Thursday, December 14, 2023

Christmas Shopping



In Publishing News this week,


It’s that time of the year when everyone is shopping for presents. Penguin Random House has been shopping and they’ve just bought Hay House. But are they going to keep it the same?

 

This week KKR, the hedge fund that bought Simon and Schuster, announced who is on the new board of Simon and Schuster. There is a lot of interest in this news as moves like this can signal where the focus of the publishing house will be in the future. Mark Williams has a run down on where S&S might be heading.

 

With a more multi- media focus on IP filtering through publishing houses, the programming of the Publishing senior level conference in New York in January looks on the money. Publishing Perspectives checks in with Mary Pender, who will be a speaker at the conference in January. Mary is an agent specializing in book to screen deals.

 

Mills and Boon are launching a new imprint – Afterglow. This is to take advantage of all those romance TikTok influencers out there and their young and hungry market. Always check in with what the romance community is doing they are usually way ahead of everyone on trends.

 

The NY Times has an opinion piece on whether Spotify will kill audiobooks the way they have strangled the music industry. You may need an eggnog or two after you read it.

 

Why does a publishing house close an imprint? Jane Friedman interviews three industry commentators on why imprints come and go.

 

Kelley Way has an interesting post on what happens to royalties after I die- This is where your literary executor comes in handy.

 

Mark Williams has a guest post over on Anne R Allen’s blog about the hard job that agents do. He was a fly on the wall for a week. Eye-opening.

 

Rachel Thompson has a great post on 10 proven strategies for writers to boost focus and enhance creativity for next year. Get your planning in early.

 

Writer Unboxed has their final marketing segment for the year with words of encouragement from writers in the business. Over at the Alliance of Independent Authors Orna Ross is talking with Anna Featherstone about baking the marketing into the book as you write it. (podcast transcript)

 

Jami Gold has another brilliant post on how to portray strong friendships. She has been studying the Loki mini series for tips on Bromance style friendships and how to write them well. 

 

In The Craft Section,

5 signs you are ignoring your antagonist- Colleen Story- Bookmark


8 keys to becoming a successful author- C S Lakin- Bookmark


Writing a sympathetic antagonist- Kristin South


Your book means something- James Scott Bell- Bookmark


Write your way whole- Kathleen McCleary

 

In The Marketing Section,

How to market a book- K M Weiland - Bookmark


2 great posts from Penny Sansevieri - 11 clever promo ideas - and Customise a book marketing plan - Bookmark


Author websites and book marketing – PublishDrive


2024 Literary Calendar- Sandra Beckwith - Bookmark

 

To Finish,

'Tis the season to be jolly…. 

The last quarter of the year is often the time that writers push through against fatigue and Christmas overwhelm and try to get their 2023 projects squared away. This can make you even more anxious as you run up against the December calendar. You might like to check out gifts you can give yourself or pass on to family to get for you. Don’t forget to check out Angela and Beccas free writing gifts. 

For creativity you can put your feet up and try some fun writing prompts with a Christmas theme. Put your own Genre spin on it. A Dinosaur Christmas Romance with Sparkles and Zombies …

 

Next week is the last blog post for the year and the bumper Christmas newsletter will be out. If you haven’t checked out my books sales go over to my books website and grab some bargains.

 

Maureen

@craicer

 

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Pic Photo by freestocks on Unsplash

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