well. 

 

Kerry Chaput has an interesting post on authenticity and why TikTok is the best place for you to be your authentic writer self.

 

In The AI section, these posts caught my eye. The New York Times has an article on the fear and creativity of using AI which will impact all aspects of publishing.

 

As a children’s writer I always keep one eye on what is happening in educational publishing. Pearson are experimenting with using AI to enhance their content in a walled garden approach for students by using “conversational AI capabilities.”

 

The biggest hurdle any author has is how to get their books discovered by readers. What if the whole book could be scanned, core themes pulled out to generate Ad copy directly to a reader. 

Enter AI. Publishing Perspectives has an intriguing interview with the entrepreneur behind a new book discovery platform called Shimmr. Where there is a threat there is also opportunity.

 

Recently I listened to an excellent podcast episode from the SPA Girls about subscriptions. They were interviewing the founders of Ream, a subscription platform for authors to host their own serial stories, Wattpad or Patreon style content. It was fascinating and informative. If you are interested in owning your own relationships with readers, check out the episode.

 

Kris Rusch takes a look at how the best laid plans can be derailed and how to cope with the planning muse when this happens. This is good for a reality check. Even the best of us can get it wrong.

 

How to get back to your book in 3 easy/kinda hard steps. This is a great essay written by Denise Massar for Writers Digest. The shelved project is not gone for ever. Time away can clarify what you wanted to say in the manuscript.

 

 

In The Craft Section,

How writers can use mindmapping for brainstorming


Choosing the right scenes for the right place- C S Lakin Bookmark


The 12% rule of story structure- September Fawkes- Bookmark


Iconic characters are made – Donald Maass- Bookmark


Pomodoro tips for writers


Writing tips- outlining- Amy Clipston

 

In The Marketing Section,

Top ten marketing challenges- Penny Sansevieri- Bookmark


Attracting readers during peak shopping periods- Amazon- Bookmark


The business of writing- Angela Ackerman and Becca Puglisi


Who are your key influencers- Sandra Beckwith- Bookmark


6 tips for a book party on a shoe string- Debbie Burke

 

 

To Finish,

What if your book was picked up for a Bookclub read- you would be happy, wouldn’t you? Judith Briles looks at the other side of this in Bookclub thieves. If you are invited to speak to a bookclub be aware that they may only have bought one book. Many readers still think authors are rolling in money. The opposite is true. You might have to educate them.

 

This writing business is hard. It is especially hard if you don’t have a great support network around you. Lisa Fellinger explores how to protect yourself when your friends and family rain on your book dreams.

 

Maureen

@craicer

 

It’s nearly time for the monthly newsletter. You can subscribe to get the best of my bookmarked links in a each month. Join our happy band.


If you want the weekly blog in your inbox check out the Substack version and subscribe there.


If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate virtual coffee love, it keeps me going. Thanks.

 

Pic: Photo by JESHOOTS.COM on Unsplash

Thursday, July 27, 2023

Writers and Readers

 


In Publishing News this week,


I received a couple of interesting emails this week pointing to interesting moves by companies working for publishers and readers. 

 

Draft2Digital has acquired Selfpubbookcovers.com continuing their quest to be the everything store to Indie / Trad publishers. They bought Smashwords last year and are busy amalgamating the best bits. They introduced print (POD) to their eBook store. Now they have an Indie Book Cover Designer marketplace. 

 

The next email was from my local bookstore. They have partnered with Libro.fm to market audiobooks. This was news as the bookstores email to me came out at the same time as I found a reference to it on a global publishing website. Libro.fm are inviting indie bookstores to partner with them in return for a slice of the subscription pie. Libro.fm promises a portion of your sub can go to your favourite bookstore and you get to own your audiobooks instead of just a one time listen. Win/Win

 

Publishers Weekly highlights the movers and shakers in the Trad publishing world and they think Simon and Schuster may have a buyer. It’s all in who is making the big cash moves in publishing.

 

Meanwhile, in the continuing saga of America’s book banning court cases, booksellers in Texas have clubbed together to try to defeat a new Texas law that wants Bookshops and Publishers to rate their children’s books on a sexually explicit rating scale. The scale isn’t set out. The famous I’ll-know-it-when-I-see-it judicial statement may be used here if the court case fails. On the other side of the pond, France is grappling with its first book ban of a children’s book over sexuality. They haven’t banned it just made it an R18. (I wonder how the sales are going, probably very well.)

 

Mark Williams from The New Publishing Standard pointed out that the UK’s much improved print sales numbers were hiding some unwelcome news. Numbers were down. Prices were up.

Mark also looks at the UK’s Independent Publishers Guild offer to help publishers navigate the AI landscape by delivering training sessions in how to ‘harness the power of AI driven technology.’ 

Remember AI is a tool. It is not a creative replacement.

 

Kris Rusch continues her great posts on niche marketing. This week she gives examples of thinking small to nail the niche market.

 

James Scott Bell explores writing rules and why you should know them and the reason for them before you break them- and then break them creatively. This is an excellent post from a writing craft master.

 

In The Craft Section,

How to create a scene outline- C S Lakin- Bookmark


What is an inciting incident – September Fawkes- Bookmark


How to meet cute in romance-Lindsay Elizabeth


Find characters energy motivators – Deborah-Zenha Adams


The Rhetorical Triangle for Writers- Sue Coletta - Bookmark


Improve your writing in 5 minutes- Mini videos-Angela Ackerman Becca Puglisi- Check it out!

 

In The Marketing Section,

8 things book promo companies wish authors understood- and 8 mistakes you are making on your website- Penny Sansevieri- Bookmark


Who are your key influencers- Sandra Beckwith - Bookmark


Have you checked your author goals lately?- Judith Briles


Using Books2Read as a Marketing tool- Terry Odell- Bookmark


Nothing matters until something matters- Jody Sperling- Interesting!

 

To Finish,

Readers and Writers. Writers are Readers. The two are wound up together in mutual need relationships. Need to read. Need to write. Need to read in order to write. 

Written Word Media have the results of the survey they asked their reader newsletter subscribers on how they pick their next book. It’s not the cover….

Gazebo Girl, Christy Cashman, talks about the struggle in finding the right place to write and why sometimes you need to change it up.

Jerry B Jenkins writes about the author career. Did you know how many careers are out there that are writing but have another name? How do you plan a writing career? Has any writer planned one? 

Sometimes I think The Alice in Wonderland story is a metaphor for the writing career. Going down rabbit holes, taking suspect potions, ending up where you didn’t want to be or ending up somewhere completely different from where you thought you were. Add in the weird characters you meet along the way and it’s time for a lie down. 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

 

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

If you would like the blog in your inbox you can subscribe to the Substack version.


Pic John Tenniel Illustration

Thursday, July 20, 2023

Getting Caught In The Rush To Publish

 


In Publishing News this week…

The news of the layoffs at Penguin Random House have hit the industry hard. It seems no one is safe, with Pulitzer Prize winning editors suddenly finding themselves without a job.

PRH is not the only house laying off… Publishers Weekly report key editors at other publications are also being shown the exit door.

 

The Guardian recently wrote about the mental health crisis of new writers not being supported by the publishing industry, but the very people who are supposed to be doing the supporting are on shaky ground themselves. They are trying to hang on to their jobs. And what about the people who haven’t been laid off? They get to do double the work – I bet they won’t get double the pay.

 

In the AI section, the Writers Guild of the UK has released a policy statement on how they see AI impacting writers. The AI tools are out there but they are only as good as the data set they are trained on. This is where another big campaign is being waged as thousands of authors urge the AI companies to stop using their work to train AI’s without permission. 

AI is out of the box. The best thing writers can do is work out how to use it and protect their creative process. I recently listened to Orna Ross and Joanna Penn discussing this and I recommend their podcast on the topic.

 

I seem to be writing about a court case every week. This week it's Amazon taking issue with the EU calling them a Very Large Online Platform. They think they are not. At issue is the new strict rules on transparency, content moderation and risk management. Amazon recently upset their advertisers with the new rule change based around this. Account owners will be identified as the advertiser in any ad they run on Amazon. This has Authors in a bind as they can’t hide behind a pseudonym and be an advertiser. 

 

TikTok’s publishing arm is starting to approach authors directly about signing up on their platform. One author relates what they are offering and it doesn’t look like a good deal. 

 

Anne R Allen has an excellent post on learning to be a writer. You don’t really need to get into debt for that MFA.

Dani Abernathy has a guest post on Jane Friedman’s blog about The Forgotten Element of Story – The Author. How much of you are you putting in the story. 

 

Kris Rusch continues her niche marketing series with an interesting look at how different books in your writing catalogue lend themselves to very different approaches to marketing them. One marketing size does not fit all.

 

Angela Ackerman asks if writers are breaking the cardinal rule. This is a good wakeup call. You don’t need to rush. Take your time. Get all your writing and publishing goals in a line.

 

Now Novel has a great post on what to think about when you are planning a series of novels.

 

 

In The Craft Section,

The difference between author tone and author voice- Laurel Osterkamp- Bookmark


How to write fight scenes- Glen Strathy- Bookmark


Creating believable characters- Ane Mulligan


Why cinematic technique in fiction is important – C S Lakin- Bookmark


Rising Action definition and examples – NowNovel- Bookmark

 

In The Marketing Section.

How to promote with a press release- Penny Sansevieri


2 interesting posts from Draft to Digital- Selling with promo stacking and Choosing a title to hook your reader- Bookmark both


How to write a prologue- Bookbaby


How to find your book marketing niche- Colleen Story- Bookmark

 

To Finish

Writers need readers. We could just write for ourselves but there is a special thrill of knowing someone has read your story and liked it. We need to be promoting readers and reading wherever we can. New Zealand has a new reading ambassador. A children’s librarian who is passionate about reading. A child who reads will be an adult who reads and buys our work. Alan Dingley has a great post on this that you might like to share around.

 

I recently came across a company making Short Story Dispensers. You can get free short stories printed out on a receipt style role. Just right for libraries and learning institutions. You can load them up with local short stories or a wider selection. You just need an account, and a dispenser. I didn’t see a way of protecting author copyright and compensation. But that’s an easy fix isn’t it? 

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic: Photo by Matthieu Joannon on Unsplash

Thursday, July 13, 2023

The Book Brand

 


In Publishing News this week,


Recently there have been calls for the publishing industry to start using more sustainable practices. Taylor Francis Publishing have opted to send out their journals with paper wrapping instead of shrink wrapping. Read how they found the experience.

 

If you have been wondering if the subscription model will kill publishing you must be living in the United States. Mark Williams takes a look at the rising figures of subscription and wonders how long it will take for book publishers to change their tune.

 

Another day, another AI lawsuit. Google has been hit with a lawsuit filed by the same firm that filed against Open AI. They are alleging that Google ‘scraped everything ever created and shared on its platform’ to train its AI bot. DUH!

Meanwhile, Shutterstock, having embraced the Open AI model on its website, is now expanding its AI tools. When you can’t beat them, be at the forefront of the new technology.

 

If you are still wondering about copyright and AI check out Kelly Way’s recent article.

 

Publishers Weekly reports that book sales are down in the first half of the year. Backlist is propping up everyone’s bottom lines. 

Goodereader has an article on the massive cost of book piracy. Latest figures have the cost to publishers topping $300 million.

 

Berritt Koehler publishers recently published an article on the 10 awful truths about book publishing. While their 10 awful truths are awful they have at least shown how you can manage and market in this challenging industry with some good strategies.

 

It’s half way through the year and Colleen Story thinks this is a perfect time to stop – and look at your writing and publishing goals, are they on track? Do you need to change things?

 

Kris Rusch has some advice to consider. Think small. In the next interesting instalment of her niche marketing series she examines how small is big in the niche world. 

 

How much attention do you pay to the file formats you write in? Do you have the source files of your published books? What happens when your publisher disappears? David Wogahn writes an interesting article on Jane Friedman’s blog about protecting the files that make your books.

 

How easily are you distracted from your writing? Daphne Gray Grant has an article that helps you figure out how to be distraction free and productive in your writing time. First – halve your goals…

 

In The Craft Section,

9 Common Dialogue problems- Anne R Allen- Bookmark


Discover what your character fears- K M Weiland- Bookmark


5 common problems with background characters- Mythcreants-Bookmark


How to figure out which writing advice suits you best- Trisha Loehr- Bookmark


How I zero drafted a novel in 6 weeks- Kelsey Allagood- Bookmark

 

In The Marketing Section,

Best practice for selling more books - Elizabeth Craig- Bookmark


When is the best time to release a book- Sue Coletta- Bookmark


How to get a more successful launch- Penny Sansevieri- Bookmark


How to get your book into libraries- Roland Denzel and Mark Lefebvre


How to write a book description- Bookbub

 

To Finish

It has to happen. The world needs another cute digital reading device that will be the next must have item. Introducing immersive reading in virtual reality… with a pair of sunglasses?

 

While authors are wondering if they can get their book published, publishers are embracing the merch opportunities to influence the influencers. The influencers can have their pick of totes, caps, journals, bags, sweaters, mugs, limited edition prints… and on and on. Do they get the book too? Will we see Book Branded Merch shows on TikTok?


Maureen

@craicer

 

 It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links you can subscribe here to join our happy band. (Yes, I'm running late I have a good excuse... honest!)

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic Photo by Joao Tzanno on Unsplash

Thursday, July 6, 2023

Standing Up

 


 

In Publishing News this week,


The death of the Ukranian writer Victoria Amelina stopped the publishing world for a moment. Everyone reflected on the life of courage and commitment to the truth this writer embodied in her professional life. Victoria had just come back from Norway where she had accepted an award on behalf of another friend, children’s author Volodymyr Vakulenko, tortured and killed by the Russians occupiers. Victoria was using her writing skills to document war crimes. She had just finished a day of presenting at the Kiev Bookfair when the restaurant she was meeting other writers in suffered a missile attack. R.I.P.

 

Publishing Perspectives reports on the opening keynote by Hugo Setzer at the Contec Mexico publishing conference. This conference is dedicated to sustainability, translation, and audio publishing. There were some heated challenges to the wider publishing industry about the need to walk the talk on sustainability practice in publishing.

 

AI is back in the dock again this week with the news of a class action against Open AI from authors whose work was recognisably scraped by AI. 

Mark Williams from The New Publishing Standard looks at the arguments in this case and draws some pithy conclusions. Is the demise of the author a valid argument in this case?

 

While the courts are looking at AI- news is breaking that Amazon is using AI to summarise product reviews. So far this hasn’t extended to book reviews but it can only be a matter of time. Will you be able to trust a book review in future?


Meanwhile, Amazon is going to have to do something about the proliferation of AI written books in the bestseller lists. Somehow the bots got in and gamed the system. Amazon did crack down, but not fast enough. To add to their woes Amazon is in court for unfair practice surrounding their Prime subscription model. Their defence lawyers will have to do an amazing job as their client even named their dubious practice after the story of the trojan horse.

 

Joanna Penn revisited AI and the Author in another great podcast session with Nick Thacker this week. This is a great discussion on using AI as a marketing tool. Nick and Joanna talk about how important it is to have a human be the creative brain behind the words.

 

The Alliance of Independent Authors has a deep dive into the seven processes of publishing. This week they are looking at marketing. This is a comprehensive article about mindset and the differences between promotion and marketing books.

 

Kris Rusch continues her excellent series on Niche Marketing. This week she examines what niche really means to the writer and how you can benefit from it.

 

Lithub traces the evolution of the celebrity memoir. 


Now Novel has a great article on using story planners to get the bones of your story down. 


Kathy Steinemann has a nifty redundancy quiz- Can you identify the redundant words in the sentences? A good craft quiz for warm ups.

 

Donald Maass has another cracker of an article on Writer Unboxed. What are your promise words? He takes a dive into the words used in the opening chapter that should signal what the story is promising the reader.

 

 

In The Craft Section,

2 Great posts from K M Weiland How to trim your word count and

Think about the lie your character believes- Bookmark


Turn the tables on popular tropes in fiction- Liz Kerin - Bookmark


A guide to writing Romance- Now Novel-Comprehensive!


Subterfuge in dialogue- Becca Puglisi


Can a novelist write like a screenwriter- Anne R Allen- Bookmark

 

 

In The Marketing Section,

How to write a good book description- IngramSpark


2 interesting posts from Penny Sansevieri- Quiz your book marketing knowledge and How the current tsunami of books reshapes book publicity- Bookmark


10 tips to get a Bookbub featured deal- Draft2Digital- Bookmark


Author newsletter data- Bookbub- Bookmark

 

To Finish,

Recently the BBC publicised another author getting a first publishing deal in her 70’s. What is interesting is this author has been signed for a 5 book deal and she is 77. Writing is for every age group and it is never too late to start. The only pre-requisite is that you have an entertaining story to tell.

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links you can subscribe here to join our happy band.

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic: The poster for the Kyiv Book Fair

 

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