When Whack-A-Mole Feels Like The Only Game In Town

 

 

In Publishing News this week…

The news that Simon and Shuster has been sold echoed around the publishing blogosphere like a thunderclap. The buyer KKR is an investment fund. The news has split the publishing world into two camps, This is a good thing for publishing and The sky is about to fall in.

Which camp you are in seems to be whether you are a student of financial history or whether you think that publishing needs to change the way it does business.

Mark Williams looks at it as a beacon of hope, an interesting take on how he sees the future playing out.

Cory Doctorow sees the sale as another nail in the coffin. Cory has been writing excellent articles recently about tech business issues and this sale fits right into some of his core concerns.

KKR have got a great deal- cheaper than PRH was offering. Simon and Schuster are an IP prize and their sales have been very good lately although they do have a Trump court case looming. (The winners will always be the lawyers.) 

 

In other court case news, Amazon and the FTC. The case of breaking up Amazon got a little closer recently. Will there be a future without Amazon? Don’t count on it coming soon. This case is going slowly. Meanwhile, although the judge threw out the colluding eBook prices with the big 5 publishers court case she did find that Amazon needs to front up over its monopolistic practices.

 

Jane Friedman is spitting mad and no one can blame her. If you are a popular and trusted name in the publishing world and some unscrupulous person decides to capitalise on your name recognition by publishing AI scraped books with your name on it, you would be too. However, when the websites hosting these bogus books then turn around and say so what, you haven’t trademarked your name, you reach Defcon 1 in mad. The post went viral and some backtracking was soon evident. But will this happen to others? Constant Vigilance.

 

Meanwhile, in other AI scraping news, The website Prosecraft which was set up to help authors refine their writing was closed by its owner when news broke that to make the site work they had been scraping popular authors work without permission. When you unleash the AI, letting it roam through 24,000 authors books isn’t a good idea.

 

Kathleen Schmidt a publishing industry blogger looks at the latest problems besetting the publishing industry and asks if publishing is now broken. 

 

Even though Jane Friedman is wrestling with AI trolls she still finds the time to have brilliant guest posters on her popular site. This week Matt Holmes has a very interesting study on Facebook ads and how he is using the FB algorithms to do something completely different which is also making him money.

 

Tonight I had the privilege of being at The New Zealand Book Awards for Children and Young Adults. It was great to see many friends in the industry and to celebrate the finalists and the winners. I have judged the awards and it is always a nerve wracking time for everybody. You feel the weight of your choices and wish that you could give everyone a prize for just getting to the finals because of the tremendous amount of work, sweat, tears, and years of the author and illustrators lives wrapped up in the pages. 

 

If you are wondering about this writing gig and feeling down about your work… read this great article by Kathleen McCleary on Writer Unboxed on Forward Motion.

 

 

In The Craft Section,

The secret to writing your first book faster- Suzy Vadori

Vulnerability -the key to compelling relationships- Angela Ackerman

Do you have too much dialogue- Janice Hardy- Bookmark

Two tricks to build suspense- K M Weiland- Bookmark

Multiple points of view – Anne R Allen- Bookmark

How to write middle grade fiction- Stephanie Willing

 

In The Marketing Section,

Book Marketing Buzzwords- A good index from Sandra Beckwith

Why writers shouldn’t care about the numbers of Social Media followers- Colleen Story- Bookmark

70 tips to sell books – Kindlepreneur

The Marketing Mind Shift- Joanna Penn with Ricci Wolman of Written Word Media podcast/transcript- 

Bookmark 

How to make the new Author pages on Amazon work for you- Penny Sansevieri- Bookmark

 

To Finish,

It’s been a while since I linked to a post from Chuck Wendig. He is still around, still doing his wild crazy thing but this week’s post Forgive The Writers Because We Are So Tired resonated with me as I was researching the blog. Publishing, and Discoverability problems, and Book Banning, and AI scraping, and Scammers and… and…. 

It often feels like we are playing whack-a-mole with the problems of being a writer in this current age. Everything around you conspires to take away your joy in the process, and the imagination, and the dream. But there is joy in the well-crafted story and that somewhere in the midst of the doom and gloom there is a new reader just waiting to escape into your imagination. 

It is a bonus if your peers think that your work stands up and adds to the taonga/treasure of your country. The sweat and tears are worth it.

 

Maureen

@craicer

 

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Pic Photo by Tingey Injury Law Firm on Unsplash

Threat or Opportunity

 

 

This week the Booker Prize longlist was announced. Mark Williams looks at the media focus on nationality and then breaks down how a book gets nominated for the prize. I always wondered, especially when books were longlisted before publication. Eye opening.

 

Sometimes the news coming out of parts of the U. S. about book banning seem to be set in some sort of nightmare dystopian wasteland. What worries many around the world is that these ideas seem to spread to other countries. We cannot be complacent and think ‘only in America’. So the latest news that a Texas school district was repurposing school libraries into discipline centres gave me the shudders. 

 

ReadersFirst is a global coalition of libraries. They recently commented on the real world impact of the 2023 Big 5 Publisher Terms for Library Lending. 

Libraries have to enter into contracts with publishers for how often they can lend out a book in any format. The price for each book has the lending factored into it. For example, a library copy of a best seller might cost the library 3 times the cost of the book in the bookstore for a limited amount of borrows. This is true for digital formats as well. 

 

Kerry Chaput has an interesting post on authenticity and why TikTok is the best place for you to be your authentic writer self.

 

In The AI section, these posts caught my eye. The New York Times has an article on the fear and creativity of using AI which will impact all aspects of publishing.

 

As a children’s writer I always keep one eye on what is happening in educational publishing. Pearson are experimenting with using AI to enhance their content in a walled garden approach for students by using “conversational AI capabilities.”

 

The biggest hurdle any author has is how to get their books discovered by readers. What if the whole book could be scanned, core themes pulled out to generate Ad copy directly to a reader. 

Enter AI. Publishing Perspectives has an intriguing interview with the entrepreneur behind a new book discovery platform called Shimmr. Where there is a threat there is also opportunity.

 

Recently I listened to an excellent podcast episode from the SPA Girls about subscriptions. They were interviewing the founders of Ream, a subscription platform for authors to host their own serial stories, Wattpad or Patreon style content. It was fascinating and informative. If you are interested in owning your own relationships with readers, check out the episode.

 

Kris Rusch takes a look at how the best laid plans can be derailed and how to cope with the planning muse when this happens. This is good for a reality check. Even the best of us can get it wrong.

 

How to get back to your book in 3 easy/kinda hard steps. This is a great essay written by Denise Massar for Writers Digest. The shelved project is not gone for ever. Time away can clarify what you wanted to say in the manuscript.

 

 

In The Craft Section,

How writers can use mindmapping for brainstorming

Choosing the right scenes for the right place- C S Lakin Bookmark

The 12% rule of story structure- September Fawkes- Bookmark

Iconic characters are made – Donald Maass- Bookmark

Pomodoro tips for writers

Writing tips- outlining- Amy Clipston

 

In The Marketing Section,

Top ten marketing challenges- Penny Sansevieri- Bookmark

Attracting readers during peak shopping periods- Amazon- Bookmark

The business of writing- Angela Ackerman and Becca Puglisi

Who are your key influencers- Sandra Beckwith- Bookmark

6 tips for a book party on a shoe string- Debbie Burke

 

 

To Finish,

What if your book was picked up for a Bookclub read- you would be happy, wouldn’t you? Judith Briles looks at the other side of this in Bookclub thieves. If you are invited to speak to a bookclub be aware that they may only have bought one book. Many readers still think authors are rolling in money. The opposite is true. You might have to educate them.

 

This writing business is hard. It is especially hard if you don’t have a great support network around you. Lisa Fellinger explores how to protect yourself when your friends and family rain on your book dreams.

 

Maureen

@craicer

 

It’s nearly time for the monthly newsletter. You can subscribe to get the best of my bookmarked links in a each month. Join our happy band.

If you want the weekly blog in your inbox check out the Substack version and subscribe there.

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate virtual coffee love, it keeps me going. Thanks.

 

Pic: Photo by JESHOOTS.COM on Unsplash

Standing Up

 

 

In Publishing News this week,

The death of the Ukranian writer Victoria Amelina stopped the publishing world for a moment. Everyone reflected on the life of courage and commitment to the truth this writer embodied in her professional life. Victoria had just come back from Norway where she had accepted an award on behalf of another friend, children’s author Volodymyr Vakulenko, tortured and killed by the Russians occupiers. Victoria was using her writing skills to document war crimes. She had just finished a day of presenting at the Kiev Bookfair when the restaurant she was meeting other writers in suffered a missile attack. R.I.P.

 

Publishing Perspectives reports on the opening keynote by Hugo Setzer at the Contec Mexico publishing conference. This conference is dedicated to sustainability, translation, and audio publishing. There were some heated challenges to the wider publishing industry about the need to walk the talk on sustainability practice in publishing.

 

AI is back in the dock again this week with the news of a class action against Open AI from authors whose work was recognisably scraped by AI. 

Mark Williams from The New Publishing Standard looks at the arguments in this case and draws some pithy conclusions. Is the demise of the author a valid argument in this case?

 

While the courts are looking at AI- news is breaking that Amazon is using AI to summarise product reviews. So far this hasn’t extended to book reviews but it can only be a matter of time. Will you be able to trust a book review in future?

Meanwhile, Amazon is going to have to do something about the proliferation of AI written books in the bestseller lists. Somehow the bots got in and gamed the system. Amazon did crack down, but not fast enough. To add to their woes Amazon is in court for unfair practice surrounding their Prime subscription model. Their defence lawyers will have to do an amazing job as their client even named their dubious practice after the story of the trojan horse.

 

Joanna Penn revisited AI and the Author in another great podcast session with Nick Thacker this week. This is a great discussion on using AI as a marketing tool. Nick and Joanna talk about how important it is to have a human be the creative brain behind the words.

 

The Alliance of Independent Authors has a deep dive into the seven processes of publishing. This week they are looking at marketing. This is a comprehensive article about mindset and the differences between promotion and marketing books.

 

Kris Rusch continues her excellent series on Niche Marketing. This week she examines what niche really means to the writer and how you can benefit from it.

 

Lithub traces the evolution of the celebrity memoir. 

Now Novel has a great article on using story planners to get the bones of your story down. 

Kathy Steinemann has a nifty redundancy quiz- Can you identify the redundant words in the sentences? A good craft quiz for warm ups.

 

Donald Maass has another cracker of an article on Writer Unboxed. What are your promise words? He takes a dive into the words used in the opening chapter that should signal what the story is promising the reader.

 

 

In The Craft Section,

2 Great posts from K M Weiland How to trim your word count and

Think about the lie your character believes- Bookmark

Turn the tables on popular tropes in fiction- Liz Kerin - Bookmark

A guide to writing Romance- Now Novel-Comprehensive!

Subterfuge in dialogue- Becca Puglisi

Can a novelist write like a screenwriter- Anne R Allen- Bookmark

 

 

In The Marketing Section,

How to write a good book description- IngramSpark

2 interesting posts from Penny Sansevieri- Quiz your book marketing knowledge and How the current tsunami of books reshapes book publicity- Bookmark

10 tips to get a Bookbub featured deal- Draft2Digital- Bookmark

Author newsletter data- Bookbub- Bookmark

 

To Finish,

Recently the BBC publicised another author getting a first publishing deal in her 70’s. What is interesting is this author has been signed for a 5 book deal and she is 77. Writing is for every age group and it is never too late to start. The only pre-requisite is that you have an entertaining story to tell.

 

Maureen

@craicer

 

It’s nearly time for my monthly newsletter. If you want the best of my bookmarked links you can subscribe here to join our happy band.

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

Pic: The poster for the Kyiv Book Fair

 

Garbage In. Garbage Out.

 

In Publishing News this week,

Around the world governments are trying to get to grips with laws that will regulate AI. The European Union is trying to draft a law reported by the New York Times as being the most far reaching attempt to regulate AI. The EU is particularly concerned over data that is being used to train AI and the intrusive nature of facial recognition software.

Meanwhile, in Japan they have stated that AI can only be used for educational purposes. No commercial use is allowed. At a recent copyright workshop I attended, New Zealand’s position is if you prompted the AI in some way to produce the work you may copyright it. 

 

Media Voices has a new report on Practical AI for publishers- They recently published an extract on how to get started with AI. Their advice is to start small and automate one thing at a time. 

 

Storytel, the Scandinavian audiobook company which has been expanding through Europe  and the rest of the world in the last few years has partnered with an AI voices lab specialising in multinational audio dubbing. Choose an audiobook in English and then ask the AI to read it to you in another language using the original voice. No problem.

 

In the courts it is déjà vu time. Amazon and the big five publishers are back in court over price fixing. A decade ago this was a hot topic and the publishers lost. Why did they think they could do it all again?

 

Germany is rolling out it Kulturpass card to eighteen year olds. They get 200 euro to spend and booksellers are lining up to take their money.

 

School Librarians in the US are sick of the book banning culture they have to navigate. Their national organisations are now forming rapid response strike teams to support beleaguered librarians. Among the most challenged books are graphic novels- it only takes one drawn panel and one overzealous parent to ban the book. Apparently the librarians specialist degree in the field has to give way to uninformed opinion.

 

Joanna Penn has a great interview with Thomas Umstattd on novel marketing and Christian publishing.

Kris Rusch explores the history of discoverability in publishing and how it's changing now.

 

Jane Friedman has a great guest column from an editor showing the reasons why a manuscript which has been edited and workshopped by professionals still can’t get picked up.

Some hard but necessary lessons to learn here.

 

The Alliance of Independent Authors has a deep dive article on using calls to action in the backs of books on website in emails…. This is a must read article for marketing.

 

Two great articles from Writer Unboxed caught my eye this week- Kathryn Craft on how cliché’s can help your writing and from Densie Webb to agent or not to agent – that is the question.

 

In The Craft Section,

2 great posts from September Fawkes- How to write strong characters and 100 questions to help evaluate your story- Bookmark Both

Eight ways not to start a novel- Anne R Allen – Bookmark

Know your 5w’s and 1H- Jami Gold – Bookmark

8 laws for foreshadowing- NowNovel- Bookmark

 

In The Marketing Section,

Business cards and Job titles- John Gilstrap

The latest changes to book categories- Penny Sansevieri- Bookmark

Promoting a new book- Bookbub- Bookmark

Creative and cost effective marketing for authors- Indiereader

3 Amazon review reader myths- Sandra Beckwith

Selling books- a booksellers perspective- Bookbaby - Bookmark 

 

To Finish,

If you are a content writer you may be sympathetic with Litreactor’s latest column ChatGPT is a menace. They take issue with the amount of people that think getting ChatGPT to write a children’s story is the holy grail to earning passive income. As a children’s writer it shrivels my soul. Why does everybody think that writing a children’s book is so easy any celebrity can do it or just get an AI to write something – the kids will never know? 

We take pride in our work and we work hard at it. An adult reader will let you have a couple of pages of story introduction, a child maybe one paragraph, two at most, and it had better be using the child’s worldview and entertaining. The shorter the story the more important every word is. The younger the reader the more important the story craft is. 

AI is a tool that you can use but it is not human and can never replace human wisdom and experience. It can only regurgitate the data it has scraped. 

Garbage in. Garbage Out 

 

Maureen

@craicer

 

If you want the best of my bookmarked links in a monthly newsletter you can subscribe here to join our happy band.

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

 

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Breaking The Rules

 

If you have been anywhere on Social Media today, you might have caught a trending topic called Bigolas Dickolas. The owner of the name decided to tweet their appreciation for a four year old book. The tweet went viral and all formats of the book rocketed up the charts. You never know when a book review will change an author’s life!

 

In the academic world, news that the entire editorial board of major academic publisher Elsevier resigned over the fees the journal was charging academics to publish, hit like a thunderclap. The eyewatering prices are detailed in the Guardian along with the complaints of greed from academic institutions. Everyone will be watching the boards of other academic journals – will they follow suit? Meanwhile, the editors are taking their reputations and starting an online journal which will be much cheaper.

 

Many writers are keeping one eye on the current strike happening with Film and TV writers. If you haven’t been seeing your favourite shows lately or found out their seasons have been cut short, the strike by the writers of these shows is the reason. Kris Rusch breaks down why it is so important that writers know the reasons for the strike and how it might affect you in the future.

 

The children’s writing community was shocked this week when a recent book on grief got unexpected publicity. The author wrote the book for her children dealing with the shock death of their father. Unfortunately, the author was arrested for the death of her husband.

 

Our household has an affection for Mo Willams and his Don’t let the Pigeon Drive The Bus and its various spinoffs. Mo has launched a production company to control his IP. If you have an iconic character this might be something to look into.

 

Scribd has altered its Terms of Service (contract) to take into account AI. Publishing Perspectives writes on how EU lawmakers are using these new terms to inform copyright law.

 

Anne R Allen has a good run down on scammers and the methods they are using at the moment. Please be aware of the pitfalls and tell others about them too. Book scammers prey on dreams and Newbies are their favourite targets. However, seasoned hands have been caught so keep your eyes open. 

 

Recently Publishers Weekly held a webinar on best practice for publishers in a changing marketplace. The main points have been summarised in an article on Publishers Weekly. The sky is not falling you will be pleased to know.

 

Recently Orna Ross and Joanna Penn from The Alliance of Independent Authors sat down for an in depth chat on crowdfunding books. If you have been thinking about this- drop in for the podcast or read the transcript. The Alliance (Alli) have a wealth of great resources, they recently did a deep dive on selling books from your own website.

 

Beta Readers are an important step in the publishing process. As first readers they can flag plot holes or scenes that just aren’t working. Check out this article on How Beta readers might save your book from disaster.

In The Craft Section,

How to edit your novel- Alli Blog- Bookmark

What is the big deal about ‘was’- Terry Odell

Top 5 mistakes with sex scenes- Bang2Write

How to build a flesh and blood character- Angela Ackerman- Bookmark

Human moments- Donald Mass- Bookmark

 

In The Marketing Section,

How writers can be successful in media interviews- Anne Alenskis

Tips for working with a cover designer- K M Weiland

5 book marketing tasks that can be done in 5 minutes- Sandra Beckwith- Bookmark

4 cornerstones to success for book marketing- Penny Sansevieri- Bookmark

Branding tips for authors- Shayla Raquel- Bookmark

 

To Finish

Rules- you need to know the reason for the rules before you break them is a popular saying. In writing, there are many lists of rules floating around. Some are common-sense and some are more obscure but can be the difference between a readable sentence and not. (*wink*) 

Check out this article on writing rules to make you shine not whine.

Many writers want to finish the story before they tell anyone about it. Jane Friedman has a guest post from Catherine Baaab-Muguira  on why you should start promoting your writing before you are ready.

 

Breaking Rules can be empowering.

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

Pic: Photo by Alex Lvrs on Unsplash

Under The Skin

 

In Publishing News this week,

Many writers muttered Hallelujah when Ingram Spark announced they were making print file uploads of Print On Demand books free along with free revisions for the first 60 days. There was general joy all around the publishing socials. They wouldn’t have changed their policy because every other print POD service is free would it?

 

Business Insider reports that Tiktok has registered a publishing press trademark. I wonder how they are going to advertise their books to readers or reviewers or even how they will go about getting books to publish? Now all they need is a buy button…

 

The Writers Guild of America called their TV writer members out on strike. This last happened about 16 years ago… and suddenly there was lots of Reality TV popping up. The writers have been screwed by streaming. The New Yorker lays out the case.

 

The arrest of a Taiwan publisher visiting relatives in China is making the Asian book industry nervous. The disappearance of the writer and publisher is being highlighted by news agencies around the world, reports The Guardian.

 

The UK Publishing Association reports that they had a bumper year last year with physical book sales up. Mark Williams of The New Publishing Standard points out that their reported numbers have huge million dollar holes. What happened to their digital book industry?

Mark also points out the double standard over Storytel Norway being accused of favouring their own brand on their own platform. Who knew that was unethical? *coughAmazoncough*

 

Kris Rusch writes this week on the gradual breakdown of favourable terms for writers from Amazon. She has been an advocate of going wide for years. This is her last heads up blog post on the danger of putting all your sales eggs into one basket. All the signs are warning of an iceberg ahead.

 

Ruth Harris has an interesting post on Outlines, AI, and Stormy Daniels. Ruth tries her hand at using AI to write a blog post and concludes that the prose is very boring. Then she thought about a biography of Stormy Daniels….

 

Lit Reactor has a great article on books with a lack of character development and concludes it is not a problem. Do we really need to see the characters grow and change? Sometimes the fact that they don’t is comforting. 

 

In The Craft Section,

Assuaging the pain of punctuation- Tiffany Yates Martin - Bookmark

5 things to know about writing for teens- Jennifer De Leon

The difference between character archetypes and tropes- Becca Puglisi- Bookmark

What is a psycological thriller- Cailean Steed- Bookmark

What we can learn from reading bad fiction- Richard Thomas

 

In The Marketing Section,

7 tips for strategic pricing- Penny Sansevieri- Bookmark

Critique sites- Kathy Steinemann

Should you pay an influencer- Sandra Beckwith

What goes on the copyright page- Darcy Pattison- Bookmark

Readerscout- new free tech from Kindlepreneur- Bookmark

 

To Finish,

The 122 page book, Death Of An Author has been making small waves after it was recently published by Seth Godin’s press Pushkin Industries. 95% of this murder mystery is written by AI. The New York Times reviews it fairly. Some will like it. Some will hate it. 

Creativity is not under threat- yet. 

 

Maureen

@craicer

 

 It’s time for my monthly newsletter? If you want the best of my bookmarked links and other extras why not subscribe and join our merry band.

If you like the blog and want to shout me a coffee, hit the coffee button up top or here. I appreciate the virtual coffee love. Thanks.

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