Thursday, September 8, 2011

Taking A Punt



This morning in my inbox was a little heads up email from Publishers Weekly with the round up of children’s publishing news. 
A quick glance down and this takes my eye. Scholastic, Ruckus in joint venture. On the surface it’s another business merger with the biggest children’s publisher. Ho hum. But look a little deeper and think about what this is telling us now about children’s publishing.

Ruckus Media was started a year ago this week by the former head of Simon and Schuster’s Children’s Publishing division. He got together with a web developer to take a well known children’s audio book company Rabbit Ears into the digital age and create apps for the new iPad.  They promised a 12 week turn around time and to release an App a week. They were going to acquire new content and had signed up some impressive authors. Ruckus also promised that eventually they would go into partnership with a publishing house.

So a year to the day they are going with Scholastic.

While the big publishing houses have had a wait and see approach or are nervously dipping a toe in the water of digital publishing. Their top brass have been jumping to get into the market knowing that eventually the publishing houses would have to come to them for their expertise. These guys aren’t going to lose their shirts on this, they are businessmen. Print publishers are now seeing the huge market for new content in Games and Apps and want a piece of the pie.

Ruckus published new digital content first and now they are partnering with Scholastic to bring it into Print.

Writers, You don’t have to sell print rights first...(Do I hear the sound of pennies dropping?)

Children’s writers need to look at their manuscripts and see it as suitable for submission to Digital Media publishers as well as print...especially junior and mid grade writers. Illustrators too could begin submitting portfolios into these smart publishers.

After all if Scholastic can take a punt why can’t you?

Also in the news this week...

These three links have generated much comment around the blogosphere.



On the popular Publishing Perspectives blog a literary agent puts up his argument against agent publishers.

If you are wondering about marketing your new book, Cory Doctorow tells it straight with his to the point article for Locus. Why should anybody care? This is a great article which has generated heaps of comments all over the blogosphere.

Also in the same issue of Locus there is a spotlight on Ultra Cool Children’s Writer Bruce Colville. He has an audio publishing company that puts full cast audio productions together....(wish I was living near him, I would love to be a voice actor for a book...)

 M J Rose is interviewed by Jungle Red (a mystery writers group blog) about starting the company Author Buzz and how successful it has been. There are some great marketing tips for authors in this article.

Jenny Hansen from Writers in the Storm, examines social media and how that impacts on your Author Brand. This is a useful post because she breaks down the use of hash tags on twitter...and the best people to follow. (you can follow me if you like..:)

40K has a great roundup of trends currently happening in publishing. They use up and down arrows with great effect.

Over on Craicerplus (My Amplify Page) I have links to Articles on

Internal and External Inspiration

25 tips for Queries, Synopsis and Treatments. (This is a great article but comes with a content warning hehehe Cover your ears....Chuck lets rip.)

In the Craft Corner,



To finish,

Explore all avenues....take a punt!

enjoy,
maureen

Thursday, September 1, 2011

Spring Cleaning


Spring is in the air...and that usually heralds change. You eye up the overflowing study area and vow to get better organised. (Your family snigger coz they’ve heard it all before.)

While you are contemplating your overflowing desk you may take time to contemplate the publishing industry. It too has been struggling with change. The printed word is rapidly changing into the e-inked word.
Curiosity Quill interviewed Jane Friedman about what she predicts will happen to publishing in the next few years and how authors can keep up.

 Joe Konrath takes issue with Ewen Morrison’s article in The Guardian- Are Books Dead and Can Authors Survive. Joe picks apart the article and points out where Ewen got it wrong. (so far 120 comments on this...)

If you pick up your manuscript and a cloud of dust rises into the air you might need to revisit your characters and do a little housekeeping...or a lot.

Jenny Hansen has a terrific list of tips about fighting dirty and ramping up the conflict tension in your story. 

Julie Musil has ten things you shouldn’t do when you build your characters... 

Both of these posts remind you that the story is key...and a strong story is what Editors want to read. A quick revision of WriteOnCon quotes reinforce this...but you can always get inspiration to keep going from revisiting the website and reading the sessions you missed.

Ruth Harris reminds you that all reading is research and offers some very good advice in how to pull gems out of the trashy magazines you just picked up. Don’t feel guilty...it’s research! (there’s an app for that.) 

Underneath the stacked books and laundry, next to the mouldy coffee cup, you unearth that really great story...the one that has been nicely rejected a few times and sigh. What would it take to just get it out there into the world?

Author Culture peeks into the world of Book Cover Design in an excellent interview with a top book cover designer. Lots of tips here...and some very useful ideas for branding.

The bookdesigner has a link to five nifty fonts that you can use for your Ebook cover and they are FREE

Roz Morris has done the hard work for you and step by step outlines how to deal with the American IRS when you are an author living in another country who wants to epublish on an American site. Bookmark this! It will save you months! 

Anne Allen has a great post on the death of the Book Tour and why we shouldn’t feel too sad about it... The desk has disappeared....the dust has taken over...you think seriously about giving up and reclaiming the space for a home gym....

Teresa M Owen has a handy list about why you shouldn’t become a writer to make you feel better. 

This week NZ National Radio interviewed a New Zealand company that has made a splash with their new product, Booktrack, Soundtracks for Books. James Frey is already making use of the technology with the The Power Of Six (his follow up to I Am Number 4.) Take a look at the videos and think about where we go from here....
 



enjoy,
maureen

pic from meeja darling....a wickedly funny journo blog
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