Thursday, August 16, 2018

Dirty words


Selling Selling Selling. The words that Authors hate. 
But I just want to make up stuff and write. 
I don’t know how to sell. 
What if no one likes it? 

This cuts right to the core of the writer secret fear. What if I can’t write and they finally find out I’m a fraud. 
This week Roz Morris wrote an excellent article on building a readership as a quiet rebellion against selling. It is a must read.

K M Weiland has an excellent post - How to market when you hate marketing... It’s all about mindset. If you reframe the conversation to giving... This is a great post. Lots to think about.

If you are an Indie/Hybrid Author you will know that getting a Bookbub featured advert is the holy grail of Book Marketing. Many apply - few are chosen. Bookbub is introducing another new service... New Releases...

Bookbub was at The Romance Writers Association conference- Romance writers are some of the savvyest writers around. Bookbub has an RWA book marketing takeaway list. 

Many writers use Gmail. Anne R Allen has a interesting guest blog from Nate Hoffelder on the changes that are coming to Gmail and how Authors can make use of them.

Two great posts from Jane Friedman’s website recently - Non Fiction writers who let their knowledge get in the way. We have all met that person who is full of facts and figures and can turn an interesting subject into a boring one really quickly. What can Non Fiction writers do differently?
Do you need a Trade Distributor? I am wrestling with this at the moment. Jane Friedman has an excellent post on what a trade distributor will do for you and what they won’t.

Kris Rusch has been thinking of writers who are pushing themselves hard in the Hamster Wheel of Doom. Are you writing to market too much without writing a book of the heart? 

Do you have an author uniform? Do you need one? I hadn’t thought about it before until I realised that quite a few of my fellow children’s authors do have an author uniform... sometimes unconsciously. Then I wondered about the writers for adults... 

In The Craft Section,


Emotional wounds- Angela Ackerman ( Buy the Book)


Crafting a body language voice- September Fawkes- Bookmark

Man vs Self- Now Novel -Bookmark


Building Characters layer by layer- James Scott Bell – Bookmark


In The Marketing Section,



Bad book design choices from The Book Designer- 

Stop selling books Start selling benefits- Bookbaby- (Interesting flip)- Bookmark


How to self publish and market a children’s book- Joanna Penn talked to Karen Inglis this week about  this subject in another great podcast. Bookmark

To Finish,

Among the other dirty words whispered around writing and publishing are scams that target the newbies.
The Alliance Of Independent Authors has got a wary eye on something new. De Montfort – a hedge fund specialist has added a new venture... De Montfort Literature.  A writer will be selected and paid a years salary to write a novel. Sounds too good to be true... Well If you think a hedge fund can flip the book publishing world on its head... pick winners and bestsellers... and leave the writer alone to write what they want... which is what they are promising then the successful writer had better read their contract very carefully. Take a look at what could go wrong under this model.

Maureen
@craicer

In my monthly newsletter I round up the best of the bookmarked craft and marketing links as well as some other bits and pieces. When you subscribe you will also get a nifty book crammed full with marketing notes. I promise… Newsletter out this weekend.



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