Thursday, April 4, 2024

Shopping For Ideas



 

In Publishing News This Week,

 

In a surprise move this week Small Press Distribution closed its doors. This came as a shock to all its clients who just 24 hours earlier were being told of their great new partnership with Ingram. Publisher’s Weekly reports on the news and what clients can do now to save their books.

 

Also making surprise moves is the Indigo Books and Music chain in Canada. They have sold the publicly listed company back in house and are taking it off the stock exchange. Indigo has been losing money and got hit with a cyber-attack that crippled them for months. Publisher’s Weekly reports that they are going back to the basics of bookselling which means selling books, not merchandise.

 

Spotify is continuing to roll out its premium audiobook service to customers. This week Canada, Ireland, and New Zealand are being wooed to sign up.

 

Publishing Perspectives reports that China’s publishing industry looks in good shape with kids’ books leading the way. Also, they have been experimenting with short form video to drive sales. I wonder where they learned that trick….

 

Italy has had a great culture card that they gifted to their 18 year olds to spend on books and theater experiences for a year. This propped up their publishing industry through Covid. Now Italy is tweaking the eligibility criteria and publishers are nervous. 

 

Fast Company magazine examines how Harper Collins has become more sustainable by tweaking their font and saving paper. 

 

Joanna Penn has been updating her Book Launch Blueprint  and she shares the chapter on Book Marketing. Meanwhile, Penny Sansevieri has some interesting thoughts on how to navigate book marketing when there is a tsunami of books being published.

 

Ruth Harris has a great post on listening to your subconscious. The muse has a thousand faces. But sometimes you have to get out of your own way to tap into that story telling gold.

 

Angela Ackerman is talking psychology this week. We are all hardwired for stories. Angela explains that writers need to tap into reader psychology and cognitive dissonance to write an unforgettable story.

 

Kristen Hacken South writes an interesting article on Writer Unboxed about emotional resonance. How much emotion is too much. How do you find the balance between flatline and melodrama. A great article.

 

In The Craft Section,

How to write a gripping inciting incident- Angie Andriot- Bookmark


Vonnegut’s rules for writers explained- James Scott Bell - Bookmark


How to choose story settings- K M Weiland - Bookmark


What are pinch points and where do they go- Sue Coletta- Bookmark


Set your intention first.- Sarah Hamer

 

In The Marketing Section,

Booktips to save money- Penny Sansevieri


Connection over promotion- Katie Sadler- Bookmark


Pros and cons of book giveaways- AJ Yee- Bookmark


Lead generation landing pages- Convertkit- Bookmark


How effective is social media?- Rachel Thompson


Easiest way to get Book Reviews- Bookmark

 

To Finish,

A couple of times a year Kris Rusch curates a writing craft book collection on Storybundle. You pay what you like to get access to some great ebooks. If you pay over a particular threshold you get the whole bundle with exclusives, extras, and support a worthwhile charity. The money goes directly to the authors, so this is a win/win/win. It is a limited time offer so check it out and score some bargains. I have filled up my Kindle with great craft books from these bundles over the years. Don’t forget, you can claim writing craft books on your tax.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

Pic: Photo by Eduardo Soares on Unsplash

 

Thursday, March 28, 2024

Writing Good Stuff

 


 

In Publishing News This Week,

 

This week Publishers Weekly reported on the state of publishing in 2023 now that the numbers are in. The sales figures were slightly up on last year but only because of a strong showing in religious books. The other numbers were down slightly. Life is good if you are a theological university publisher. 

 

Publishing Perspectives looks at the 2023 Canadian book buying trends showing a snapshot of key buying trends. Are book buyers buying from physical stores or online? Are they embracing digital or print only? Are Canadian buying habits reflected around the world?

 

Mark Williams reports that on the other side of the world, Thailand is about to have its first rights fair. Publishing is a global business and often people forget that Asia and the Middle East have over half the world’s population. The western centric book fairs don’t reflect this huge demographic and a lot of them want English language books. Are publishers missing a market here?

 

Victoria Strauss from Writer Beware has a list of the agents, editors and publishers who are being impersonated at the moment. This kind of scam is on the rise so if you get a nibble from someone check out if its legit before celebrating.

 

The writing business can be a lonely one. Where would we be without our writer friends. If you are new or trying to figure out how to find your literary community read this great guest article on Jane Friedman’s blog from Star Wuerdemann.

 

Joanna Penn interviewed Matthew Holmes this week on how to advertise on Meta. (Facebook) Matthew shares what is working now and tips on Going Direct. 

 

The Alliance of Independent Authors had a well-attended panel event at the London Book Fair on the future of publishing and it was filmed. Check out the video if you want a little slice of bookfair hustle along with some great commentary.

 

Writer Unboxed has their craft guru Ray Rhamey examining first pages and wondering if they would be an instant buy. 

 

Suzanne Lakin has a great writing craft blog. Her latest excellent post,  How can you get a character to self describe themselves without it sounding like a shopping list. 

 

In The Craft Section,

Why rough drafts should never be perfect- E S Foster


How to build powerful character relationships- Angela Ackerman


Best books for editors- Bookmark


Using beat sheets for memoir- Lisa Cooper Ellison -Bookmark


9 types of personalities writers can use for characters- Ken Miyamoto- Bookmark

 

In The Marketing Section,

How to promote a self published book- Derek Haines


Indie book marketing plan- PublishDrive


Tips for growing a worldwide audience- Mark Lefebvre- Bookmark


8 best book marketing strategies- Penny Sansevieri- Bookmark


Visual Branding- James Scott Bell - Bookmark

 

To Finish

 

Give a writer a long weekend and they will invariably be thinking about their Work In Progress and how to carve some time to work on the craft of writing. The letters W.I.P. act just like the homonym to lash the back of the writer. Get some proper words down! (All that is missing is the H word.) James Scott Bell is a great writing craft teacher. In this article he takes a first page and edits it explaining what he is doing. This may be the Help you need to get stuck into your own craft learning.

 

Maureen

@craicer

 

Do you want the best of my bookmarked links in a handy monthly newsletter? You can subscribe here to join our happy band.

If you want the weekly blog in your inbox subscribe to the Substack version.

If you like the blog and want to buy me a coffee, I appreciate the virtual coffee love. Thanks.

 

pic Photo by Aaron Burden on Unsplash

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